How many employees work at Charcoal?
Charcoal has approximately 288 total employees worldwide as of March 2026, according to Revelio Labs workforce intelligence data. Charcoal’s total headcount has grown 3.5% from 278 employees in 2023 to 288 in 2026.
About Charcoal’s Workforce
Charcoal is a Marketing and Advertising Services company that employs 288 people worldwide as of March 2026. It is the 10th-largest by headcount among its peers. Founded in 2019, the company is headquartered in Lahore, Pakistan.
Charcoal's workforce has grown 3.5% from 2023 to 2026, up 1.0% year over year in 2026. Its workforce is concentrated most in South Asia (84.9%), followed by Sub-Saharan Africa (6.2%) and Southeast Asia (2.9%).
Charcoal's functional groups are Finance and Operations (51.1%), Engineering (33.5%), and Sales and Marketing (15.3%), with Engineering growing fastest (up 7.5%). The average salary is $10,914, ranging from a median of $65,000 in North America to $4,000 in South Asia, up 0.5% year over year in 2026.
Overall employee sentiment is negative and broadly stable.
Sourced from Revelio Labs workforce data.
- Headquarters
- Lahore, Pakistan
- Founded
- 2019
- Industry
- Marketing and Advertising Services
- Employees
- 288
- YoY
- +1.0% (+3)
As of March 2026
Charcoal workforce metrics
Unlock hiring rate, attrition rate, and 12 additional workforce metrics for Charcoal. Compare to peers, export the dataset, and access the full quarterly history.
Unlock MetricsCharcoal Annual Employee Count (2023-2026)
- Charcoal had 288 employees in 2026, a 1.0% increase (+3) from 2025.
- Charcoal had 288 employees in 2025, a 0.3% increase (+6) from 2024.
- Charcoal had 282 employees in 2024, a 3.5% decline (-6) from 2023.
- Charcoal had 288 employees in 2023, a 6.5% increase (+17) from 2022.
Charcoal's total workforce has grown from 278 employees in 2023 to 288 in 2026.
Charcoal quarterly employee count
| Year | Qtr | Employees | YoY Change | YoY % |
|---|---|---|---|---|
| 2026 | Q1 | 288 | +3 | +1.0% |
| 2025 | Q4 | 288 | +6 | +0.3% |
| 2025 | Q3 | 287 | -1 | +0.4% |
| 2025 | Q2 | 281 | -3 | -2.6% |
| 2025 | Q1 | 285 | +1 | -2.8% |
| 2024 | Q4 | 282 | -6 | -3.5% |
| 2024 | Q3 | 288 | +8 | -0.8% |
| 2024 | Q2 | 284 | +6 | +3.1% |
| 2024 | Q1 | 284 | +9 | +4.1% |
| 2023 | Q4 | 288 | +17 | +6.5% |
| 2023 | Q3 | 280 | +23 | +6.3% |
| 2023 | Q2 | 278 | +26 | +4.1% |
See Charcoal's complete headcount history, including quarterly breakdowns.
Get the DataCharcoal Employee Count by Region (2026)
South Asia accounts for the largest share of Charcoal's global workforce with approximately 85% of total employees, followed by Sub-Saharan Africa and Southeast Asia.
Charcoal employees by region
| Region | Employees | % of Total |
|---|---|---|
| South Asia | 245 | 84.9% |
| Sub-Saharan Africa | 18 | 6.2% |
| Southeast Asia | 8 | 2.9% |
| North America | 6 | 2.1% |
| Northern Europe | 3 | 1.2% |
| Arab States | 3 | 1.1% |
| North Africa | 2 | 0.8% |
| Central America and the Caribbean | 1 | 0.4% |
| Pacific Islands | 1 | 0.3% |
| Southern Europe | 1 | 0.2% |
Drill into city-level data, hiring trends by region, and historic geographic shifts.
Unlock Geographic DataCharcoal Employee Count by Department (2026)
Charcoal's employee groups are Finance and Operations (51.1%), Engineering (33.5%), and Sales and Marketing (15.3%).
Charcoal employees by department
| Department | Employees | % of Total |
|---|---|---|
| Finance and Operations | 144 | 51.1% |
| Engineering | 94 | 33.5% |
| Sales and Marketing | 43 | 15.3% |
Compare Charcoal's department mix to industry peers.
See Full DataCharcoal Employee Salary by Region (2026)
Charcoal's average employee salary is $10,914 globally. Employees in North America receive the highest compensation, with median pay approximately 6.0x the global average. Pay is lowest in South Asia, at a median of $4,000.
Charcoal median employee salary by region (USD)
| Region | Median Salary |
|---|---|
| North America | $65,000 |
| Arab States | $17,000 |
| Sub-Saharan Africa | $13,000 |
| North Africa | $10,000 |
| Southeast Asia | $8,000 |
| South Asia | $4,000 |
Unlock salary by role, level, and city — and compare to Charcoal's industry peers.
Unlock Salary DataCharcoal Employee Sentiment (2026)
Revelio Labs tracks employee sentiment across Charcoal's workforce based on public professional data. Overall sentiment is negative and has held steady year over year in 2026.
Overall
Unlock the full sentiment breakdown by department, tenure, and trend over time.
Unlock SentimentSimilar Companies
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Frequently Asked Questions About Charcoal
- How fast is Charcoal growing?
- In 2026, Charcoal's headcount grew 1.0% to 288 employees, up from 285 in 2025.
- See the full headcount history
- Where are Charcoal employees located?
- Most Charcoal employees are based in South Asia (84.9% of headcount), followed by Sub-Saharan Africa and Southeast Asia.
- Explore where the workforce is based
- What is the average salary at Charcoal?
- The average employee salary at Charcoal is approximately $10.9k per year.
- Analyze the salary distribution
- When was Charcoal founded and where is it headquartered?
- Charcoal was founded in 2019 and is headquartered in Lahore, Pakistan.
- Compare Charcoal to industry peers
Speak with a workforce expert about Charcoal.
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