How many employees work at TikTok?
TikTok, Inc. has approximately 36,997 total employees worldwide as of March 2026, according to Revelio Labs workforce intelligence data. TikTok’s total headcount has grown 4.8% from 35,300 employees in 2023 to 36,997 in 2026.
Is TikTok hiring right now?
Yes, TikTok is actively hiring. TikTok had 3,151 active job postings in 2026, a 73.9% decline from 2025 — see job openings & hiring trends.
About TikTok’s Workforce
TikTok, Inc. is a Media and Entertainment company that employs 36,997 people worldwide as of March 2026. It is the 2nd-largest by headcount among its peers. Founded in 2016, the company is headquartered in Culver City, California.
TikTok's workforce has grown 4.8% from 2023 to 2026, though it is down 4.5% year over year in 2026. Its workforce is concentrated most in North America (32.8%), followed by Southeast Asia (26.2%) and Northern Europe (13.3%).
TikTok's functional groups are Finance and Operations (46.2%), Engineering (31.6%), and Sales and Marketing (22.3%). The average salary is $103,541, ranging from a median of $159,000 in North America to $19,000 in South America, down 1.0% year over year in 2026.
TikTok's active job postings fell 73.9% in 2026 to 3,151, with new postings per month cooling from 1,551 in 2023 to 1,081 in 2026. Overall employee sentiment is negative and broadly stable.
Sourced from Revelio Labs workforce data.
- Headquarters
- Culver City, California
- Founded
- 2016
- Industry
- Media and Entertainment
- Employees
- 36,997
- YoY
- -4.5% (-970)
As of March 2026
TikTok workforce metrics
Unlock hiring rate, attrition rate, and 12 additional workforce metrics for TikTok. Compare to peers, export the dataset, and access the full quarterly history.
Unlock MetricsTikTok Annual Employee Count (2023-2026)
- TikTok had 36,997 employees in 2026, a 4.5% decline (-970) from 2025.
- TikTok had 37,166 employees in 2025, a 4.4% decline (-1,083) from 2024.
- TikTok had 38,249 employees in 2024, a 1.9% decline (+838) from 2023.
- TikTok had 37,411 employees in 2023, a 2.8% increase (+4,006) from 2022.
TikTok's total workforce has grown from 35,300 employees in 2023 to 36,997 in 2026.
TikTok, Inc. quarterly employee count
| Year | Qtr | Employees | YoY Change | YoY % |
|---|---|---|---|---|
| 2026 | Q1 | 36,997 | -970 | -4.5% |
| 2025 | Q4 | 37,166 | -1,083 | -4.4% |
| 2025 | Q3 | 37,709 | -753 | -3.7% |
| 2025 | Q2 | 38,464 | -438 | -2.9% |
| 2025 | Q1 | 37,967 | -175 | -2.6% |
| 2024 | Q4 | 38,249 | +838 | -1.9% |
| 2024 | Q3 | 38,462 | +2,554 | -0.1% |
| 2024 | Q2 | 38,902 | +3,602 | +1.3% |
| 2024 | Q1 | 38,142 | +4,153 | +2.6% |
| 2023 | Q4 | 37,411 | +4,006 | +2.8% |
| 2023 | Q3 | 35,908 | +4,176 | +3.1% |
| 2023 | Q2 | 35,300 | +5,003 | +3.9% |
See TikTok's complete headcount history, including quarterly breakdowns.
Get the DataTikTok Employee Count by Region (2026)
North America accounts for the largest share of TikTok's global workforce with approximately 33% of total employees, followed by Southeast Asia and Northern Europe.
TikTok employees by region
| Region | Employees | % of Total |
|---|---|---|
| North America | 11,975 | 32.8% |
| Southeast Asia | 9,583 | 26.2% |
| Northern Europe | 4,847 | 13.3% |
| East Asia | 3,444 | 9.4% |
| South America | 1,246 | 3.4% |
| Western Europe | 1,211 | 3.3% |
| Southern Europe | 865 | 2.4% |
| Pacific Islands | 767 | 2.1% |
| Arab States | 673 | 1.8% |
| Central America and the Caribbean | 481 | 1.3% |
Drill into city-level data, hiring trends by region, and historic geographic shifts.
Unlock Geographic DataTikTok Employee Count by Department (2026)
TikTok's employee groups are Finance and Operations (46.2%), Engineering (31.6%), and Sales and Marketing (22.3%).
TikTok employees by department
| Department | Employees | % of Total |
|---|---|---|
| Finance and Operations | 17,055 | 46.2% |
| Engineering | 11,663 | 31.6% |
| Sales and Marketing | 8,220 | 22.3% |
Compare TikTok's department mix to industry peers.
See Full DataTikTok Employee Salary by Region (2026)
TikTok's average employee salary is $103,541 globally. Employees in North America receive the highest compensation, with median pay approximately 1.5x the global average. Pay is lowest in South America, at a median of $19,000.
TikTok median employee salary by region (USD)
| Region | Median Salary |
|---|---|
| North America | $159,000 |
| Pacific Islands | $141,000 |
| Arab States | $111,000 |
| Northern Europe | $103,000 |
| Western Europe | $97,000 |
| East Asia | $68,000 |
| Southern Europe | $56,000 |
| Eastern Europe | $44,000 |
| Central and Western Asia | $36,000 |
| Central America and the Caribbean | $33,000 |
| Southeast Asia | $33,000 |
| South America | $19,000 |
| North Africa | $15,000 |
| Sub-Saharan Africa | $13,000 |
| South Asia | $9,000 |
Unlock salary by role, level, and city — and compare to TikTok's industry peers.
Unlock Salary DataTikTok Job Openings and Hiring Trends (2023-2026)
- TikTok had 3,151 active job postings in 2026, a 73.9% decline (-73) from 2025.
- TikTok had 3,224 active job postings in 2025, a 82.3% decline (-4,509) from 2024.
- TikTok had 7,733 active job postings in 2024, a 53.5% increase (+3,265) from 2023.
- TikTok had 4,468 active job postings in 2023, a 26.1% increase from 2022.
- Hiring velocity in 2026: 1,081 new roles/month, down from 1,364 in 2025 and 7,891 in 2024.
TikTok's hiring is slowing: active job postings fell 73.9% in 2026 to 3,151, with new postings per month cooling from 1,551 in 2023 to 1,081 in 2026.
Track new postings per month, role-level demand, and hiring velocity vs. peers.
Unlock Hiring DataTikTok Employee Sentiment (2026)
Revelio Labs tracks employee sentiment across TikTok's workforce based on public professional data. Overall sentiment is negative and has held steady year over year in 2026.
Overall
Unlock the full sentiment breakdown by department, tenure, and trend over time.
Unlock SentimentSimilar Companies
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Frequently Asked Questions About TikTok
- How fast is TikTok growing?
- In 2026, TikTok's headcount shrank 4.5% to 36,997 employees, down from 37,967 in 2025.
- See the full headcount history
- Where are TikTok employees located?
- Most TikTok employees are based in North America (32.8% of headcount), followed by Southeast Asia and Northern Europe.
- Explore where the workforce is based
- What is the average salary at TikTok?
- The average employee salary at TikTok is approximately $103.5k per year.
- Analyze the salary distribution
- How many new job postings does TikTok open per year?
- In Q1 2026, TikTok opened 3,242 new job postings. In 2025, TikTok opened 16,373 new job postings — about 1,364 per month.
- Track hiring trends by role
- When was TikTok founded and where is it headquartered?
- TikTok was founded in 2016 and is headquartered in Culver City, California.
- Compare TikTok to industry peers
Speak with a workforce expert about TikTok.
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