How many employees does The Creative Counsel have?
The Creative Counsel Group has approximately 186 total employees worldwide as of June 2026, according to Revelio Labs workforce intelligence data. The Creative Counsel’s total headcount has declined 5.2% from 197 employees in 2023 to 186 in 2026.
About The Creative Counsel’s Workforce
The Creative Counsel Group is a Marketing and Advertising Services company that employs 186 people worldwide as of June 2026. It is the 11th-largest by headcount among its peers. Founded in 2001, the company is headquartered in Johannesburg, South Africa.
The Creative Counsel's workforce has declined 5.2% from 2023 to 2026, down 5.5% year over year in 2026. It fell to a low of 186 in 2025 Q4 before recovering. Its workforce is concentrated most in Sub-Saharan Africa (98.4%), followed by North America (0.8%) and Northern Europe (0.5%).
The Creative Counsel's functional groups are Finance and Operations (51.5%), Engineering (31.8%), and Sales and Marketing (16.8%). The average salary is $13,399, ranging from a median of $57,000 in North America to $8,000 in Sub-Saharan Africa, up 1.3% year over year in 2026.
Overall employee sentiment is neutral but declining.
Sourced from Revelio Labs workforce data.
- Headquarters
- Johannesburg, South Africa
- Founded
- 2001
- Industry
- Marketing and Advertising Services
- Employees
- 186
- YoY
- -5.5% (-4)
As of June 2026
The Creative Counsel workforce metrics
Unlock hiring rate, attrition rate, and 12 additional workforce metrics for The Creative Counsel. Compare to peers, export the dataset, and access the full quarterly history.
Unlock MetricsThe Creative Counsel Annual Employee Count (2023-2026)
- The Creative Counsel had 186 employees in 2026, a 5.5% decline (-4) from 2025.
- The Creative Counsel had 186 employees in 2025, a 6.3% decline (-7) from 2024.
- The Creative Counsel had 193 employees in 2024, a 2.7% decline (-3) from 2023.
- The Creative Counsel had 196 employees in 2023, a 7.6% decline (-15) from 2022.
The Creative Counsel's total workforce has declined from 197 employees in 2023 to 186 in 2026.
The Creative Counsel Group quarterly employee count
| Year | Qtr | Employees | YoY Change | YoY % |
|---|---|---|---|---|
| 2026 | Q2 | 186 | -4 | -5.5% |
| 2026 | Q1 | 189 | -3 | -4.8% |
| 2025 | Q4 | 186 | -7 | -6.3% |
| 2025 | Q3 | 188 | -2 | -4.9% |
| 2025 | Q2 | 190 | -3 | -4.4% |
| 2025 | Q1 | 192 | +3 | -3.6% |
| 2024 | Q4 | 193 | -3 | -2.7% |
| 2024 | Q3 | 190 | -7 | -6.1% |
| 2024 | Q2 | 193 | -5 | -4.5% |
| 2024 | Q1 | 189 | -19 | -7.7% |
| 2023 | Q4 | 196 | -15 | -7.6% |
| 2023 | Q3 | 197 | -31 | -7.1% |
See The Creative Counsel's complete headcount history, including quarterly breakdowns.
Get the DataThe Creative Counsel Employee Count by Region (2026)
Sub-Saharan Africa accounts for the largest share of The Creative Counsel's global workforce with approximately 98% of total employees, followed by North America and Northern Europe.
The Creative Counsel employees by region
| Region | Employees | % of Total |
|---|---|---|
| Sub-Saharan Africa | 183 | 98.4% |
| North America | 1 | 0.8% |
| Northern Europe | 1 | 0.5% |
| East Asia | 0 | 0.3% |
Drill into city-level data, hiring trends by region, and historic geographic shifts.
Unlock Geographic DataThe Creative Counsel Employee Count by Department (2026)
The Creative Counsel's employee groups are Finance and Operations (51.5%), Engineering (31.8%), and Sales and Marketing (16.8%).
The Creative Counsel employees by department
| Department | Employees | % of Total |
|---|---|---|
| Finance and Operations | 96 | 51.5% |
| Engineering | 59 | 31.8% |
| Sales and Marketing | 31 | 16.8% |
Compare The Creative Counsel's department mix to industry peers.
See Full DataThe Creative Counsel Employee Salary by Region (2026)
The Creative Counsel's average employee salary is $13,399 globally. Employees in North America receive the highest compensation, with median pay approximately 4.3x the global average. Pay is lowest in Sub-Saharan Africa, at a median of $8,000.
The Creative Counsel median employee salary by region (USD)
| Region | Median Salary |
|---|---|
| North America | $57,000 |
| Sub-Saharan Africa | $8,000 |
Unlock salary by role, level, and city — and compare to The Creative Counsel's industry peers.
Unlock Salary DataThe Creative Counsel Employee Sentiment (2026)
Revelio Labs tracks employee sentiment across The Creative Counsel's workforce based on public professional data. Overall sentiment is neutral and has declined year over year in 2026.
Overall
Unlock the full sentiment breakdown by department, tenure, and trend over time.
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Frequently Asked Questions About The Creative Counsel
- How fast is The Creative Counsel growing?
- In 2026, The Creative Counsel's headcount shrank 5.5% to 186 employees, down from 190 in 2025.
- See the full headcount history
- Where are The Creative Counsel employees located?
- Most The Creative Counsel employees are based in Sub-Saharan Africa (98.4% of headcount), followed by North America and Northern Europe.
- Explore where the workforce is based
- How many people work at The Creative Counsel in Sub-Saharan Africa?
- About 183 people work at The Creative Counsel in Sub-Saharan Africa, its largest region.
- See headcount by region
- What is the average salary at The Creative Counsel?
- The average employee salary at The Creative Counsel is approximately $13.4k per year.
- Analyze the salary distribution
- When was The Creative Counsel founded and where is it headquartered?
- The Creative Counsel was founded in 2001 and is headquartered in Johannesburg, South Africa.
- Compare The Creative Counsel to industry peers
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