How many employees does Instagram have?
Instagram LLC has approximately 12,050 total employees worldwide as of June 2026, according to Revelio Labs workforce intelligence data. Instagram’s total headcount has grown 17.0% from 10,302 employees in 2023 to 12,050 in 2026.
Is Instagram hiring right now?
Yes, Instagram is actively hiring. Instagram had 14 active job postings in 2026, a 66.7% increase from 2025 — see job openings & hiring trends.
About Instagram’s Workforce
Instagram LLC is a Digital Commerce Services company that employs 12,050 people worldwide as of June 2026. It is the 3rd-largest by headcount among its peers. Founded in 2010, the company is headquartered in Menlo Park, California.
Instagram's workforce has grown 17.0% from 2023 to 2026, up 4.4% year over year in 2026. Its workforce is concentrated most in South Asia (42.2%), followed by North America (14.7%) and South America (10.2%).
Instagram's functional groups are Finance and Operations (47.6%), Engineering (27.7%), and Sales and Marketing (24.7%), with Sales and Marketing growing fastest (up 5.5%). The average salary is $35,493, ranging from a median of $106,000 in North America to $6,000 in South Asia, down 2.6% year over year in 2026.
Instagram's active job postings rose 66.7% in 2026 to 14, with new postings per month cooling from 14 in 2023 to 5 in 2026. Overall employee sentiment is positive and improving.
Sourced from Revelio Labs workforce data.
- Headquarters
- Menlo Park, California
- Founded
- 2010
- Industry
- Digital Commerce Services
- Employees
- 12,050
- YoY
- +4.4% (+510)
As of June 2026
Instagram workforce metrics
Unlock hiring rate, attrition rate, and 12 additional workforce metrics for Instagram. Compare to peers, export the dataset, and access the full quarterly history.
Unlock MetricsInstagram Annual Employee Count (2023-2026)
- Instagram had 12,050 employees in 2026, a 4.4% increase (+510) from 2025.
- Instagram had 12,091 employees in 2025, a 7.3% increase (+821) from 2024.
- Instagram had 11,270 employees in 2024, a 6.2% increase (+657) from 2023.
- Instagram had 10,613 employees in 2023, a 4.0% increase (+407) from 2022.
Instagram's total workforce has grown from 10,302 employees in 2023 to 12,050 in 2026.
Instagram LLC quarterly employee count
| Year | Qtr | Employees | YoY Change | YoY % |
|---|---|---|---|---|
| 2026 | Q2 | 12,050 | +510 | +4.4% |
| 2026 | Q1 | 12,124 | +772 | +6.8% |
| 2025 | Q4 | 12,091 | +821 | +7.3% |
| 2025 | Q3 | 11,728 | +807 | +7.4% |
| 2025 | Q2 | 11,540 | +611 | +5.6% |
| 2025 | Q1 | 11,352 | +545 | +5.0% |
| 2024 | Q4 | 11,270 | +657 | +6.2% |
| 2024 | Q3 | 10,921 | +619 | +6.0% |
| 2024 | Q2 | 10,929 | +590 | +5.7% |
| 2024 | Q1 | 10,807 | +488 | +4.7% |
| 2023 | Q4 | 10,613 | +407 | +4.0% |
| 2023 | Q3 | 10,302 | +406 | +4.1% |
See Instagram's complete headcount history, including quarterly breakdowns.
Get the DataInstagram Employee Count by Region (2026)
South Asia accounts for the largest share of Instagram's global workforce with approximately 42% of total employees, followed by North America and South America.
Instagram employees by region
| Region | Employees | % of Total |
|---|---|---|
| South Asia | 4,999 | 42.2% |
| North America | 1,746 | 14.7% |
| South America | 1,209 | 10.2% |
| Southeast Asia | 761 | 6.4% |
| Southern Europe | 538 | 4.5% |
| Central and Western Asia | 478 | 4.0% |
| Western Europe | 398 | 3.4% |
| Arab States | 363 | 3.1% |
| Northern Europe | 355 | 3.0% |
| North Africa | 333 | 2.8% |
Drill into city-level data, hiring trends by region, and historic geographic shifts.
Unlock Geographic DataInstagram Employee Count by Department (2026)
Instagram's employee groups are Finance and Operations (47.6%), Engineering (27.7%), and Sales and Marketing (24.7%).
Instagram employees by department
| Department | Employees | % of Total |
|---|---|---|
| Finance and Operations | 5,713 | 47.6% |
| Engineering | 3,319 | 27.7% |
| Sales and Marketing | 2,959 | 24.7% |
Compare Instagram's department mix to industry peers.
See Full DataInstagram Employee Salary by Region (2026)
Instagram's average employee salary is $35,493 globally. Employees in North America receive the highest compensation, with median pay approximately 3.0x the global average. Pay is lowest in South Asia, at a median of $6,000.
Instagram median employee salary by region (USD)
| Region | Median Salary |
|---|---|
| North America | $106,000 |
| Pacific Islands | $67,000 |
| Western Europe | $54,000 |
| Northern Europe | $53,000 |
| East Asia | $42,000 |
| Southern Europe | $35,000 |
| Eastern Europe | $26,000 |
| Arab States | $25,000 |
| Central and Western Asia | $21,000 |
| Central America and the Caribbean | $20,000 |
| South America | $14,000 |
| Sub-Saharan Africa | $12,000 |
| North Africa | $12,000 |
| Southeast Asia | $11,000 |
| South Asia | $6,000 |
Unlock salary by role, level, and city — and compare to Instagram's industry peers.
Unlock Salary DataInstagram Job Openings and Hiring Trends (2023-2026)
- Instagram had 14 active job postings in 2026, a 66.7% increase (-1) from 2025.
- Instagram had 15 active job postings in 2025, a 0% no change from 2024.
- Instagram had 15 active job postings in 2024, a 33.3% decline (-6) from 2023.
- Instagram had 21 active job postings in 2023, a 54.5% increase from 2022.
- Hiring velocity in 2026: 5 new roles/month, down from 6 in 2025 and 8 in 2024.
Instagram's active job postings rose 66.7% in 2026 to 14, with new postings per month cooling from 14 in 2023 to 5 in 2026.
Track new postings per month, role-level demand, and hiring velocity vs. peers.
Unlock Hiring DataInstagram Employee Sentiment (2026)
Revelio Labs tracks employee sentiment across Instagram's workforce based on public professional data. Overall sentiment is positive and has improved year over year in 2026.
Overall
Unlock the full sentiment breakdown by department, tenure, and trend over time.
Unlock SentimentSimilar Companies
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Frequently Asked Questions About Instagram
- How fast is Instagram growing?
- In 2026, Instagram's headcount grew 4.4% to 12,050 employees, up from 11,540 in 2025.
- See the full headcount history
- Where are Instagram employees located?
- Most Instagram employees are based in South Asia (42.2% of headcount), followed by North America and South America.
- Explore where the workforce is based
- How many people work at Instagram in South Asia?
- About 4,999 people work at Instagram in South Asia, its largest region.
- See headcount by region
- What is the average salary at Instagram?
- The average employee salary at Instagram is approximately $35.5k per year.
- Analyze the salary distribution
- How many new job postings does Instagram open per year?
- Through Q2 2026, Instagram opened 30 new job postings. In 2025, Instagram opened 66 new job postings — about 6 per month.
- Track hiring trends by role
- When was Instagram founded and where is it headquartered?
- Instagram was founded in 2010 and is headquartered in Menlo Park, California.
- Compare Instagram to industry peers
Speak with a workforce expert about Instagram.
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