How many employees work at Red Bull?
Red Bull GmbH has approximately 51,454 total employees worldwide as of March 2026, according to Revelio Labs workforce intelligence data. Red Bull’s total headcount has grown 15.4% from 44,585 employees in 2023 to 51,454 in 2026.
Is Red Bull hiring right now?
Yes, Red Bull is actively hiring. Red Bull had 1,817 active job postings in 2026, a 4.8% decline from 2025 — see job openings & hiring trends.
About Red Bull’s Workforce
Red Bull GmbH is a Food and Beverage company that employs 51,454 people worldwide as of March 2026. It is the 7th-largest by headcount among its peers. Founded in 1987, the company is headquartered in Fuschl am See, Austria.
Red Bull's workforce has grown 15.4% from 2023 to 2026, though it is down 0.4% year over year in 2026. Its workforce is concentrated most in Western Europe (20.0%), followed by North America (18.4%) and Northern Europe (13.3%).
Red Bull's functional groups are Engineering (44.1%), Finance and Operations (35.4%), and Sales and Marketing (20.5%), with Finance and Operations growing fastest (up 3.4%). The average salary is $52,241, ranging from a median of $69,000 in North America to $7,000 in South Asia, up 1.5% year over year in 2026.
Red Bull's active job postings fell 4.8% in 2026 to 1,817, with new postings per month cooling from 1,111 in 2023 to 945 in 2026. Overall employee sentiment is neutral but declining.
Sourced from Revelio Labs workforce data.
- Headquarters
- Fuschl am See, Austria
- Founded
- 1987
- Industry
- Food and Beverage
- Employees
- 51,454
- YoY
- -0.4% (+2,720)
As of March 2026
Red Bull workforce metrics
Unlock hiring rate, attrition rate, and 12 additional workforce metrics for Red Bull. Compare to peers, export the dataset, and access the full quarterly history.
Unlock MetricsRed Bull Annual Employee Count (2023-2026)
- Red Bull had 51,454 employees in 2026, a 0.4% decline (+2,720) from 2025.
- Red Bull had 50,880 employees in 2025, a 0.2% increase (+3,277) from 2024.
- Red Bull had 47,603 employees in 2024, a 1.2% increase (+2,323) from 2023.
- Red Bull had 45,280 employees in 2023, a 1.6% increase (+2,533) from 2022.
Red Bull's total workforce has grown from 44,585 employees in 2023 to 51,454 in 2026.
Red Bull GmbH quarterly employee count
| Year | Qtr | Employees | YoY Change | YoY % |
|---|---|---|---|---|
| 2026 | Q1 | 51,454 | +2,720 | -0.4% |
| 2025 | Q4 | 50,880 | +3,277 | +0.2% |
| 2025 | Q3 | 50,324 | +3,078 | +0.7% |
| 2025 | Q2 | 49,960 | +3,065 | +1.2% |
| 2025 | Q1 | 48,734 | +2,695 | +1.3% |
| 2024 | Q4 | 47,603 | +2,323 | +1.2% |
| 2024 | Q3 | 47,246 | +2,432 | +1.3% |
| 2024 | Q2 | 46,895 | +2,310 | +1.3% |
| 2024 | Q1 | 46,039 | +2,454 | +1.5% |
| 2023 | Q4 | 45,280 | +2,533 | +1.6% |
| 2023 | Q3 | 44,814 | +2,788 | +1.8% |
| 2023 | Q2 | 44,585 | +3,142 | +2.3% |
See Red Bull's complete headcount history, including quarterly breakdowns.
Get the DataRed Bull Employee Count by Region (2026)
Western Europe accounts for the largest share of Red Bull's global workforce with approximately 20% of total employees, followed by North America and Northern Europe.
Red Bull employees by region
| Region | Employees | % of Total |
|---|---|---|
| Western Europe | 10,208 | 20.0% |
| North America | 9,395 | 18.4% |
| Northern Europe | 6,775 | 13.3% |
| South Asia | 6,450 | 12.6% |
| South America | 3,246 | 6.4% |
| Southern Europe | 2,894 | 5.7% |
| Central and Western Asia | 2,108 | 4.1% |
| Sub-Saharan Africa | 1,910 | 3.7% |
| Eastern Europe | 1,879 | 3.7% |
| Southeast Asia | 1,157 | 2.3% |
Drill into city-level data, hiring trends by region, and historic geographic shifts.
Unlock Geographic DataRed Bull Employee Count by Department (2026)
Red Bull's employee groups are Engineering (44.1%), Finance and Operations (35.4%), and Sales and Marketing (20.5%).
Red Bull employees by department
| Department | Employees | % of Total |
|---|---|---|
| Engineering | 22,177 | 44.1% |
| Finance and Operations | 17,786 | 35.4% |
| Sales and Marketing | 10,321 | 20.5% |
Compare Red Bull's department mix to industry peers.
See Full DataRed Bull Employee Salary by Region (2026)
Red Bull's average employee salary is $52,241 globally. Employees in North America receive the highest compensation, with median pay approximately 1.3x the global average. Pay is lowest in South Asia, at a median of $7,000.
Red Bull median employee salary by region (USD)
| Region | Median Salary |
|---|---|
| North America | $69,000 |
| Western Europe | $67,000 |
| Pacific Islands | $62,000 |
| Northern Europe | $52,000 |
| Arab States | $40,000 |
| East Asia | $39,000 |
| Southern Europe | $33,000 |
| Eastern Europe | $27,000 |
| Central America and the Caribbean | $19,000 |
| Central and Western Asia | $16,000 |
| Sub-Saharan Africa | $12,000 |
| Southeast Asia | $11,000 |
| South America | $11,000 |
| North Africa | $8,000 |
| South Asia | $7,000 |
Unlock salary by role, level, and city — and compare to Red Bull's industry peers.
Unlock Salary DataRed Bull Job Openings and Hiring Trends (2023-2026)
- Red Bull had 1,817 active job postings in 2026, a 4.8% decline (+215) from 2025.
- Red Bull had 1,602 active job postings in 2025, a 4.6% decline (-75) from 2024.
- Red Bull had 1,677 active job postings in 2024, a 15.0% decline (-272) from 2023.
- Red Bull had 1,949 active job postings in 2023, a 2.5% decline from 2022.
- Hiring velocity in 2026: 945 new roles/month, down from 1,085 in 2025 and 1,038 in 2024.
Red Bull's hiring is slowing: active job postings fell 4.8% in 2026 to 1,817, with new postings per month cooling from 1,111 in 2023 to 945 in 2026.
Track new postings per month, role-level demand, and hiring velocity vs. peers.
Unlock Hiring DataRed Bull Employee Sentiment (2026)
Revelio Labs tracks employee sentiment across Red Bull's workforce based on public professional data. Overall sentiment is neutral and has declined year over year in 2026.
Overall
Unlock the full sentiment breakdown by department, tenure, and trend over time.
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Frequently Asked Questions About Red Bull
- How fast is Red Bull growing?
- In 2026, Red Bull's headcount shrank 0.4% to 51,454 employees, up from 48,734 in 2025.
- See the full headcount history
- Where are Red Bull employees located?
- Most Red Bull employees are based in Western Europe (20.0% of headcount), followed by North America and Northern Europe.
- Explore where the workforce is based
- What is the average salary at Red Bull?
- The average employee salary at Red Bull is approximately $52.2k per year.
- Analyze the salary distribution
- How many new job postings does Red Bull open per year?
- In Q1 2026, Red Bull opened 2,836 new job postings. In 2025, Red Bull opened 13,020 new job postings — about 1,085 per month.
- Track hiring trends by role
- When was Red Bull founded and where is it headquartered?
- Red Bull was founded in 1987 and is headquartered in Fuschl am See, Austria.
- Compare Red Bull to industry peers
Speak with a workforce expert about Red Bull.
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