How many employees work at Goop?
Goop, Inc. has approximately 576 total employees worldwide as of March 2026, according to Revelio Labs workforce intelligence data. Goop’s total headcount has declined 10.8% from 646 employees in 2023 to 576 in 2026.
Is Goop hiring right now?
Yes, Goop is actively hiring. Goop had 4 active job postings in 2026, a 100.0% decline from 2025 — see job openings & hiring trends.
About Goop’s Workforce
Goop, Inc. is an Apparel Retail company that employs 576 people worldwide as of March 2026. It is the 11th-largest by headcount among its peers. Founded in 2008, the company is headquartered in Santa Monica, California.
Goop's workforce has declined 10.8% from 2023 to 2026, down 2.9% year over year in 2026. It fell to a low of 576 in 2026 Q1 before recovering. Its workforce is concentrated most in North America (41.2%), followed by South Asia (34.0%) and Northern Europe (4.2%).
Goop's functional groups are Engineering (38.9%), Finance and Operations (38.8%), and Sales and Marketing (22.4%). The average salary is $58,263, ranging from a median of $86,000 in North America to $7,000 in South Asia.
Goop's active job postings fell 100.0% in 2026 to 4, with new postings per month cooling from 3 in 2023 to 2 in 2026. Overall employee sentiment is negative and declining.
Sourced from Revelio Labs workforce data.
- Headquarters
- Santa Monica, California
- Founded
- 2008
- Industry
- Apparel Retail
- Employees
- 576
- YoY
- -2.9% (-10)
As of March 2026
Goop workforce metrics
Unlock hiring rate, attrition rate, and 12 additional workforce metrics for Goop. Compare to peers, export the dataset, and access the full quarterly history.
Unlock MetricsGoop Annual Employee Count (2023-2026)
- Goop had 576 employees in 2026, a 2.9% decline (-10) from 2025.
- Goop had 580 employees in 2025, a 1.9% decline (+2) from 2024.
- Goop had 578 employees in 2024, a 4.1% decline (-54) from 2023.
- Goop had 632 employees in 2023, a 1.0% decline (-2) from 2022.
Goop's total workforce has declined from 646 employees in 2023 to 576 in 2026.
Goop, Inc. quarterly employee count
| Year | Qtr | Employees | YoY Change | YoY % |
|---|---|---|---|---|
| 2026 | Q1 | 576 | -10 | -2.9% |
| 2025 | Q4 | 580 | +2 | -1.9% |
| 2025 | Q3 | 594 | -8 | -1.5% |
| 2025 | Q2 | 604 | -31 | -3.5% |
| 2025 | Q1 | 586 | -54 | -3.6% |
| 2024 | Q4 | 578 | -54 | -4.1% |
| 2024 | Q3 | 602 | -38 | -2.1% |
| 2024 | Q2 | 635 | -11 | -0.3% |
| 2024 | Q1 | 640 | +6 | -0.4% |
| 2023 | Q4 | 632 | -2 | -1.0% |
| 2023 | Q3 | 640 | +9 | -0.6% |
| 2023 | Q2 | 646 | +11 | -0.0% |
See Goop's complete headcount history, including quarterly breakdowns.
Get the DataGoop Employee Count by Region (2026)
North America accounts for the largest share of Goop's global workforce with approximately 41% of total employees, followed by South Asia and Northern Europe.
Goop employees by region
| Region | Employees | % of Total |
|---|---|---|
| North America | 236 | 41.2% |
| South Asia | 195 | 34.0% |
| Northern Europe | 24 | 4.2% |
| Sub-Saharan Africa | 21 | 3.7% |
| Southeast Asia | 16 | 2.9% |
| Eastern Europe | 13 | 2.4% |
| East Asia | 11 | 2.0% |
| Central and Western Asia | 10 | 1.7% |
| Southern Europe | 9 | 1.6% |
| South America | 8 | 1.5% |
Drill into city-level data, hiring trends by region, and historic geographic shifts.
Unlock Geographic DataGoop Employee Count by Department (2026)
Goop's employee groups are Engineering (38.9%), Finance and Operations (38.8%), and Sales and Marketing (22.4%).
Goop employees by department
| Department | Employees | % of Total |
|---|---|---|
| Engineering | 216 | 38.9% |
| Finance and Operations | 215 | 38.8% |
| Sales and Marketing | 124 | 22.4% |
Compare Goop's department mix to industry peers.
See Full DataGoop Employee Salary by Region (2026)
Goop's average employee salary is $58,263 globally. Employees in North America receive the highest compensation, with median pay approximately 1.5x the global average. Pay is lowest in South Asia, at a median of $7,000.
Goop median employee salary by region (USD)
| Region | Median Salary |
|---|---|
| North America | $86,000 |
| Pacific Islands | $60,000 |
| Northern Europe | $53,000 |
| Southern Europe | $41,000 |
| Western Europe | $37,000 |
| Eastern Europe | $32,000 |
| Central America and the Caribbean | $31,000 |
| Arab States | $24,000 |
| East Asia | $19,000 |
| Central and Western Asia | $16,000 |
| South America | $11,000 |
| Sub-Saharan Africa | $10,000 |
| North Africa | $9,000 |
| Southeast Asia | $8,000 |
| South Asia | $7,000 |
Unlock salary by role, level, and city — and compare to Goop's industry peers.
Unlock Salary DataGoop Job Openings and Hiring Trends (2023-2026)
- Goop had 4 active job postings in 2026, a 100.0% decline (-1) from 2025.
- Goop had 5 active job postings in 2025, a 75.0% decline (-6) from 2024.
- Goop had 11 active job postings in 2024, a 166.7% increase (+10) from 2023.
- Goop had 1 active job postings in 2023, a 120.0% decline from 2022.
- Hiring velocity in 2026: 2 new roles/month, down from 7 in 2025 and 6 in 2024.
Goop's hiring is slowing: active job postings fell 100.0% in 2026 to 4, with new postings per month cooling from 3 in 2023 to 2 in 2026.
Track new postings per month, role-level demand, and hiring velocity vs. peers.
Unlock Hiring DataGoop Employee Sentiment (2026)
Revelio Labs tracks employee sentiment across Goop's workforce based on public professional data. Overall sentiment is negative and has declined year over year in 2026.
Overall
Unlock the full sentiment breakdown by department, tenure, and trend over time.
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Frequently Asked Questions About Goop
- How fast is Goop growing?
- In 2026, Goop's headcount shrank 2.9% to 576 employees, down from 586 in 2025.
- See the full headcount history
- Where are Goop employees located?
- Most Goop employees are based in North America (41.2% of headcount), followed by South Asia and Northern Europe.
- Explore where the workforce is based
- What is the average salary at Goop?
- The average employee salary at Goop is approximately $58.3k per year.
- Analyze the salary distribution
- How many new job postings does Goop open per year?
- In Q1 2026, Goop opened 5 new job postings. In 2025, Goop opened 85 new job postings — about 7 per month.
- Track hiring trends by role
- When was Goop founded and where is it headquartered?
- Goop was founded in 2008 and is headquartered in Santa Monica, California.
- Compare Goop to industry peers
Speak with a workforce expert about Goop.
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