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About Smile Group

Trusted by world-class brands everywhere. Elastic is a next-generation B2B ecommerce and digital merchandising solution that will transform your wholesale business. Brands that love Elastic are realizing measurable cost savings, an incremental sales lift, and environmental benefits. From idea to inventory, simplified. Elastic enables brands to present a curated product mix with a software tool that inspires engagement and collaboration between manufacturers and retailers. The days of heavy print catalogs and wasted resources are over. Elastic’s B2B ecommerce, digital catalog and merchandising features virtually eliminate the need for the classic brand book and in-person sell-in meetings. A better way to go from bought to sold. Elastic inspires the right type of collaboration and engagement for retailers with tools that not only drive sell-in but improve sell-through at retail. With billions of dollars processed globally, Elastic’s B2B is the ultimate sales platform leveraged by brands of all sizes and varying business objectives. Scalable solutions that adapt as your company’s IT roadmap and sales needs evolve. A new standard of service, best-in-class technology and flexibility is what sets Emerald’s Elastic platform apart. Brands like Patagonia, The North Face, New Balance and Burton have chosen Elastic to improve their catalog-to-order process, save money, and be kinder to the environment.