MINISO Group Holding Ltd. has 7,530 employees, according to Revelio Labs workforce intelligence data. The YoY growth rate is -3.6%.
Data source: Revelio Labs Coverage: Global workforce Latest update: September 2025
MINISO (名创优品) (NYSE: MNSO) is a Chinese Retailer and Variety Store Chain that specializes in Household and Consumer Goods including Fashion Accessories, Cosmetics, Toys, Stationery, Kitchenware, Digital Products, Snacks and a host of other products. Founded in 2013 by Chinese Entrepreneur Mr. Ye Guofu , the company is headquartered in Guangzhou, China with business turnover reaching USD 2.5 billion in 2018. Miniso has expanded outside of the Chinese market and operates over 3500 stores in Asia, Europe, Oceania, Africa, North America, and South America. With the Core Values of (Excellent Product Design, High Quality, Competitive Price and Creativity), MINISO gains popularity among consumers, which sets the personalized consumption trend in the household market. MINISO has opened its branch in Egypt in 2017 with a total of 22 stores including: (City Stars - Cairo Festival City (CFC) - Downtown Mall - Point 90 1&2 - Almaza City Center - Madinaty Open Air Mall - Dandy Mall - Mall of Arabia 1&2 - Mall of Egypt (MOE) - Alex City Center - San Stefano Mall - Green Plaza - Hurghada City Center - Senzo Mall - Mall of Tanta (MOT) - Mansoura - Maadi City Center - Genena Mall - Sharkia - Sharm El-Sheikh) Specialities: Fashion Accessories, Cosmetics, Toys, Stationery, Kitchenware, Digital Products, Snacks and a host of other products. Official Websites: https://www.miniso.com/ https://www.minisoegypt.com/
As of September 2025
MINISO Group Holding
workforce metrics
Headcount
7.5k
Avg. Salary
$17k
Tenure
2.6yr
Growth Rate
-3.6%
Hiring Rate
Attrition Rate
For even more metrics data,
reach out to our sales team.
Interactive chart of MINISO Group Holding annual worldwide employee count from 2023 to 2025.
Would you like to see the latest employee headcount data?
Would you like to see the latest employee geographic data?
Interactive chart of MINISO Group Holding annual active job postings from 2023 to 2025.
Would you like to see the latest active job postings data?
Sentiment Topics
Would you like to see the latest employee sentiment data?