How many employees work at Baby Generation?
Baby Generation, Inc. has approximately 79 total employees worldwide as of March 2026, according to Revelio Labs workforce intelligence data. Baby Generation’s total headcount has declined 4.2% from 83 employees in 2023 to 79 in 2026.
Is Baby Generation hiring right now?
Yes, Baby Generation is actively hiring. Baby Generation had 1 active job postings in 2026, a 66.7% decline from 2025 — see job openings & hiring trends.
About Baby Generation’s Workforce
Baby Generation, Inc. is an Apparel Retail company that employs 79 people worldwide as of March 2026. It is the 10th-largest by headcount among its peers. Founded in 2017, the company is headquartered in New York City, New York.
Baby Generation's workforce has declined 4.2% from 2023 to 2026, down 1.2% year over year in 2026. It fell to a low of 76 in 2024 Q2 before recovering. Its workforce is concentrated most in North America (87.3%), followed by Pacific Islands (7.1%) and Arab States (5.6%).
Baby Generation's functional groups are Finance and Operations (58.9%), Engineering (26.2%), and Sales and Marketing (15.0%), with Sales and Marketing growing fastest (up 3.9%). The average salary is $103,027, highest in North America at a median of $85,000, up 10.9% year over year in 2026.
Baby Generation's active job postings fell 66.7% in 2026 to 1, with new postings per month cooling from 2 in 2023 to 1 in 2026. Overall employee sentiment is positive and improving.
Sourced from Revelio Labs workforce data.
- Headquarters
- New York City, New York
- Founded
- 2017
- Industry
- Apparel Retail
- Employees
- 79
- YoY
- -1.2% (+1)
As of March 2026
Baby Generation workforce metrics
Unlock hiring rate, attrition rate, and 12 additional workforce metrics for Baby Generation. Compare to peers, export the dataset, and access the full quarterly history.
Unlock MetricsBaby Generation Annual Employee Count (2023-2026)
- Baby Generation had 79 employees in 2026, a 1.2% decline (+1) from 2025.
- Baby Generation had 77 employees in 2025, a 4.0% decline (-2) from 2024.
- Baby Generation had 79 employees in 2024, a 1.6% decline (-7) from 2023.
- Baby Generation had 86 employees in 2023, a 9.5% increase (+3) from 2022.
Baby Generation's total workforce has grown from 76 employees in 2024 to 79 in 2026. Baby Generation's headcount peaked at 86 in 2023 before declining in 2024 and recovering through 2025 and 2026.
Baby Generation, Inc. quarterly employee count
| Year | Qtr | Employees | YoY Change | YoY % |
|---|---|---|---|---|
| 2026 | Q1 | 79 | +1 | -1.2% |
| 2025 | Q4 | 77 | -2 | -4.0% |
| 2025 | Q3 | 77 | +0 | -2.6% |
| 2025 | Q2 | 77 | +1 | -1.5% |
| 2025 | Q1 | 78 | -2 | -1.8% |
| 2024 | Q4 | 79 | -7 | -1.6% |
| 2024 | Q3 | 77 | -3 | +5.1% |
| 2024 | Q2 | 76 | -7 | +4.0% |
| 2024 | Q1 | 80 | -4 | +8.6% |
| 2023 | Q4 | 86 | +3 | +9.5% |
| 2023 | Q3 | 80 | -1 | +12.8% |
| 2023 | Q2 | 83 | +11 | +19.0% |
See Baby Generation's complete headcount history, including quarterly breakdowns.
Get the DataBaby Generation Employee Count by Region (2026)
North America accounts for the largest share of Baby Generation's global workforce with approximately 87% of total employees, followed by Pacific Islands and Arab States.
Baby Generation employees by region
| Region | Employees | % of Total |
|---|---|---|
| North America | 64 | 87.3% |
| Pacific Islands | 5 | 7.1% |
| Arab States | 4 | 5.6% |
Drill into city-level data, hiring trends by region, and historic geographic shifts.
Unlock Geographic DataBaby Generation Employee Count by Department (2026)
Baby Generation's employee groups are Finance and Operations (58.9%), Engineering (26.2%), and Sales and Marketing (15.0%).
Baby Generation employees by department
| Department | Employees | % of Total |
|---|---|---|
| Finance and Operations | 47 | 58.9% |
| Engineering | 21 | 26.2% |
| Sales and Marketing | 12 | 15.0% |
Compare Baby Generation's department mix to industry peers.
See Full DataBaby Generation Employee Salary by Region (2026)
Baby Generation's average employee salary is $103,027 globally. Employees in North America receive the highest compensation.
Baby Generation median employee salary by region (USD)
| Region | Median Salary |
|---|---|
| North America | $85,000 |
Unlock salary by role, level, and city — and compare to Baby Generation's industry peers.
Unlock Salary DataBaby Generation Job Openings and Hiring Trends (2023-2026)
- Baby Generation had 1 active job postings in 2026, a 66.7% decline from 2025.
- Baby Generation had 1 active job postings in 2025, a 66.7% decline (-1) from 2024.
- Baby Generation had 2 active job postings in 2024, a 40.0% decline (-1) from 2023.
- Baby Generation had 3 active job postings in 2023, a 200.0% increase from 2022.
- Hiring velocity in 2026: 1 new roles/month, up from 1 in 2025 and 3 in 2024.
Baby Generation's hiring is slowing: active job postings fell 66.7% in 2026 to 1, with new postings per month cooling from 2 in 2023 to 1 in 2026.
Track new postings per month, role-level demand, and hiring velocity vs. peers.
Unlock Hiring DataBaby Generation Employee Sentiment (2026)
Revelio Labs tracks employee sentiment across Baby Generation's workforce based on public professional data. Overall sentiment is positive and has improved year over year in 2026.
Overall
Unlock the full sentiment breakdown by department, tenure, and trend over time.
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Frequently Asked Questions About Baby Generation
- How fast is Baby Generation growing?
- In 2026, Baby Generation's headcount shrank 1.2% to 79 employees, up from 78 in 2025.
- See the full headcount history
- Where are Baby Generation employees located?
- Most Baby Generation employees are based in North America (87.3% of headcount), followed by Pacific Islands and Arab States.
- Explore where the workforce is based
- What is the average salary at Baby Generation?
- The average employee salary at Baby Generation is approximately $103k per year.
- Analyze the salary distribution
- How many new job postings does Baby Generation open per year?
- In Q1 2026, Baby Generation opened 2 new job postings. In 2025, Baby Generation opened 8 new job postings — about 1 per month.
- Track hiring trends by role
- When was Baby Generation founded and where is it headquartered?
- Baby Generation was founded in 2017 and is headquartered in New York City, New York.
- Compare Baby Generation to industry peers
Speak with a workforce expert about Baby Generation.
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