How many employees work at Mumsnet?
Mumsnet Ltd. has approximately 269 total employees worldwide as of March 2026, according to Revelio Labs workforce intelligence data. Mumsnet’s total headcount has declined 2.8% from 277 employees in 2023 to 269 in 2026.
Is Mumsnet hiring right now?
Yes, Mumsnet is actively hiring. Mumsnet had 3 active job postings in 2026, a 200.0% increase from 2025 — see job openings & hiring trends.
About Mumsnet’s Workforce
Mumsnet Ltd. is a Hospitality and Tourism Management company that employs 269 people worldwide as of March 2026. It is the 9th-largest by headcount among its peers. Founded in 2000, the company is headquartered in London, United Kingdom.
Mumsnet's workforce has declined 2.8% from 2023 to 2026, though it is up 0.5% year over year in 2026. It fell to a low of 266 in 2025 Q4 before recovering. Its workforce is concentrated most in Northern Europe (74.9%), followed by South Asia (10.6%) and Pacific Islands (8.9%).
Mumsnet's functional groups are Finance and Operations (59.8%), Engineering (21.7%), and Sales and Marketing (18.6%). The average salary is $51,353, ranging from a median of $44,000 in Pacific Islands to $3,000 in South Asia, down 0.8% year over year in 2026.
Mumsnet's active job postings rose 200.0% in 2026 to 3, with new postings per month climbing from 1 in 2023 to 3 in 2026. Overall employee sentiment is negative and declining.
Sourced from Revelio Labs workforce data.
- Headquarters
- London, United Kingdom
- Founded
- 2000
- Industry
- Hospitality and Tourism Management
- Employees
- 269
- YoY
- +0.5% (-5)
As of March 2026
Mumsnet workforce metrics
Unlock hiring rate, attrition rate, and 12 additional workforce metrics for Mumsnet. Compare to peers, export the dataset, and access the full quarterly history.
Unlock MetricsMumsnet Annual Employee Count (2023-2026)
- Mumsnet had 269 employees in 2026, a 0.5% increase (-5) from 2025.
- Mumsnet had 266 employees in 2025, a 1.0% decline (-10) from 2024.
- Mumsnet had 276 employees in 2024, a 2.9% decline (-4) from 2023.
- Mumsnet had 280 employees in 2023, a 1.7% increase (+8) from 2022.
Mumsnet's total workforce has grown from 266 employees in 2025 to 269 in 2026. Mumsnet's headcount peaked at 281 in 2024 before declining in 2025 and recovering through 2026.
Mumsnet Ltd. quarterly employee count
| Year | Qtr | Employees | YoY Change | YoY % |
|---|---|---|---|---|
| 2026 | Q1 | 269 | -5 | +0.5% |
| 2025 | Q4 | 266 | -10 | -1.0% |
| 2025 | Q3 | 273 | -8 | -1.4% |
| 2025 | Q2 | 272 | -9 | -1.1% |
| 2025 | Q1 | 274 | -6 | -1.8% |
| 2024 | Q4 | 276 | -4 | -2.9% |
| 2024 | Q3 | 281 | +4 | -1.4% |
| 2024 | Q2 | 281 | +4 | -1.2% |
| 2024 | Q1 | 280 | +5 | -0.3% |
| 2023 | Q4 | 280 | +8 | +1.7% |
| 2023 | Q3 | 277 | +7 | +1.8% |
| 2023 | Q2 | 277 | +12 | +2.1% |
See Mumsnet's complete headcount history, including quarterly breakdowns.
Get the DataMumsnet Employee Count by Region (2026)
Northern Europe accounts for the largest share of Mumsnet's global workforce with approximately 75% of total employees, followed by South Asia and Pacific Islands.
Mumsnet employees by region
| Region | Employees | % of Total |
|---|---|---|
| Northern Europe | 201 | 74.9% |
| South Asia | 28 | 10.6% |
| Pacific Islands | 24 | 8.9% |
| North America | 7 | 2.7% |
| Sub-Saharan Africa | 5 | 1.8% |
| Southeast Asia | 2 | 0.7% |
| Southern Europe | 1 | 0.5% |
Drill into city-level data, hiring trends by region, and historic geographic shifts.
Unlock Geographic DataMumsnet Employee Count by Department (2026)
Mumsnet's employee groups are Finance and Operations (59.8%), Engineering (21.7%), and Sales and Marketing (18.6%).
Mumsnet employees by department
| Department | Employees | % of Total |
|---|---|---|
| Finance and Operations | 148 | 59.8% |
| Engineering | 54 | 21.7% |
| Sales and Marketing | 46 | 18.6% |
Compare Mumsnet's department mix to industry peers.
See Full DataMumsnet Employee Salary by Region (2026)
Mumsnet's average employee salary is $51,353 globally. Employees in Pacific Islands receive the highest compensation. Pay is lowest in South Asia, at a median of $3,000.
Mumsnet median employee salary by region (USD)
| Region | Median Salary |
|---|---|
| Pacific Islands | $44,000 |
| North America | $43,000 |
| Northern Europe | $42,000 |
| South Asia | $3,000 |
Unlock salary by role, level, and city — and compare to Mumsnet's industry peers.
Unlock Salary DataMumsnet Job Openings and Hiring Trends (2023-2026)
- Mumsnet had 3 active job postings in 2026, a 200.0% increase from 2025.
- Mumsnet had 3 active job postings in 2025, a 50.0% decline (-2) from 2024.
- Mumsnet had 5 active job postings in 2024, a 200.0% increase (+5) from 2023.
- Mumsnet had 0 active job postings in 2023, a 200.0% decline from 2022.
- Hiring velocity in 2026: 3 new roles/month, up from 2 in 2025 and 2 in 2024.
Mumsnet's hiring is accelerating: active job postings rose 200.0% in 2026 to 3, with new postings per month climbing from 1 in 2023 to 3 in 2026.
Track new postings per month, role-level demand, and hiring velocity vs. peers.
Unlock Hiring DataMumsnet Employee Sentiment (2026)
Revelio Labs tracks employee sentiment across Mumsnet's workforce based on public professional data. Overall sentiment is negative and has declined year over year in 2026.
Overall
Unlock the full sentiment breakdown by department, tenure, and trend over time.
Unlock SentimentSimilar Companies
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Frequently Asked Questions About Mumsnet
- How fast is Mumsnet growing?
- In 2026, Mumsnet's headcount grew 0.5% to 269 employees, down from 274 in 2025.
- See the full headcount history
- Where are Mumsnet employees located?
- Most Mumsnet employees are based in Northern Europe (74.9% of headcount), followed by South Asia and Pacific Islands.
- Explore where the workforce is based
- What is the average salary at Mumsnet?
- The average employee salary at Mumsnet is approximately $51.4k per year.
- Analyze the salary distribution
- How many new job postings does Mumsnet open per year?
- In Q1 2026, Mumsnet opened 8 new job postings. In 2025, Mumsnet opened 21 new job postings — about 2 per month.
- Track hiring trends by role
- When was Mumsnet founded and where is it headquartered?
- Mumsnet was founded in 2000 and is headquartered in London, United Kingdom.
- Compare Mumsnet to industry peers
Speak with a workforce expert about Mumsnet.
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