How many employees work at Rakuten?
Rakuten USA, Inc. has approximately 827 total employees worldwide as of March 2026, according to Revelio Labs workforce intelligence data. Rakuten’s total headcount has declined 17.9% from 1,007 employees in 2023 to 827 in 2026.
Is Rakuten hiring right now?
Yes, Rakuten is actively hiring. Rakuten had 13 active job postings in 2026, a 8.0% increase from 2025 — see job openings & hiring trends.
About Rakuten’s Workforce
Rakuten USA, Inc. is a Digital Commerce Services company that employs 827 people worldwide as of March 2026. It is the 10th-largest by headcount among its peers. Founded in 2000, the company is headquartered in San Mateo, California.
Rakuten's workforce has declined 17.9% from 2023 to 2026, down 1.0% year over year in 2026. It fell to a low of 825 in 2025 Q3 before recovering. Its workforce is concentrated most in South Asia (84.4%), followed by North America (8.1%) and East Asia (4.4%).
Rakuten's functional groups are Engineering (40.9%), Sales and Marketing (40.1%), and Finance and Operations (18.9%), with Finance and Operations growing fastest (up 1.7%). The average salary is $44,624, ranging from a median of $93,000 in North America to $42,000 in South Asia.
Rakuten's active job postings rose 8.0% in 2026 to 13, with new postings per month cooling from 14 in 2023 to 5 in 2026. Overall employee sentiment is positive and improving.
Sourced from Revelio Labs workforce data.
- Headquarters
- San Mateo, California
- Founded
- 2000
- Industry
- Digital Commerce Services
- Employees
- 827
- YoY
- -1.0% (-19)
As of March 2026
Rakuten workforce metrics
Unlock hiring rate, attrition rate, and 12 additional workforce metrics for Rakuten. Compare to peers, export the dataset, and access the full quarterly history.
Unlock MetricsRakuten Annual Employee Count (2023-2026)
- Rakuten had 827 employees in 2026, a 1.0% decline (-19) from 2025.
- Rakuten had 832 employees in 2025, a 0.5% decline (-29) from 2024.
- Rakuten had 861 employees in 2024, a 2.9% decline (-50) from 2023.
- Rakuten had 911 employees in 2023, a 4.3% decline (-114) from 2022.
Rakuten's total workforce has grown from 825 employees in 2025 to 827 in 2026. Rakuten's headcount peaked at 1,007 in 2023 before declining in 2025 and recovering through 2026.
Rakuten USA, Inc. quarterly employee count
| Year | Qtr | Employees | YoY Change | YoY % |
|---|---|---|---|---|
| 2026 | Q1 | 827 | -19 | -1.0% |
| 2025 | Q4 | 832 | -29 | -0.5% |
| 2025 | Q3 | 825 | -43 | -0.5% |
| 2025 | Q2 | 834 | -40 | +0.0% |
| 2025 | Q1 | 846 | -29 | -1.1% |
| 2024 | Q4 | 861 | -50 | -2.9% |
| 2024 | Q3 | 868 | -117 | -5.9% |
| 2024 | Q2 | 874 | -133 | -6.9% |
| 2024 | Q1 | 875 | -134 | -6.1% |
| 2023 | Q4 | 911 | -114 | -4.3% |
| 2023 | Q3 | 985 | -75 | -2.8% |
| 2023 | Q2 | 1,007 | -119 | -4.8% |
See Rakuten's complete headcount history, including quarterly breakdowns.
Get the DataRakuten Employee Count by Region (2026)
South Asia accounts for the largest share of Rakuten's global workforce with approximately 84% of total employees, followed by North America and East Asia.
Rakuten employees by region
| Region | Employees | % of Total |
|---|---|---|
| South Asia | 698 | 84.4% |
| North America | 67 | 8.1% |
| East Asia | 37 | 4.4% |
| Pacific Islands | 11 | 1.3% |
| Northern Europe | 5 | 0.6% |
| Western Europe | 4 | 0.4% |
| Southeast Asia | 3 | 0.3% |
| Central America and the Caribbean | 2 | 0.3% |
| Arab States | 1 | 0.1% |
Drill into city-level data, hiring trends by region, and historic geographic shifts.
Unlock Geographic DataRakuten Employee Count by Department (2026)
Rakuten's employee groups are Engineering (40.9%), Sales and Marketing (40.1%), and Finance and Operations (18.9%).
Rakuten employees by department
| Department | Employees | % of Total |
|---|---|---|
| Engineering | 335 | 40.9% |
| Sales and Marketing | 328 | 40.1% |
| Finance and Operations | 155 | 18.9% |
Compare Rakuten's department mix to industry peers.
See Full DataRakuten Employee Salary by Region (2026)
Rakuten's average employee salary is $44,624 globally. Employees in North America receive the highest compensation, with median pay approximately 2.1x the global average. Pay is lowest in South Asia, at a median of $42,000.
Rakuten median employee salary by region (USD)
| Region | Median Salary |
|---|---|
| Western Europe | $115,000 |
| North America | $93,000 |
| Northern Europe | $76,000 |
| Pacific Islands | $75,000 |
| East Asia | $67,000 |
| South Asia | $42,000 |
| Southeast Asia | $15,000 |
Unlock salary by role, level, and city — and compare to Rakuten's industry peers.
Unlock Salary DataRakuten Job Openings and Hiring Trends (2023-2026)
- Rakuten had 13 active job postings in 2026, a 8.0% increase (+5) from 2025.
- Rakuten had 8 active job postings in 2025, a 54.5% decline (-6) from 2024.
- Rakuten had 14 active job postings in 2024, a 150.0% increase (+12) from 2023.
- Rakuten had 2 active job postings in 2023, a 166.7% decline from 2022.
- Hiring velocity in 2026: 5 new roles/month, down from 8 in 2025 and 11 in 2024.
Rakuten's active job postings rose 8.0% in 2026 to 13, with new postings per month cooling from 14 in 2023 to 5 in 2026.
Track new postings per month, role-level demand, and hiring velocity vs. peers.
Unlock Hiring DataRakuten Employee Sentiment (2026)
Revelio Labs tracks employee sentiment across Rakuten's workforce based on public professional data. Overall sentiment is positive and has improved year over year in 2026.
Overall
Unlock the full sentiment breakdown by department, tenure, and trend over time.
Unlock SentimentSimilar Companies
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Frequently Asked Questions About Rakuten
- How fast is Rakuten growing?
- In 2026, Rakuten's headcount shrank 1.0% to 827 employees, down from 846 in 2025.
- See the full headcount history
- Where are Rakuten employees located?
- Most Rakuten employees are based in South Asia (84.4% of headcount), followed by North America and East Asia.
- Explore where the workforce is based
- What is the average salary at Rakuten?
- The average employee salary at Rakuten is approximately $44.6k per year.
- Analyze the salary distribution
- How many new job postings does Rakuten open per year?
- In Q1 2026, Rakuten opened 16 new job postings. In 2025, Rakuten opened 100 new job postings — about 8 per month.
- Track hiring trends by role
- When was Rakuten founded and where is it headquartered?
- Rakuten was founded in 2000 and is headquartered in San Mateo, California.
- Compare Rakuten to industry peers
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