How many employees work at Catalina Marketing?
Catalina Marketing Corp. has approximately 728 total employees worldwide as of March 2026, according to Revelio Labs workforce intelligence data. Catalina Marketing’s total headcount has declined 26.1% from 985 employees in 2023 to 728 in 2026.
Is Catalina Marketing hiring right now?
Yes, Catalina Marketing is actively hiring. Catalina Marketing had 39 active job postings in 2026, a 43.8% increase from 2025 — see job openings & hiring trends.
About Catalina Marketing’s Workforce
Catalina Marketing Corp. is an Information Technology Services company that employs 728 people worldwide as of March 2026. It is the 9th-largest by headcount among its peers. Founded in 1983, the company is headquartered in St. Petersburg, Florida.
Catalina Marketing's workforce has declined 26.1% from 2023 to 2026, down 6.2% year over year in 2026. It fell to a low of 728 in 2026 Q1 before recovering. Its workforce is concentrated most in North America (49.9%), followed by Western Europe (30.1%) and Central America and the Caribbean (16.1%).
Catalina Marketing's functional groups are Finance and Operations (52.5%), Engineering (28.5%), and Sales and Marketing (19.0%). The average salary is $102,979, ranging from a median of $139,000 in North America to $7,000 in South Asia, down 1.6% year over year in 2026.
Catalina Marketing's active job postings rose 43.8% in 2026 to 39, with new postings per month cooling from 25 in 2023 to 20 in 2026. Overall employee sentiment is neutral but improving.
Sourced from Revelio Labs workforce data.
- Headquarters
- St. Petersburg, Florida
- Founded
- 1983
- Industry
- Information Technology Services
- Employees
- 728
- YoY
- -6.2% (-78)
As of March 2026
Catalina Marketing workforce metrics
Unlock hiring rate, attrition rate, and 12 additional workforce metrics for Catalina Marketing. Compare to peers, export the dataset, and access the full quarterly history.
Unlock MetricsCatalina Marketing Annual Employee Count (2023-2026)
- Catalina Marketing had 728 employees in 2026, a 6.2% decline (-78) from 2025.
- Catalina Marketing had 744 employees in 2025, a 8.3% decline (-82) from 2024.
- Catalina Marketing had 826 employees in 2024, a 6.3% decline (-105) from 2023.
- Catalina Marketing had 931 employees in 2023, a 3.2% decline (-98) from 2022.
Catalina Marketing's total workforce has declined from 985 employees in 2023 to 728 in 2026.
Catalina Marketing Corp. quarterly employee count
| Year | Qtr | Employees | YoY Change | YoY % |
|---|---|---|---|---|
| 2026 | Q1 | 728 | -78 | -6.2% |
| 2025 | Q4 | 744 | -82 | -8.3% |
| 2025 | Q3 | 793 | -38 | -4.2% |
| 2025 | Q2 | 799 | -54 | -5.3% |
| 2025 | Q1 | 806 | -82 | -5.3% |
| 2024 | Q4 | 826 | -105 | -6.3% |
| 2024 | Q3 | 831 | -121 | -6.3% |
| 2024 | Q2 | 853 | -132 | -6.2% |
| 2024 | Q1 | 888 | -116 | -4.9% |
| 2023 | Q4 | 931 | -98 | -3.2% |
| 2023 | Q3 | 952 | -85 | -3.4% |
| 2023 | Q2 | 985 | -52 | -2.8% |
See Catalina Marketing's complete headcount history, including quarterly breakdowns.
Get the DataCatalina Marketing Employee Count by Region (2026)
North America accounts for the largest share of Catalina Marketing's global workforce with approximately 50% of total employees, followed by Western Europe and Central America and the Caribbean.
Catalina Marketing employees by region
| Region | Employees | % of Total |
|---|---|---|
| North America | 355 | 49.9% |
| Western Europe | 214 | 30.1% |
| Central America and the Caribbean | 114 | 16.1% |
| Southern Europe | 10 | 1.4% |
| South Asia | 6 | 0.8% |
| Eastern Europe | 5 | 0.8% |
| East Asia | 2 | 0.3% |
| Northern Europe | 2 | 0.2% |
| Southeast Asia | 1 | 0.2% |
| Pacific Islands | 1 | 0.2% |
Drill into city-level data, hiring trends by region, and historic geographic shifts.
Unlock Geographic DataCatalina Marketing Employee Count by Department (2026)
Catalina Marketing's employee groups are Finance and Operations (52.5%), Engineering (28.5%), and Sales and Marketing (19.0%).
Catalina Marketing employees by department
| Department | Employees | % of Total |
|---|---|---|
| Finance and Operations | 381 | 52.5% |
| Engineering | 206 | 28.5% |
| Sales and Marketing | 138 | 19.0% |
Compare Catalina Marketing's department mix to industry peers.
See Full DataCatalina Marketing Employee Salary by Region (2026)
Catalina Marketing's average employee salary is $102,979 globally. Employees in North America receive the highest compensation, with median pay approximately 1.3x the global average. Pay is lowest in South Asia, at a median of $7,000.
Catalina Marketing median employee salary by region (USD)
| Region | Median Salary |
|---|---|
| North America | $139,000 |
| Southern Europe | $85,000 |
| Western Europe | $61,000 |
| Central America and the Caribbean | $29,000 |
| South Asia | $7,000 |
Unlock salary by role, level, and city — and compare to Catalina Marketing's industry peers.
Unlock Salary DataCatalina Marketing Job Openings and Hiring Trends (2023-2026)
- Catalina Marketing had 39 active job postings in 2026, a 43.8% increase (+25) from 2025.
- Catalina Marketing had 14 active job postings in 2025, a 48.6% decline (-9) from 2024.
- Catalina Marketing had 23 active job postings in 2024, a 78.8% increase (+13) from 2023.
- Catalina Marketing had 10 active job postings in 2023, a 143.7% decline from 2022.
- Hiring velocity in 2026: 20 new roles/month, up from 19 in 2025 and 20 in 2024.
Catalina Marketing's active job postings rose 43.8% in 2026 to 39, with new postings per month cooling from 25 in 2023 to 20 in 2026.
Track new postings per month, role-level demand, and hiring velocity vs. peers.
Unlock Hiring DataCatalina Marketing Employee Sentiment (2026)
Revelio Labs tracks employee sentiment across Catalina Marketing's workforce based on public professional data. Overall sentiment is neutral and has improved year over year in 2026.
Overall
Unlock the full sentiment breakdown by department, tenure, and trend over time.
Unlock SentimentSimilar Companies
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Frequently Asked Questions About Catalina Marketing
- How fast is Catalina Marketing growing?
- In 2026, Catalina Marketing's headcount shrank 6.2% to 728 employees, down from 806 in 2025.
- See the full headcount history
- Where are Catalina Marketing employees located?
- Most Catalina Marketing employees are based in North America (49.9% of headcount), followed by Western Europe and Central America and the Caribbean.
- Explore where the workforce is based
- What is the average salary at Catalina Marketing?
- The average employee salary at Catalina Marketing is approximately $103k per year.
- Analyze the salary distribution
- How many new job postings does Catalina Marketing open per year?
- In Q1 2026, Catalina Marketing opened 60 new job postings. In 2025, Catalina Marketing opened 227 new job postings — about 19 per month.
- Track hiring trends by role
- When was Catalina Marketing founded and where is it headquartered?
- Catalina Marketing was founded in 1983 and is headquartered in St. Petersburg, Florida.
- Compare Catalina Marketing to industry peers
Speak with a workforce expert about Catalina Marketing.
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