How many employees work at Sonae Group?
Sonae Group Ltd. has approximately 10,940 total employees worldwide as of March 2026, according to Revelio Labs workforce intelligence data. Sonae Group’s total headcount has declined 6.9% from 11,756 employees in 2023 to 10,940 in 2026.
Is Sonae Group hiring right now?
Yes, Sonae Group is actively hiring. Sonae Group had 1,008 active job postings in 2026, a 18.8% increase from 2025 — see job openings & hiring trends.
About Sonae Group’s Workforce
Sonae Group Ltd. is a Retail and Consumer Goods company that employs 10,940 people worldwide as of March 2026. It is the 10th-largest by headcount among its peers. Founded in 1959, the company is headquartered in Maia, Portugal.
Sonae Group's workforce has declined 6.9% from 2023 to 2026, down 1.0% year over year in 2026. It fell to a low of 10,940 in 2026 Q1 before recovering. Its workforce is concentrated most in Southern Europe (94.8%), followed by East Asia (1.0%) and Sub-Saharan Africa (0.8%).
Sonae Group's functional groups are Engineering (40.7%), Finance and Operations (33.9%), and Sales and Marketing (25.5%). The average salary is $22,236, ranging from a median of $34,000 in East Asia to $4,000 in South Asia.
Sonae Group's active job postings rose 18.8% in 2026 to 1,008, with new postings per month climbing from 151 in 2023 to 602 in 2026. Overall employee sentiment is neutral but declining.
Sourced from Revelio Labs workforce data.
- Headquarters
- Maia, Portugal
- Founded
- 1959
- Industry
- Retail and Consumer Goods
- Employees
- 10,940
- YoY
- -1.0% (-189)
As of March 2026
Sonae Group workforce metrics
Unlock hiring rate, attrition rate, and 12 additional workforce metrics for Sonae Group. Compare to peers, export the dataset, and access the full quarterly history.
Unlock MetricsSonae Group Annual Employee Count (2023-2026)
- Sonae Group had 10,940 employees in 2026, a 1.0% decline (-189) from 2025.
- Sonae Group had 10,954 employees in 2025, a 1.1% decline (-246) from 2024.
- Sonae Group had 11,200 employees in 2024, a 0.7% decline (-371) from 2023.
- Sonae Group had 11,571 employees in 2023, a 0.4% decline (-344) from 2022.
Sonae Group's total workforce has declined from 11,756 employees in 2023 to 10,940 in 2026.
Sonae Group Ltd. quarterly employee count
| Year | Qtr | Employees | YoY Change | YoY % |
|---|---|---|---|---|
| 2026 | Q1 | 10,940 | -189 | -1.0% |
| 2025 | Q4 | 10,954 | -246 | -1.1% |
| 2025 | Q3 | 11,002 | -300 | -1.4% |
| 2025 | Q2 | 11,088 | -404 | -1.7% |
| 2025 | Q1 | 11,129 | -333 | -1.1% |
| 2024 | Q4 | 11,200 | -371 | -0.7% |
| 2024 | Q3 | 11,302 | -430 | -0.6% |
| 2024 | Q2 | 11,492 | -264 | +0.2% |
| 2024 | Q1 | 11,462 | -259 | +0.2% |
| 2023 | Q4 | 11,571 | -344 | -0.4% |
| 2023 | Q3 | 11,732 | -289 | -0.7% |
| 2023 | Q2 | 11,756 | -436 | -0.9% |
See Sonae Group's complete headcount history, including quarterly breakdowns.
Get the DataSonae Group Employee Count by Region (2026)
Southern Europe accounts for the largest share of Sonae Group's global workforce with approximately 95% of total employees, followed by East Asia and Sub-Saharan Africa.
Sonae Group employees by region
| Region | Employees | % of Total |
|---|---|---|
| Southern Europe | 10,352 | 94.8% |
| East Asia | 105 | 1.0% |
| Sub-Saharan Africa | 92 | 0.8% |
| South Asia | 82 | 0.7% |
| South America | 72 | 0.7% |
| Western Europe | 59 | 0.5% |
| North Africa | 52 | 0.5% |
| Northern Europe | 34 | 0.3% |
| Central America and the Caribbean | 31 | 0.3% |
| North America | 20 | 0.2% |
Drill into city-level data, hiring trends by region, and historic geographic shifts.
Unlock Geographic DataSonae Group Employee Count by Department (2026)
Sonae Group's employee groups are Engineering (40.7%), Finance and Operations (33.9%), and Sales and Marketing (25.5%).
Sonae Group employees by department
| Department | Employees | % of Total |
|---|---|---|
| Engineering | 4,260 | 40.7% |
| Finance and Operations | 3,550 | 33.9% |
| Sales and Marketing | 2,669 | 25.5% |
Compare Sonae Group's department mix to industry peers.
See Full DataSonae Group Employee Salary by Region (2026)
Sonae Group's average employee salary is $22,236 globally. Employees in East Asia receive the highest compensation, with median pay approximately 1.5x the global average. Pay is lowest in South Asia, at a median of $4,000.
Sonae Group median employee salary by region (USD)
| Region | Median Salary |
|---|---|
| North America | $54,000 |
| Eastern Europe | $35,000 |
| East Asia | $34,000 |
| Northern Europe | $33,000 |
| Western Europe | $31,000 |
| Southern Europe | $18,000 |
| Central America and the Caribbean | $9,000 |
| South America | $6,000 |
| North Africa | $6,000 |
| Sub-Saharan Africa | $4,000 |
| South Asia | $4,000 |
Unlock salary by role, level, and city — and compare to Sonae Group's industry peers.
Unlock Salary DataSonae Group Job Openings and Hiring Trends (2023-2026)
- Sonae Group had 1,008 active job postings in 2026, a 18.8% increase (-11) from 2025.
- Sonae Group had 1,019 active job postings in 2025, a 14.6% increase (+139) from 2024.
- Sonae Group had 880 active job postings in 2024, a 80.9% increase (+507) from 2023.
- Sonae Group had 373 active job postings in 2023, a 16.9% increase from 2022.
- Hiring velocity in 2026: 602 new roles/month, up from 538 in 2025 and 296 in 2024.
Sonae Group's hiring is accelerating: active job postings rose 18.8% in 2026 to 1,008, with new postings per month climbing from 151 in 2023 to 602 in 2026.
Track new postings per month, role-level demand, and hiring velocity vs. peers.
Unlock Hiring DataSonae Group Employee Sentiment (2026)
Revelio Labs tracks employee sentiment across Sonae Group's workforce based on public professional data. Overall sentiment is neutral and has declined year over year in 2026.
Overall
Unlock the full sentiment breakdown by department, tenure, and trend over time.
Unlock SentimentSimilar Companies
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Frequently Asked Questions About Sonae Group
- How fast is Sonae Group growing?
- In 2026, Sonae Group's headcount shrank 1.0% to 10,940 employees, down from 11,129 in 2025.
- See the full headcount history
- Where are Sonae Group employees located?
- Most Sonae Group employees are based in Southern Europe (94.8% of headcount), followed by East Asia and Sub-Saharan Africa.
- Explore where the workforce is based
- What is the average salary at Sonae Group?
- The average employee salary at Sonae Group is approximately $22.2k per year.
- Analyze the salary distribution
- How many new job postings does Sonae Group open per year?
- In Q1 2026, Sonae Group opened 1,805 new job postings. In 2025, Sonae Group opened 6,453 new job postings — about 538 per month.
- Track hiring trends by role
- When was Sonae Group founded and where is it headquartered?
- Sonae Group was founded in 1959 and is headquartered in Maia, Portugal.
- Compare Sonae Group to industry peers
Speak with a workforce expert about Sonae Group.
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