How many employees work at Instagram?
Instagram LLC has approximately 10,209 total employees worldwide as of March 2026, according to Revelio Labs workforce intelligence data. Instagram’s total headcount has grown 9.2% from 9,347 employees in 2023 to 10,209 in 2026.
Is Instagram hiring right now?
Yes, Instagram is actively hiring. Instagram had 7 active job postings in 2026, a 25.0% decline from 2025 — see job openings & hiring trends.
About Instagram’s Workforce
Instagram LLC is a Digital Commerce Services company that employs 10,209 people worldwide as of March 2026. It is the 3rd-largest by headcount among its peers. Founded in 2010, the company is headquartered in Menlo Park, California.
Instagram's workforce has grown 9.2% from 2023 to 2026, though it is down 3.7% year over year in 2026. It fell to a low of 9,289 in 2023 Q3 before recovering. Its workforce is concentrated most in South Asia (40.6%), followed by North America (17.4%) and South America (9.9%).
Instagram's functional groups are Finance and Operations (48.5%), Engineering (29.2%), and Sales and Marketing (22.3%), with Sales and Marketing growing fastest (up 5.9%). The average salary is $39,935, ranging from a median of $108,000 in North America to $7,000 in South Asia.
Instagram's active job postings fell 25.0% in 2026 to 7, with new postings per month cooling from 12 in 2023 to 4 in 2026. Overall employee sentiment is positive and improving.
Sourced from Revelio Labs workforce data.
- Headquarters
- Menlo Park, California
- Founded
- 2010
- Industry
- Digital Commerce Services
- Employees
- 10,209
- YoY
- -3.7% (+375)
As of March 2026
Instagram workforce metrics
Unlock hiring rate, attrition rate, and 12 additional workforce metrics for Instagram. Compare to peers, export the dataset, and access the full quarterly history.
Unlock MetricsInstagram Annual Employee Count (2023-2026)
- Instagram had 10,209 employees in 2026, a 3.7% decline (+375) from 2025.
- Instagram had 10,235 employees in 2025, a 3.9% decline (+408) from 2024.
- Instagram had 9,827 employees in 2024, a 2.0% decline (+355) from 2023.
- Instagram had 9,472 employees in 2023, a 1.7% decline (+97) from 2022.
Instagram's total workforce has grown from 9,347 employees in 2023 to 10,209 in 2026.
Instagram LLC quarterly employee count
| Year | Qtr | Employees | YoY Change | YoY % |
|---|---|---|---|---|
| 2026 | Q1 | 10,209 | +375 | -3.7% |
| 2025 | Q4 | 10,235 | +408 | -3.9% |
| 2025 | Q3 | 10,029 | +435 | -2.7% |
| 2025 | Q2 | 9,879 | +262 | -3.2% |
| 2025 | Q1 | 9,834 | +297 | -3.0% |
| 2024 | Q4 | 9,827 | +355 | -2.0% |
| 2024 | Q3 | 9,594 | +305 | -2.2% |
| 2024 | Q2 | 9,617 | +270 | -1.8% |
| 2024 | Q1 | 9,537 | +181 | -1.3% |
| 2023 | Q4 | 9,472 | +97 | -1.7% |
| 2023 | Q3 | 9,289 | +150 | -0.7% |
| 2023 | Q2 | 9,347 | +190 | +0.4% |
See Instagram's complete headcount history, including quarterly breakdowns.
Get the DataInstagram Employee Count by Region (2026)
South Asia accounts for the largest share of Instagram's global workforce with approximately 41% of total employees, followed by North America and South America.
Instagram employees by region
| Region | Employees | % of Total |
|---|---|---|
| South Asia | 4,085 | 40.6% |
| North America | 1,753 | 17.4% |
| South America | 998 | 9.9% |
| Southeast Asia | 597 | 5.9% |
| Southern Europe | 484 | 4.8% |
| Central and Western Asia | 379 | 3.8% |
| Western Europe | 366 | 3.6% |
| Northern Europe | 344 | 3.4% |
| Arab States | 284 | 2.8% |
| North Africa | 282 | 2.8% |
Drill into city-level data, hiring trends by region, and historic geographic shifts.
Unlock Geographic DataInstagram Employee Count by Department (2026)
Instagram's employee groups are Finance and Operations (48.5%), Engineering (29.2%), and Sales and Marketing (22.3%).
Instagram employees by department
| Department | Employees | % of Total |
|---|---|---|
| Finance and Operations | 4,909 | 48.5% |
| Engineering | 2,956 | 29.2% |
| Sales and Marketing | 2,255 | 22.3% |
Compare Instagram's department mix to industry peers.
See Full DataInstagram Employee Salary by Region (2026)
Instagram's average employee salary is $39,935 globally. Employees in North America receive the highest compensation, with median pay approximately 2.7x the global average. Pay is lowest in South Asia, at a median of $7,000.
Instagram median employee salary by region (USD)
| Region | Median Salary |
|---|---|
| North America | $108,000 |
| Pacific Islands | $65,000 |
| Western Europe | $56,000 |
| Northern Europe | $54,000 |
| Southern Europe | $37,000 |
| East Asia | $36,000 |
| Eastern Europe | $28,000 |
| Arab States | $28,000 |
| Central and Western Asia | $23,000 |
| Central America and the Caribbean | $19,000 |
| South America | $14,000 |
| Sub-Saharan Africa | $13,000 |
| Southeast Asia | $12,000 |
| North Africa | $12,000 |
| South Asia | $7,000 |
Unlock salary by role, level, and city — and compare to Instagram's industry peers.
Unlock Salary DataInstagram Job Openings and Hiring Trends (2023-2026)
- Instagram had 7 active job postings in 2026, a 25.0% decline (-8) from 2025.
- Instagram had 15 active job postings in 2025, a 0% no change from 2024.
- Instagram had 15 active job postings in 2024, a 12.5% decline (-2) from 2023.
- Instagram had 17 active job postings in 2023, a 34.5% increase from 2022.
- Hiring velocity in 2026: 4 new roles/month, down from 5 in 2025 and 8 in 2024.
Instagram's hiring is slowing: active job postings fell 25.0% in 2026 to 7, with new postings per month cooling from 12 in 2023 to 4 in 2026.
Track new postings per month, role-level demand, and hiring velocity vs. peers.
Unlock Hiring DataInstagram Employee Sentiment (2026)
Revelio Labs tracks employee sentiment across Instagram's workforce based on public professional data. Overall sentiment is positive and has improved year over year in 2026.
Overall
Unlock the full sentiment breakdown by department, tenure, and trend over time.
Unlock SentimentSimilar Companies
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Frequently Asked Questions About Instagram
- How fast is Instagram growing?
- In 2026, Instagram's headcount shrank 3.7% to 10,209 employees, up from 9,834 in 2025.
- See the full headcount history
- Where are Instagram employees located?
- Most Instagram employees are based in South Asia (40.6% of headcount), followed by North America and South America.
- Explore where the workforce is based
- What is the average salary at Instagram?
- The average employee salary at Instagram is approximately $39.9k per year.
- Analyze the salary distribution
- How many new job postings does Instagram open per year?
- In Q1 2026, Instagram opened 13 new job postings. In 2025, Instagram opened 63 new job postings — about 5 per month.
- Track hiring trends by role
- When was Instagram founded and where is it headquartered?
- Instagram was founded in 2010 and is headquartered in Menlo Park, California.
- Compare Instagram to industry peers
Speak with a workforce expert about Instagram.
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