How many employees does Douyin have?
Douyin Co., Ltd. has approximately 71,296 total employees worldwide as of June 2026, according to Revelio Labs workforce intelligence data. Douyin’s total headcount has grown 11.1% from 64,186 employees in 2023 to 71,296 in 2026.
Is Douyin hiring right now?
Yes, Douyin is actively hiring. Douyin had 1,917 active job postings in 2026, a 71.5% decline from 2025 — see job openings & hiring trends.
About Douyin’s Workforce
Douyin Co., Ltd. is a Digital Commerce Services company that employs 71,296 people worldwide as of June 2026. It is the 2nd-largest by headcount among its peers. Founded in 2024, the company is headquartered in Beijing, China.
Douyin's workforce has grown 11.1% from 2023 to 2026, up 2.6% year over year in 2026. Its workforce is concentrated most in East Asia (74.3%), followed by Southeast Asia (13.5%) and North America (5.6%).
Douyin's functional groups are Finance and Operations (39.6%), Engineering (36.3%), and Sales and Marketing (24.1%), with Sales and Marketing growing fastest (up 3.3%). The average salary is $78,093, ranging from a median of $185,000 in North America to $5,000 in South Asia, up 2.2% year over year in 2026.
Douyin's active job postings fell 71.5% in 2026 to 1,917, with new postings per month cooling from 1,859 in 2023 to 591 in 2026. Overall employee sentiment is neutral but declining.
Sourced from Revelio Labs workforce data.
- Headquarters
- Beijing, China
- Founded
- 2024
- Industry
- Digital Commerce Services
- Employees
- 71,296
- YoY
- +2.6% (+1,833)
As of June 2026
Douyin workforce metrics
Unlock hiring rate, attrition rate, and 12 additional workforce metrics for Douyin. Compare to peers, export the dataset, and access the full quarterly history.
Unlock MetricsDouyin Annual Employee Count (2023-2026)
- Douyin had 71,296 employees in 2026, a 2.6% increase (+1,833) from 2025.
- Douyin had 68,438 employees in 2025, a 3.9% increase (+2,549) from 2024.
- Douyin had 65,889 employees in 2024, a 1.3% increase (+845) from 2023.
- Douyin had 65,044 employees in 2023, a 0.6% increase (+420) from 2022.
Douyin's total workforce has grown from 64,186 employees in 2023 to 71,296 in 2026.
Douyin Co., Ltd. quarterly employee count
| Year | Qtr | Employees | YoY Change | YoY % |
|---|---|---|---|---|
| 2026 | Q2 | 71,296 | +1,833 | +2.6% |
| 2026 | Q1 | 69,822 | +2,739 | +4.1% |
| 2025 | Q4 | 68,438 | +2,549 | +3.9% |
| 2025 | Q3 | 68,632 | +2,016 | +3.0% |
| 2025 | Q2 | 69,463 | +1,858 | +2.7% |
| 2025 | Q1 | 67,083 | +944 | +1.4% |
| 2024 | Q4 | 65,889 | +845 | +1.3% |
| 2024 | Q3 | 66,616 | +2,430 | +3.8% |
| 2024 | Q2 | 67,605 | +3,151 | +4.9% |
| 2024 | Q1 | 66,139 | +2,241 | +3.5% |
| 2023 | Q4 | 65,044 | +420 | +0.6% |
| 2023 | Q3 | 64,186 | -681 | -1.0% |
See Douyin's complete headcount history, including quarterly breakdowns.
Get the DataDouyin Employee Count by Region (2026)
East Asia accounts for the largest share of Douyin's global workforce with approximately 74% of total employees, followed by Southeast Asia and North America.
Douyin employees by region
| Region | Employees | % of Total |
|---|---|---|
| East Asia | 52,702 | 74.3% |
| Southeast Asia | 9,570 | 13.5% |
| North America | 3,982 | 5.6% |
| South Asia | 2,007 | 2.8% |
| Northern Europe | 716 | 1.0% |
| South America | 436 | 0.6% |
| North Africa | 308 | 0.4% |
| Arab States | 307 | 0.4% |
| Sub-Saharan Africa | 229 | 0.3% |
| Western Europe | 185 | 0.3% |
Drill into city-level data, hiring trends by region, and historic geographic shifts.
Unlock Geographic DataDouyin Employee Count by Department (2026)
Douyin's employee groups are Finance and Operations (39.6%), Engineering (36.3%), and Sales and Marketing (24.1%).
Douyin employees by department
| Department | Employees | % of Total |
|---|---|---|
| Finance and Operations | 28,183 | 39.6% |
| Engineering | 25,854 | 36.3% |
| Sales and Marketing | 17,146 | 24.1% |
Compare Douyin's department mix to industry peers.
See Full DataDouyin Employee Salary by Region (2026)
Douyin's average employee salary is $78,093 globally. Employees in North America receive the highest compensation, with median pay approximately 2.4x the global average. Pay is lowest in South Asia, at a median of $5,000.
Douyin median employee salary by region (USD)
| Region | Median Salary |
|---|---|
| North America | $185,000 |
| Pacific Islands | $139,000 |
| Arab States | $127,000 |
| Northern Europe | $123,000 |
| Western Europe | $92,000 |
| East Asia | $73,000 |
| Southern Europe | $43,000 |
| Eastern Europe | $34,000 |
| Southeast Asia | $33,000 |
| Central America and the Caribbean | $27,000 |
| Central and Western Asia | $15,000 |
| North Africa | $14,000 |
| South America | $13,000 |
| Sub-Saharan Africa | $7,000 |
| South Asia | $5,000 |
Unlock salary by role, level, and city — and compare to Douyin's industry peers.
Unlock Salary DataDouyin Job Openings and Hiring Trends (2023-2026)
- Douyin had 1,917 active job postings in 2026, a 71.5% decline (-38) from 2025.
- Douyin had 1,955 active job postings in 2025, a 48.0% decline (-1,236) from 2024.
- Douyin had 3,191 active job postings in 2024, a 36.2% decline (-1,412) from 2023.
- Douyin had 4,603 active job postings in 2023, a 111.4% decline from 2022.
- Hiring velocity in 2026: 591 new roles/month, down from 2,339 in 2025 and 2,447 in 2024.
Douyin's hiring is slowing: active job postings fell 71.5% in 2026 to 1,917, with new postings per month cooling from 1,859 in 2023 to 591 in 2026.
Track new postings per month, role-level demand, and hiring velocity vs. peers.
Unlock Hiring DataDouyin Employee Sentiment (2026)
Revelio Labs tracks employee sentiment across Douyin's workforce based on public professional data. Overall sentiment is neutral and has declined year over year in 2026.
Overall
Unlock the full sentiment breakdown by department, tenure, and trend over time.
Unlock SentimentSimilar Companies
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Frequently Asked Questions About Douyin
- How fast is Douyin growing?
- In 2026, Douyin's headcount grew 2.6% to 71,296 employees, up from 69,463 in 2025.
- See the full headcount history
- Where are Douyin employees located?
- Most Douyin employees are based in East Asia (74.3% of headcount), followed by Southeast Asia and North America.
- Explore where the workforce is based
- How many people work at Douyin in East Asia?
- About 52,702 people work at Douyin in East Asia, its largest region.
- See headcount by region
- What is the average salary at Douyin?
- The average employee salary at Douyin is approximately $78.1k per year.
- Analyze the salary distribution
- How many new job postings does Douyin open per year?
- Through Q2 2026, Douyin opened 3,544 new job postings. In 2025, Douyin opened 28,073 new job postings — about 2,339 per month.
- Track hiring trends by role
- When was Douyin founded and where is it headquartered?
- Douyin was founded in 2024 and is headquartered in Beijing, China.
- Compare Douyin to industry peers
Speak with a workforce expert about Douyin.
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