How many employees work at Fitbit?
Fitbit, Inc. has approximately 245 total employees worldwide as of March 2026, according to Revelio Labs workforce intelligence data. Fitbit’s total headcount has declined 23.5% from 321 employees in 2023 to 245 in 2026.
Is Fitbit hiring right now?
Yes, Fitbit is actively hiring. Fitbit had 4 active job postings in 2026, a 66.7% increase from 2025 — see job openings & hiring trends.
About Fitbit’s Workforce
Fitbit, Inc. is a Healthcare and Wellness Services company that employs 245 people worldwide as of March 2026. It is the 10th-largest by headcount among its peers. Founded in 2007, the company is headquartered in San Francisco, California.
Fitbit's workforce has declined 23.5% from 2023 to 2026, down 3.4% year over year in 2026. It fell to a low of 242 in 2025 Q3 before recovering. Its workforce is concentrated most in North America (45.7%), followed by South Asia (15.2%) and Eastern Europe (12.6%).
Fitbit's functional groups are Finance and Operations (44.0%), Engineering (34.0%), and Sales and Marketing (22.1%), with Engineering growing fastest (up 5.9%). The average salary is $98,154, ranging from a median of $161,000 in North America to $14,000 in South Asia, down 1.4% year over year in 2026.
Fitbit's active job postings rose 66.7% in 2026 to 4. Overall employee sentiment is neutral but declining.
Sourced from Revelio Labs workforce data.
- Headquarters
- San Francisco, California
- Founded
- 2007
- Industry
- Healthcare and Wellness Services
- Employees
- 245
- YoY
- -3.4% (-13)
As of March 2026
Fitbit workforce metrics
Unlock hiring rate, attrition rate, and 12 additional workforce metrics for Fitbit. Compare to peers, export the dataset, and access the full quarterly history.
Unlock MetricsFitbit Annual Employee Count (2023-2026)
- Fitbit had 245 employees in 2026, a 3.4% decline (-13) from 2025.
- Fitbit had 245 employees in 2025, a 3.4% decline (-13) from 2024.
- Fitbit had 258 employees in 2024, a 6.6% decline (-42) from 2023.
- Fitbit had 300 employees in 2023, a 2.3% decline (-48) from 2022.
Fitbit's total workforce has grown from 242 employees in 2025 to 245 in 2026. Fitbit's headcount peaked at 321 in 2023 before declining in 2025 and recovering through 2026.
Fitbit, Inc. quarterly employee count
| Year | Qtr | Employees | YoY Change | YoY % |
|---|---|---|---|---|
| 2026 | Q1 | 245 | -13 | -3.4% |
| 2025 | Q4 | 245 | -13 | -3.4% |
| 2025 | Q3 | 242 | -20 | -5.0% |
| 2025 | Q2 | 253 | -25 | -2.5% |
| 2025 | Q1 | 258 | -30 | -3.8% |
| 2024 | Q4 | 258 | -42 | -6.6% |
| 2024 | Q3 | 262 | -53 | -6.9% |
| 2024 | Q2 | 278 | -43 | -5.2% |
| 2024 | Q1 | 288 | -44 | -1.9% |
| 2023 | Q4 | 300 | -48 | -2.3% |
| 2023 | Q3 | 315 | -41 | -1.3% |
| 2023 | Q2 | 321 | -42 | -2.8% |
See Fitbit's complete headcount history, including quarterly breakdowns.
Get the DataFitbit Employee Count by Region (2026)
North America accounts for the largest share of Fitbit's global workforce with approximately 46% of total employees, followed by South Asia and Eastern Europe.
Fitbit employees by region
| Region | Employees | % of Total |
|---|---|---|
| North America | 111 | 45.7% |
| South Asia | 37 | 15.2% |
| Eastern Europe | 31 | 12.6% |
| East Asia | 18 | 7.5% |
| Northern Europe | 12 | 4.9% |
| Western Europe | 9 | 3.7% |
| Southeast Asia | 8 | 3.1% |
| South America | 4 | 1.8% |
| Sub-Saharan Africa | 4 | 1.5% |
| Southern Europe | 3 | 1.4% |
Drill into city-level data, hiring trends by region, and historic geographic shifts.
Unlock Geographic DataFitbit Employee Count by Department (2026)
Fitbit's employee groups are Finance and Operations (44.0%), Engineering (34.0%), and Sales and Marketing (22.1%).
Fitbit employees by department
| Department | Employees | % of Total |
|---|---|---|
| Finance and Operations | 107 | 44.0% |
| Engineering | 82 | 34.0% |
| Sales and Marketing | 54 | 22.1% |
Compare Fitbit's department mix to industry peers.
See Full DataFitbit Employee Salary by Region (2026)
Fitbit's average employee salary is $98,154 globally. Employees in North America receive the highest compensation, with median pay approximately 1.6x the global average. Pay is lowest in South Asia, at a median of $14,000.
Fitbit median employee salary by region (USD)
| Region | Median Salary |
|---|---|
| North America | $161,000 |
| Pacific Islands | $120,000 |
| Western Europe | $112,000 |
| Northern Europe | $71,000 |
| Eastern Europe | $50,000 |
| East Asia | $48,000 |
| Arab States | $37,000 |
| Southern Europe | $29,000 |
| Southeast Asia | $21,000 |
| Central America and the Caribbean | $15,000 |
| South Asia | $14,000 |
| South America | $13,000 |
| Sub-Saharan Africa | $6,000 |
Unlock salary by role, level, and city — and compare to Fitbit's industry peers.
Unlock Salary DataFitbit Job Openings and Hiring Trends (2023-2026)
- Fitbit had 4 active job postings in 2026, a 66.7% increase (-2) from 2025.
- Fitbit had 6 active job postings in 2025, a 66.7% increase (+3) from 2024.
- Fitbit had 3 active job postings in 2024, a 40.0% increase (+1) from 2023.
- Fitbit had 2 active job postings in 2023, a 66.7% decline from 2022.
- Hiring velocity in 2026: 1 new roles/month, up from 1 in 2025 and 1 in 2024.
Fitbit's active job postings rose 66.7% in 2026 to 4.
Track new postings per month, role-level demand, and hiring velocity vs. peers.
Unlock Hiring DataFitbit Employee Sentiment (2026)
Revelio Labs tracks employee sentiment across Fitbit's workforce based on public professional data. Overall sentiment is neutral and has declined year over year in 2026.
Overall
Unlock the full sentiment breakdown by department, tenure, and trend over time.
Unlock SentimentSimilar Companies
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Frequently Asked Questions About Fitbit
- How fast is Fitbit growing?
- In 2026, Fitbit's headcount shrank 3.4% to 245 employees, down from 258 in 2025.
- See the full headcount history
- Where are Fitbit employees located?
- Most Fitbit employees are based in North America (45.7% of headcount), followed by South Asia and Eastern Europe.
- Explore where the workforce is based
- What is the average salary at Fitbit?
- The average employee salary at Fitbit is approximately $98.2k per year.
- Analyze the salary distribution
- How many new job postings does Fitbit open per year?
- In Q1 2026, Fitbit opened 4 new job postings. In 2025, Fitbit opened 11 new job postings — about 1 per month.
- Track hiring trends by role
- When was Fitbit founded and where is it headquartered?
- Fitbit was founded in 2007 and is headquartered in San Francisco, California.
- Compare Fitbit to industry peers
Speak with a workforce expert about Fitbit.
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