How many employees does PUMA have?
PUMA SE (PUM) has approximately 17,869 total employees worldwide as of June 2026, according to Revelio Labs workforce intelligence data. PUMA’s total headcount has declined 3.6% from 18,542 employees in 2023 to 17,869 in 2026.
Is PUMA hiring right now?
Yes, PUMA is actively hiring. PUMA had 993 active job postings in 2026, a 13.4% increase from 2025 — see job openings & hiring trends.
About PUMA’s Workforce
PUMA SE (PUM) is an Apparel Retail company that employs 17,869 people worldwide as of June 2026. It is the 5th-largest by headcount among its peers. Founded in 1948, the company is headquartered in Herzogenaurach, Germany and trades on the XETRA.
PUMA's workforce has declined 3.6% from 2023 to 2026, down 4.9% year over year in 2026. It fell to a low of 17,869 in 2026 Q2 before recovering. Its workforce is concentrated most in South Asia (20.3%), followed by Western Europe (19.0%) and South America (12.1%).
PUMA's functional groups are Finance and Operations (43.6%), Engineering (31.5%), and Sales and Marketing (24.9%). The average salary is $36,425, ranging from a median of $57,000 in North America to $5,000 in South Asia, up 1.2% year over year in 2026.
PUMA's active job postings rose 13.4% in 2026 to 993, with new postings per month cooling from 587 in 2023 to 549 in 2026. Overall employee sentiment is neutral but declining.
Sourced from Revelio Labs workforce data.
- Ticker
- XETRA: PUM
- Headquarters
- Herzogenaurach, Germany
- Founded
- 1948
- Industry
- Apparel Retail
- Employees
- 17,869
- YoY
- -4.9% (-921)
As of June 2026
PUMA workforce metrics
Unlock hiring rate, attrition rate, and 12 additional workforce metrics for PUMA. Compare to peers, export the dataset, and access the full quarterly history.
Unlock MetricsPUMA Annual Employee Count (2023-2026)
Loading- PUMA had 17,869 employees in 2026, a 4.9% decline (-921) from 2025.
- PUMA had 18,393 employees in 2025, a 4.6% decline (-891) from 2024.
- PUMA had 19,284 employees in 2024, a 2.8% increase (+529) from 2023.
- PUMA had 18,755 employees in 2023, a 5.8% increase (+1,033) from 2022.
PUMA's total workforce has declined from 18,542 employees in 2023 to 17,869 in 2026. PUMA's headcount peaked at 19,284 in 2024.
PUMA SE quarterly employee count
| Year | Qtr | Employees | YoY Change | YoY % |
|---|---|---|---|---|
| 2026 | Q2 | 17,869 | -921 | -4.9% |
| 2026 | Q1 | 17,967 | -1,119 | -5.9% |
| 2025 | Q4 | 18,393 | -891 | -4.6% |
| 2025 | Q3 | 18,571 | -511 | -2.7% |
| 2025 | Q2 | 18,790 | -202 | -1.1% |
| 2025 | Q1 | 19,086 | +450 | +2.4% |
| 2024 | Q4 | 19,284 | +529 | +2.8% |
| 2024 | Q3 | 19,082 | +540 | +2.9% |
| 2024 | Q2 | 18,992 | +687 | +3.8% |
| 2024 | Q1 | 18,636 | +788 | +4.4% |
| 2023 | Q4 | 18,755 | +1,033 | +5.8% |
| 2023 | Q3 | 18,542 | +1,347 | +7.8% |
See PUMA's complete headcount history, including quarterly breakdowns.
Get the DataPUMA Employee Count by Region (2026)
LoadingSouth Asia accounts for the largest share of PUMA's global workforce with approximately 20% of total employees, followed by Western Europe and South America.
PUMA employees by region
| Region | Employees | % of Total |
|---|---|---|
| South Asia | 3,595 | 20.3% |
| Western Europe | 3,371 | 19.0% |
| South America | 2,140 | 12.1% |
| North America | 1,861 | 10.5% |
| East Asia | 1,377 | 7.8% |
| Southeast Asia | 1,230 | 6.9% |
| Southern Europe | 748 | 4.2% |
| Central America and the Caribbean | 618 | 3.5% |
| Northern Europe | 614 | 3.5% |
| Arab States | 492 | 2.8% |
Drill into city-level data, hiring trends by region, and historic geographic shifts.
Unlock Geographic DataPUMA Employee Count by Department (2026)
LoadingPUMA's employee groups are Finance and Operations (43.6%), Engineering (31.5%), and Sales and Marketing (24.9%).
PUMA employees by department
| Department | Employees | % of Total |
|---|---|---|
| Finance and Operations | 7,714 | 43.6% |
| Engineering | 5,582 | 31.5% |
| Sales and Marketing | 4,403 | 24.9% |
Compare PUMA's department mix to industry peers.
See Full DataPUMA Employee Salary by Region (2026)
LoadingPUMA's average employee salary is $36,425 globally. Employees in North America receive the highest compensation, with median pay approximately 1.6x the global average. Pay is lowest in South Asia, at a median of $5,000.
PUMA median employee salary by region (USD)
| Region | Median Salary |
|---|---|
| North America | $57,000 |
| Western Europe | $51,000 |
| Pacific Islands | $45,000 |
| Northern Europe | $43,000 |
| East Asia | $36,000 |
| Southern Europe | $26,000 |
| Arab States | $24,000 |
| Eastern Europe | $19,000 |
| Central America and the Caribbean | $14,000 |
| Central and Western Asia | $14,000 |
| Southeast Asia | $13,000 |
| Sub-Saharan Africa | $12,000 |
| South America | $11,000 |
| North Africa | $7,000 |
| South Asia | $5,000 |
Unlock salary by role, level, and city — and compare to PUMA's industry peers.
Unlock Salary DataPUMA Job Openings and Hiring Trends (2023-2026)
Loading- PUMA had 993 active job postings in 2026, a 13.4% increase (+129) from 2025.
- PUMA had 864 active job postings in 2025, a 5.1% decline (-45) from 2024.
- PUMA had 909 active job postings in 2024, a 5.4% decline (-50) from 2023.
- PUMA had 959 active job postings in 2023, a 36.2% increase from 2022.
- Hiring velocity in 2026: 549 new roles/month, down from 615 in 2025 and 750 in 2024.
PUMA's active job postings rose 13.4% in 2026 to 993, with new postings per month cooling from 587 in 2023 to 549 in 2026.
Track new postings per month, role-level demand, and hiring velocity vs. peers.
Unlock Hiring DataPUMA Employee Sentiment (2026)
Revelio Labs tracks employee sentiment across PUMA's workforce based on public professional data. Overall sentiment is neutral and has declined year over year in 2026.
Overall
Unlock the full sentiment breakdown by department, tenure, and trend over time.
Unlock SentimentSimilar Companies
Similar Apparel Retail Companies by Employee Count
Frequently Asked Questions About PUMA
- How fast is PUMA growing?
- In 2026, PUMA's headcount shrank 4.9% to 17,869 employees, down from 18,790 in 2025.
- See the full headcount history
- Where are PUMA employees located?
- Most PUMA employees are based in South Asia (20.3% of headcount), followed by Western Europe and South America.
- Explore where the workforce is based
- How many people work at PUMA in South Asia?
- About 3,595 people work at PUMA in South Asia, its largest region.
- See headcount by region
- What is the average salary at PUMA?
- The average employee salary at PUMA is approximately $36.4k per year.
- Analyze the salary distribution
- How many new job postings does PUMA open per year?
- Through Q2 2026, PUMA opened 3,294 new job postings. In 2025, PUMA opened 7,375 new job postings — about 615 per month.
- Track hiring trends by role
- When was PUMA founded and where is it headquartered?
- PUMA was founded in 1948 and is headquartered in Herzogenaurach, Germany.
- Compare PUMA to industry peers
Speak with a workforce expert about PUMA.
Book a DemoSee something that doesn't look right? Reach out and our team will review it.