How many employees work at GfK?
GfK GmbH has 15,012 employees, according to Revelio Labs workforce intelligence data. The YoY growth rate is -6.6%.
Data source: Revelio Labs Coverage: Global workforce Latest update: September 2025
About GfK
Growth from Knowledge. For over 89 years, we have earned the trust of our clients around the world by solving critical questions in their decision-making process. We fuel their growth by providing a complete understanding of their consumers’ buying behavior, and the dynamics impacting their markets, brands and media trends. In 2023, GfK combined with NIQ, bringing together two industry leaders with unparalleled global reach. With a holistic retail read and the most comprehensive consumer insights - delivered with advanced analytics through state-of-the-art platforms - GfK drives “Growth from Knowledge”. For more information, visit GfK.com.
As of September 2025
GfK
workforce metrics
Headcount
15k
Avg. Salary
$44k
Tenure
5.6yr
Growth Rate
-6.6%
Hiring Rate
Attrition Rate
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Employee Headcount
Interactive chart of GfK annual worldwide employee count from 2023 to 2025.
- GfK total number of employees in 2025 was 15,004.403, a 6.6% decline from 2024.
- GfK total number of employees in 2024 was 15,550.104, a 4.4% decline from 2023.
- GfK total number of employees in 2023 was 16,265.068, a 3.0% decline from 2022.
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Employee Geographic Breakdown
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Active Job Postings
Interactive chart of GfK annual active job postings from 2023 to 2025.
- GfK active job postings in 2025 was 173, a 119.0% decline from 2024.
- GfK active job postings in 2024 was 324, a 65.0% decline from 2023.
- GfK active job postings in 2023 was 636, a 106.6% decline from 2022.
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Employee Sentiment
Sentiment Topics
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