Hong Kong Stock Exchange: 9896

How many employees work at MINISO Group Holding?

MINISO Group Holding Ltd. (9896) has approximately 8,322 total employees worldwide as of March 2026, according to Revelio Labs workforce intelligence data. MINISO Group Holding’s total headcount has grown 6.6% from 7,810 employees in 2023 to 8,322 in 2026.

Data source: Revelio LabsCoverage: Global workforce, 20232026Published August 2026

Is MINISO Group Holding hiring right now?

Yes, MINISO Group Holding is actively hiring. MINISO Group Holding had 690 active job postings in 2026, a 18.4% increase from 2025 see job openings & hiring trends.

About MINISO Group Holding’s Workforce

MINISO Group Holding Ltd. (9896) is an Apparel Retail company that employs 8,322 people worldwide as of March 2026. It is the 8th-largest by headcount among its peers. Founded in 2013, the company is headquartered in Guangzhou, China and trades on the Hong Kong Stock Exchange.

MINISO Group Holding's workforce has grown 6.6% from 2023 to 2026, though it is down 1.3% year over year in 2026. Its workforce is concentrated most in East Asia (28.1%), followed by Southeast Asia (27.8%) and South Asia (12.2%).

MINISO Group Holding's functional groups are Finance and Operations (41.6%), Engineering (30.4%), and Sales and Marketing (28.0%). The average salary is $18,024, ranging from a median of $37,000 in North America to $4,000 in South Asia, up 3.1% year over year in 2026.

MINISO Group Holding's active job postings rose 18.4% in 2026 to 690, with new postings per month climbing from 283 in 2023 to 390 in 2026. Overall employee sentiment is negative and broadly stable.

Sourced from Revelio Labs workforce data.

Ticker
Hong Kong Stock Exchange: 9896
Headquarters
Guangzhou, China
Founded
2013
Industry
Apparel Retail
Employees
8,322
YoY
-1.3% (-114)

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MINISO Group Holding Annual Employee Count (2023-2026)

Interactive chart of MINISO Group Holding annual worldwide employee count from 2023 to 2026.
  • MINISO Group Holding had 8,322 employees in 2026, a 1.3% decline (-114) from 2025.
  • MINISO Group Holding had 8,385 employees in 2025, a 0.9% decline (-59) from 2024.
  • MINISO Group Holding had 8,444 employees in 2024, a 2.2% increase (+191) from 2023.
  • MINISO Group Holding had 8,253 employees in 2023, a 6.8% increase (+731) from 2022.

MINISO Group Holding's total workforce has grown from 7,810 employees in 2023 to 8,322 in 2026.

MINISO Group Holding Ltd. quarterly employee count

YearQtrEmployeesYoY ChangeYoY %
2026Q18,322-114-1.3%
2025Q48,385-59-0.9%
2025Q38,378+33+0.4%
2025Q28,385+19+0.3%
2025Q18,436+122+1.5%
2024Q48,444+191+2.2%
2024Q38,345+430+4.3%
2024Q28,366+556+5.3%
2024Q18,314+683+6.4%
2023Q48,253+731+6.8%
2023Q37,915+376+3.6%
2023Q27,810+223+2.9%

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MINISO Group Holding Employee Count by Region (2026)

East Asia accounts for the largest share of MINISO Group Holding's global workforce with approximately 28% of total employees, followed by Southeast Asia and South Asia.

MINISO Group Holding employees by region

RegionEmployees% of Total
East Asia2,33228.1%
Southeast Asia2,30727.8%
South Asia1,01012.2%
North America96311.6%
North Africa3954.8%
Sub-Saharan Africa3664.4%
Central America and the Caribbean2032.4%
South America1872.2%
Arab States1812.2%
Central and Western Asia991.2%

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MINISO Group Holding Employee Count by Department (2026)

MINISO Group Holding's employee groups are Finance and Operations (41.6%), Engineering (30.4%), and Sales and Marketing (28.0%).

MINISO Group Holding employees by department

DepartmentEmployees% of Total
Finance and Operations3,28641.6%
Engineering2,40230.4%
Sales and Marketing2,21728.0%

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MINISO Group Holding Employee Salary by Region (2026)

MINISO Group Holding's average employee salary is $18,024 globally. Employees in North America receive the highest compensation, with median pay approximately 2.1x the global average. Pay is lowest in South Asia, at a median of $4,000.

MINISO Group Holding median employee salary by region (USD)

RegionMedian Salary
Western Europe$45,000
Pacific Islands$39,000
North America$37,000
Northern Europe$33,000
East Asia$22,000
Southern Europe$19,000
Eastern Europe$15,000
Arab States$15,000
Central and Western Asia$10,000
Central America and the Caribbean$9,000
North Africa$6,000
South America$6,000
Sub-Saharan Africa$5,000
Southeast Asia$5,000
South Asia$4,000

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MINISO Group Holding Job Openings and Hiring Trends (2023-2026)

Interactive chart of MINISO Group Holding annual active job postings from 2023 to 2026.
  • MINISO Group Holding had 690 active job postings in 2026, a 18.4% increase (+19) from 2025.
  • MINISO Group Holding had 671 active job postings in 2025, a 27.1% decline (-210) from 2024.
  • MINISO Group Holding had 881 active job postings in 2024, a 82.8% increase (+516) from 2023.
  • MINISO Group Holding had 365 active job postings in 2023, a 41.3% increase from 2022.
  • Hiring velocity in 2026: 390 new roles/month, down from 501 in 2025 and 374 in 2024.

MINISO Group Holding's hiring is accelerating: active job postings rose 18.4% in 2026 to 690, with new postings per month climbing from 283 in 2023 to 390 in 2026.

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MINISO Group Holding Employee Sentiment (2026)

Revelio Labs tracks employee sentiment across MINISO Group Holding's workforce based on public professional data. Overall sentiment is negative and has held steady year over year in 2026.

Overall

NegativePositive

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Frequently Asked Questions About MINISO Group Holding

How fast is MINISO Group Holding growing?
In 2026, MINISO Group Holding's headcount shrank 1.3% to 8,322 employees, down from 8,436 in 2025.
See the full headcount history
Where are MINISO Group Holding employees located?
Most MINISO Group Holding employees are based in East Asia (28.1% of headcount), followed by Southeast Asia and South Asia.
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What is the average salary at MINISO Group Holding?
The average employee salary at MINISO Group Holding is approximately $18k per year.
Analyze the salary distribution
How many new job postings does MINISO Group Holding open per year?
In Q1 2026, MINISO Group Holding opened 1,171 new job postings. In 2025, MINISO Group Holding opened 6,015 new job postings — about 501 per month.
Track hiring trends by role
When was MINISO Group Holding founded and where is it headquartered?
MINISO Group Holding was founded in 2013 and is headquartered in Guangzhou, China.
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