How many employees work at Vita Coco?

The Vita Coco Co., Inc. has 909 employees, according to Revelio Labs workforce intelligence data. The YoY growth rate is 1.8%.

Data source: Revelio Labs Coverage: Global workforce Latest update: September 2025

About Vita Coco

The Vita Coco Company, created in 2004 by Michael Kirban and Ira Liran, produces the leading brand of coconut water in the United States with a growing presence around the world. The Vita Coco Company’s brands include the leading coconut water, Vita Coco; clean energy drink Runa; premium canned water, Ever & Ever; and protein-infused water, PWR LIFT. In 2021, The Vita Coco Company became a publicly traded, Public Benefit Corporation. With a growing portfolio of natural products, The Vita Coco Company has identified its public benefit purpose as creating ethical, sustainable products that uplift communities and do right by our planet by harnessing and protecting nature’s resources. In 2022, The Vita Coco Company was certified as a B Corporation™ furthering the Company’s commitment toward operating its business as a force for good, while delivering better-for-you products. Vita Coco is headquartered in New York City with international offices in London and Singapore. The Company is Nasdaq-listed under ticker symbol COCO.

As of September 2025

Vita Coco
workforce metrics

Headcount

909

Avg. Salary

$65.7k

Tenure

2.5yr

Growth Rate

1.8%

Hiring Rate

Attrition Rate

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Employee Headcount

Interactive chart of Vita Coco annual worldwide employee count from 2023 to 2025.

  • Vita Coco total number of employees in 2025 was 929.325, a 1.8% increase from 2024.
  • Vita Coco total number of employees in 2024 was 911.638, a 0.3% increase from 2023.
  • Vita Coco total number of employees in 2023 was 903.611, a 6.1% increase from 2022.

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Employee Geographic Breakdown

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Employee Role Breakdown

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Employee Compensation

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Active Job Postings

Interactive chart of Vita Coco annual active job postings from 2023 to 2025.

  • Vita Coco active job postings in 2025 was 127, a 64.9% decline from 2024.
  • Vita Coco active job postings in 2024 was 129, a 0.8% increase from 2023.
  • Vita Coco active job postings in 2023 was 128, a 18.8% increase from 2022.

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Employee Sentiment

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