How many employees work at Lonely Planet?
Lonely Planet Publications Pty Ltd. has approximately 445 total employees worldwide as of March 2026, according to Revelio Labs workforce intelligence data. Lonely Planet’s total headcount has grown 7.8% from 413 employees in 2023 to 445 in 2026.
Is Lonely Planet hiring right now?
Yes, Lonely Planet is actively hiring. Lonely Planet had 4 active job postings in 2026, a 66.7% increase from 2025 — see job openings & hiring trends.
About Lonely Planet’s Workforce
Lonely Planet Publications Pty Ltd. is a Media and Entertainment company that employs 445 people worldwide as of March 2026. It is the 10th-largest by headcount among its peers. Founded in 1973, the company is headquartered in Carlton, Australia.
Lonely Planet's workforce has grown 7.8% from 2023 to 2026, though it is down 0.9% year over year in 2026. Its workforce is concentrated most in North America (28.8%), followed by Pacific Islands (19.6%) and Northern Europe (17.8%).
Lonely Planet's functional groups are Finance and Operations (45.1%), Engineering (38.8%), and Sales and Marketing (16.2%), with Sales and Marketing growing fastest (up 0.8%). The average salary is $64,993, ranging from a median of $86,000 in North America to $30,000 in East Asia, up 1.9% year over year in 2026.
Lonely Planet's active job postings rose 66.7% in 2026 to 4, with new postings per month climbing from 1 in 2023 to 2 in 2026. Overall employee sentiment is neutral but declining.
Sourced from Revelio Labs workforce data.
- Headquarters
- Carlton, Australia
- Founded
- 1973
- Industry
- Media and Entertainment
- Employees
- 445
- YoY
- -0.9% (+2)
As of March 2026
Lonely Planet workforce metrics
Unlock hiring rate, attrition rate, and 12 additional workforce metrics for Lonely Planet. Compare to peers, export the dataset, and access the full quarterly history.
Unlock MetricsLonely Planet Annual Employee Count (2023-2026)
- Lonely Planet had 445 employees in 2026, a 0.9% decline (+2) from 2025.
- Lonely Planet had 446 employees in 2025, a 0.1% increase (+10) from 2024.
- Lonely Planet had 436 employees in 2024, a 0.4% increase (+17) from 2023.
- Lonely Planet had 419 employees in 2023, a 3.3% increase (+16) from 2022.
Lonely Planet's total workforce has grown from 413 employees in 2023 to 445 in 2026.
Lonely Planet Publications Pty Ltd. quarterly employee count
| Year | Qtr | Employees | YoY Change | YoY % |
|---|---|---|---|---|
| 2026 | Q1 | 445 | +2 | -0.9% |
| 2025 | Q4 | 446 | +10 | +0.1% |
| 2025 | Q3 | 444 | +24 | +0.8% |
| 2025 | Q2 | 448 | +24 | +0.8% |
| 2025 | Q1 | 443 | +25 | +1.2% |
| 2024 | Q4 | 436 | +17 | +0.4% |
| 2024 | Q3 | 420 | +6 | +0.9% |
| 2024 | Q2 | 424 | +11 | +1.7% |
| 2024 | Q1 | 418 | +2 | +1.8% |
| 2023 | Q4 | 419 | +16 | +3.3% |
| 2023 | Q3 | 414 | +19 | +3.0% |
| 2023 | Q2 | 413 | +24 | +2.4% |
See Lonely Planet's complete headcount history, including quarterly breakdowns.
Get the DataLonely Planet Employee Count by Region (2026)
North America accounts for the largest share of Lonely Planet's global workforce with approximately 29% of total employees, followed by Pacific Islands and Northern Europe.
Lonely Planet employees by region
| Region | Employees | % of Total |
|---|---|---|
| North America | 124 | 28.8% |
| Pacific Islands | 84 | 19.6% |
| Northern Europe | 77 | 17.8% |
| East Asia | 35 | 8.1% |
| Southern Europe | 32 | 7.4% |
| South Asia | 23 | 5.3% |
| Western Europe | 21 | 5.0% |
| Southeast Asia | 11 | 2.6% |
| Sub-Saharan Africa | 8 | 1.9% |
| South America | 5 | 1.1% |
Drill into city-level data, hiring trends by region, and historic geographic shifts.
Unlock Geographic DataLonely Planet Employee Count by Department (2026)
Lonely Planet's employee groups are Finance and Operations (45.1%), Engineering (38.8%), and Sales and Marketing (16.2%).
Lonely Planet employees by department
| Department | Employees | % of Total |
|---|---|---|
| Finance and Operations | 191 | 45.1% |
| Engineering | 164 | 38.8% |
| Sales and Marketing | 68 | 16.2% |
Compare Lonely Planet's department mix to industry peers.
See Full DataLonely Planet Employee Salary by Region (2026)
Lonely Planet's average employee salary is $64,993 globally. Employees in North America receive the highest compensation, with median pay approximately 1.3x the global average. Pay is lowest in East Asia, at a median of $30,000.
Lonely Planet median employee salary by region (USD)
| Region | Median Salary |
|---|---|
| North America | $86,000 |
| Pacific Islands | $70,000 |
| Northern Europe | $57,000 |
| Western Europe | $46,000 |
| Southern Europe | $37,000 |
| East Asia | $30,000 |
| Eastern Europe | $24,000 |
| North Africa | $22,000 |
| Sub-Saharan Africa | $11,000 |
| South America | $10,000 |
| Southeast Asia | $10,000 |
| South Asia | $7,000 |
| Central and Western Asia | $3,000 |
Unlock salary by role, level, and city — and compare to Lonely Planet's industry peers.
Unlock Salary DataLonely Planet Job Openings and Hiring Trends (2023-2026)
- Lonely Planet had 4 active job postings in 2026, a 66.7% increase (+2) from 2025.
- Lonely Planet had 2 active job postings in 2025, a 200.0% increase (+2) from 2024.
- Lonely Planet had 0 active job postings in 2024, a 200.0% decline (-5) from 2023.
- Lonely Planet had 5 active job postings in 2023, a 0% no change from 2022.
- Hiring velocity in 2026: 2 new roles/month, up from 2 in 2025 and 1 in 2024.
Lonely Planet's hiring is accelerating: active job postings rose 66.7% in 2026 to 4, with new postings per month climbing from 1 in 2023 to 2 in 2026.
Track new postings per month, role-level demand, and hiring velocity vs. peers.
Unlock Hiring DataLonely Planet Employee Sentiment (2026)
Revelio Labs tracks employee sentiment across Lonely Planet's workforce based on public professional data. Overall sentiment is neutral and has declined year over year in 2026.
Overall
Unlock the full sentiment breakdown by department, tenure, and trend over time.
Unlock SentimentSimilar Companies
Similar Media and Entertainment Companies by Employee Count
Frequently Asked Questions About Lonely Planet
- How fast is Lonely Planet growing?
- In 2026, Lonely Planet's headcount shrank 0.9% to 445 employees, up from 443 in 2025.
- See the full headcount history
- Where are Lonely Planet employees located?
- Most Lonely Planet employees are based in North America (28.8% of headcount), followed by Pacific Islands and Northern Europe.
- Explore where the workforce is based
- What is the average salary at Lonely Planet?
- The average employee salary at Lonely Planet is approximately $65k per year.
- Analyze the salary distribution
- How many new job postings does Lonely Planet open per year?
- In Q1 2026, Lonely Planet opened 5 new job postings. In 2025, Lonely Planet opened 25 new job postings — about 2 per month.
- Track hiring trends by role
- When was Lonely Planet founded and where is it headquartered?
- Lonely Planet was founded in 1973 and is headquartered in Carlton, Australia.
- Compare Lonely Planet to industry peers
Speak with a workforce expert about Lonely Planet.
Book a DemoSee something that doesn't look right? Reach out and our team will review it.