How many employees work at Primadonna?
Primadonna SpA has approximately 878 total employees worldwide as of March 2026, according to Revelio Labs workforce intelligence data. Primadonna’s total headcount has declined 10.2% from 978 employees in 2023 to 878 in 2026.
Is Primadonna hiring right now?
Yes, Primadonna is actively hiring. Primadonna had 103 active job postings in 2026, a 107.5% increase from 2025 — see job openings & hiring trends.
About Primadonna’s Workforce
Primadonna SpA is an Apparel Retail company that employs 878 people worldwide as of March 2026. It is the 11th-largest by headcount among its peers. Founded in 2001, the company is headquartered in Bitonto, Italy.
Primadonna's workforce has declined 10.2% from 2023 to 2026, though it is up 0.1% year over year in 2026. It fell to a low of 871 in 2025 Q4 before recovering. Its workforce is concentrated most in Southern Europe (96.1%), followed by East Asia (1.4%) and Western Europe (1.2%).
Primadonna's functional groups are Sales and Marketing (44.1%), Finance and Operations (41.0%), and Engineering (14.9%). The average salary is $23,255, ranging from a median of $60,000 in North America to $17,000 in Southern Europe, down 0.6% year over year in 2026.
Primadonna's active job postings rose 107.5% in 2026 to 103, with new postings per month climbing from 15 in 2023 to 132 in 2026. Overall employee sentiment is neutral but improving.
Sourced from Revelio Labs workforce data.
- Headquarters
- Bitonto, Italy
- Founded
- 2001
- Industry
- Apparel Retail
- Employees
- 878
- YoY
- +0.1% (-45)
As of March 2026
Primadonna workforce metrics
Unlock hiring rate, attrition rate, and 12 additional workforce metrics for Primadonna. Compare to peers, export the dataset, and access the full quarterly history.
Unlock MetricsPrimadonna Annual Employee Count (2023-2026)
- Primadonna had 878 employees in 2026, a 0.1% increase (-45) from 2025.
- Primadonna had 871 employees in 2025, a 0.7% increase (-40) from 2024.
- Primadonna had 911 employees in 2024, a 1.2% increase (-39) from 2023.
- Primadonna had 950 employees in 2023, a 1.9% decline (-42) from 2022.
Primadonna's total workforce has grown from 871 employees in 2025 to 878 in 2026. Primadonna's headcount peaked at 982 in 2023 before declining in 2025 and recovering through 2026.
Primadonna SpA quarterly employee count
| Year | Qtr | Employees | YoY Change | YoY % |
|---|---|---|---|---|
| 2026 | Q1 | 878 | -45 | +0.1% |
| 2025 | Q4 | 871 | -40 | +0.7% |
| 2025 | Q3 | 921 | -9 | +5.4% |
| 2025 | Q2 | 932 | -24 | +3.7% |
| 2025 | Q1 | 923 | -29 | +2.5% |
| 2024 | Q4 | 911 | -39 | +1.2% |
| 2024 | Q3 | 930 | -52 | -2.5% |
| 2024 | Q2 | 956 | -22 | -0.3% |
| 2024 | Q1 | 952 | -18 | +0.5% |
| 2023 | Q4 | 950 | -42 | -1.9% |
| 2023 | Q3 | 982 | -21 | +0.8% |
| 2023 | Q2 | 978 | -60 | -2.1% |
See Primadonna's complete headcount history, including quarterly breakdowns.
Get the DataPrimadonna Employee Count by Region (2026)
Southern Europe accounts for the largest share of Primadonna's global workforce with approximately 96% of total employees, followed by East Asia and Western Europe.
Primadonna employees by region
| Region | Employees | % of Total |
|---|---|---|
| Southern Europe | 844 | 96.1% |
| East Asia | 12 | 1.4% |
| Western Europe | 11 | 1.2% |
| North America | 9 | 1.1% |
| Central America and the Caribbean | 2 | 0.2% |
| North Africa | 0 | 0.0% |
Drill into city-level data, hiring trends by region, and historic geographic shifts.
Unlock Geographic DataPrimadonna Employee Count by Department (2026)
Primadonna's employee groups are Sales and Marketing (44.1%), Finance and Operations (41.0%), and Engineering (14.9%).
Primadonna employees by department
| Department | Employees | % of Total |
|---|---|---|
| Sales and Marketing | 385 | 44.1% |
| Finance and Operations | 359 | 41.0% |
| Engineering | 130 | 14.9% |
Compare Primadonna's department mix to industry peers.
See Full DataPrimadonna Employee Salary by Region (2026)
Primadonna's average employee salary is $23,255 globally. Employees in North America receive the highest compensation, with median pay approximately 2.6x the global average. Pay is lowest in Southern Europe, at a median of $17,000.
Primadonna median employee salary by region (USD)
| Region | Median Salary |
|---|---|
| North America | $60,000 |
| Western Europe | $35,000 |
| Southern Europe | $17,000 |
Unlock salary by role, level, and city — and compare to Primadonna's industry peers.
Unlock Salary DataPrimadonna Job Openings and Hiring Trends (2023-2026)
- Primadonna had 103 active job postings in 2026, a 107.5% increase (+10) from 2025.
- Primadonna had 93 active job postings in 2025, a 95.2% increase (+60) from 2024.
- Primadonna had 33 active job postings in 2024, a 156.8% increase (+29) from 2023.
- Primadonna had 4 active job postings in 2023, a 66.7% decline from 2022.
- Hiring velocity in 2026: 132 new roles/month, up from 93 in 2025 and 47 in 2024.
Primadonna's hiring is accelerating: active job postings rose 107.5% in 2026 to 103, with new postings per month climbing from 15 in 2023 to 132 in 2026.
Track new postings per month, role-level demand, and hiring velocity vs. peers.
Unlock Hiring DataPrimadonna Employee Sentiment (2026)
Revelio Labs tracks employee sentiment across Primadonna's workforce based on public professional data. Overall sentiment is neutral and has improved year over year in 2026.
Overall
Unlock the full sentiment breakdown by department, tenure, and trend over time.
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Frequently Asked Questions About Primadonna
- How fast is Primadonna growing?
- In 2026, Primadonna's headcount grew 0.1% to 878 employees, down from 923 in 2025.
- See the full headcount history
- Where are Primadonna employees located?
- Most Primadonna employees are based in Southern Europe (96.1% of headcount), followed by East Asia and Western Europe.
- Explore where the workforce is based
- What is the average salary at Primadonna?
- The average employee salary at Primadonna is approximately $23.3k per year.
- Analyze the salary distribution
- How many new job postings does Primadonna open per year?
- In Q1 2026, Primadonna opened 396 new job postings. In 2025, Primadonna opened 1,112 new job postings — about 93 per month.
- Track hiring trends by role
- When was Primadonna founded and where is it headquartered?
- Primadonna was founded in 2001 and is headquartered in Bitonto, Italy.
- Compare Primadonna to industry peers
Speak with a workforce expert about Primadonna.
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