How many employees work at Dutch Bros?
Dutch Bros, Inc. (BROS) has approximately 31,876 total employees worldwide as of March 2026, according to Revelio Labs workforce intelligence data. Dutch Bros’s total headcount has declined 13.5% from 36,857 employees in 2023 to 31,876 in 2026.
Is Dutch Bros hiring right now?
Yes, Dutch Bros is actively hiring. Dutch Bros had 1,447 active job postings in 2026, a 84.4% increase from 2025 — see job openings & hiring trends.
About Dutch Bros’s Workforce
Dutch Bros, Inc. (BROS) is a Hospitality and Tourism Management company that employs 31,876 people worldwide as of March 2026. It is the 4th-largest by headcount among its peers. Founded in 1992, the company is headquartered in Tempe, Arizona and trades on the New York Stock Exchange.
Dutch Bros's workforce has declined 13.5% from 2023 to 2026, down 3.6% year over year in 2026. It fell to a low of 31,876 in 2026 Q1 before recovering. Its workforce is concentrated most in North America (98.2%), followed by Sub-Saharan Africa (0.5%) and Southeast Asia (0.5%).
Dutch Bros's functional groups are Sales and Marketing (60.2%), Engineering (21.5%), and Finance and Operations (18.2%). The average salary is $34,636, ranging from a median of $29,000 in North America to $3,000 in Southeast Asia, up 1.2% year over year in 2026.
Dutch Bros's active job postings rose 84.4% in 2026 to 1,447, with new postings per month climbing from 104 in 2023 to 1,058 in 2026. Overall employee sentiment is neutral but declining.
Sourced from Revelio Labs workforce data.
- Ticker
- New York Stock Exchange: BROS
- Headquarters
- Tempe, Arizona
- Founded
- 1992
- Industry
- Hospitality and Tourism Management
- Employees
- 31,876
- YoY
- -3.6% (-2,039)
As of March 2026
Dutch Bros workforce metrics
Unlock hiring rate, attrition rate, and 12 additional workforce metrics for Dutch Bros. Compare to peers, export the dataset, and access the full quarterly history.
Unlock MetricsDutch Bros Annual Employee Count (2023-2026)
- Dutch Bros had 31,876 employees in 2026, a 3.6% decline (-2,039) from 2025.
- Dutch Bros had 32,238 employees in 2025, a 3.0% decline (-1,683) from 2024.
- Dutch Bros had 33,921 employees in 2024, a 1.8% decline (-1,304) from 2023.
- Dutch Bros had 35,225 employees in 2023, a 2.5% increase (-932) from 2022.
Dutch Bros's total workforce has declined from 36,857 employees in 2023 to 31,876 in 2026.
Dutch Bros, Inc. quarterly employee count
| Year | Qtr | Employees | YoY Change | YoY % |
|---|---|---|---|---|
| 2026 | Q1 | 31,876 | -2,039 | -3.6% |
| 2025 | Q4 | 32,238 | -1,683 | -3.0% |
| 2025 | Q3 | 32,742 | -1,485 | -2.4% |
| 2025 | Q2 | 33,865 | -1,606 | -2.7% |
| 2025 | Q1 | 33,915 | -1,551 | -2.5% |
| 2024 | Q4 | 33,921 | -1,304 | -1.8% |
| 2024 | Q3 | 34,227 | -1,597 | -1.6% |
| 2024 | Q2 | 35,471 | -1,386 | -0.2% |
| 2024 | Q1 | 35,466 | -754 | +2.1% |
| 2023 | Q4 | 35,225 | -932 | +2.5% |
| 2023 | Q3 | 35,824 | -464 | +3.3% |
| 2023 | Q2 | 36,857 | +333 | +4.8% |
See Dutch Bros's complete headcount history, including quarterly breakdowns.
Get the DataDutch Bros Employee Count by Region (2026)
North America accounts for the largest share of Dutch Bros's global workforce with approximately 98% of total employees, followed by Sub-Saharan Africa and Southeast Asia.
Dutch Bros employees by region
| Region | Employees | % of Total |
|---|---|---|
| North America | 31,117 | 98.2% |
| Sub-Saharan Africa | 170 | 0.5% |
| Southeast Asia | 167 | 0.5% |
| Arab States | 50 | 0.2% |
| Western Europe | 37 | 0.1% |
| South Asia | 36 | 0.1% |
| Northern Europe | 33 | 0.1% |
| Southern Europe | 25 | 0.1% |
| North Africa | 19 | 0.1% |
| Pacific Islands | 12 | 0.0% |
Drill into city-level data, hiring trends by region, and historic geographic shifts.
Unlock Geographic DataDutch Bros Employee Count by Department (2026)
Dutch Bros's employee groups are Sales and Marketing (60.2%), Engineering (21.5%), and Finance and Operations (18.2%).
Dutch Bros employees by department
| Department | Employees | % of Total |
|---|---|---|
| Sales and Marketing | 18,969 | 60.2% |
| Engineering | 6,777 | 21.5% |
| Finance and Operations | 5,743 | 18.2% |
Compare Dutch Bros's department mix to industry peers.
See Full DataDutch Bros Employee Salary by Region (2026)
Dutch Bros's average employee salary is $34,636 globally. Employees in North America receive the highest compensation. Pay is lowest in Southeast Asia, at a median of $3,000.
Dutch Bros median employee salary by region (USD)
| Region | Median Salary |
|---|---|
| Central America and the Caribbean | $34,000 |
| North America | $29,000 |
| Arab States | $16,000 |
| Southern Europe | $12,000 |
| South Asia | $5,000 |
| Sub-Saharan Africa | $4,000 |
| Southeast Asia | $3,000 |
Unlock salary by role, level, and city — and compare to Dutch Bros's industry peers.
Unlock Salary DataDutch Bros Job Openings and Hiring Trends (2023-2026)
- Dutch Bros had 1,447 active job postings in 2026, a 84.4% increase (+268) from 2025.
- Dutch Bros had 1,179 active job postings in 2025, a 91.3% increase (+739) from 2024.
- Dutch Bros had 440 active job postings in 2024, a 99.8% increase (+293) from 2023.
- Dutch Bros had 147 active job postings in 2023, a 64.8% decline from 2022.
- Hiring velocity in 2026: 1,058 new roles/month, up from 678 in 2025 and 277 in 2024.
Dutch Bros's hiring is accelerating: active job postings rose 84.4% in 2026 to 1,447, with new postings per month climbing from 104 in 2023 to 1,058 in 2026.
Track new postings per month, role-level demand, and hiring velocity vs. peers.
Unlock Hiring DataDutch Bros Employee Sentiment (2026)
Revelio Labs tracks employee sentiment across Dutch Bros's workforce based on public professional data. Overall sentiment is neutral and has declined year over year in 2026.
Overall
Unlock the full sentiment breakdown by department, tenure, and trend over time.
Unlock SentimentSimilar Companies
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Frequently Asked Questions About Dutch Bros
- How fast is Dutch Bros growing?
- In 2026, Dutch Bros's headcount shrank 3.6% to 31,876 employees, down from 33,915 in 2025.
- See the full headcount history
- Where are Dutch Bros employees located?
- Most Dutch Bros employees are based in North America (98.2% of headcount), followed by Sub-Saharan Africa and Southeast Asia.
- Explore where the workforce is based
- What is the average salary at Dutch Bros?
- The average employee salary at Dutch Bros is approximately $34.6k per year.
- Analyze the salary distribution
- How many new job postings does Dutch Bros open per year?
- In Q1 2026, Dutch Bros opened 3,174 new job postings. In 2025, Dutch Bros opened 8,134 new job postings — about 678 per month.
- Track hiring trends by role
- When was Dutch Bros founded and where is it headquartered?
- Dutch Bros was founded in 1992 and is headquartered in Tempe, Arizona.
- Compare Dutch Bros to industry peers
Speak with a workforce expert about Dutch Bros.
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