How many employees work at Secret Recipe Cakes?
Secret Recipe Cakes & Café Sdn Bhd has approximately 1,042 total employees worldwide as of March 2026, according to Revelio Labs workforce intelligence data. Secret Recipe Cakes’s total headcount has declined 25.8% from 1,403 employees in 2023 to 1,042 in 2026.
Is Secret Recipe Cakes hiring right now?
Yes, Secret Recipe Cakes is actively hiring. Secret Recipe Cakes had 27 active job postings in 2026, a 47.9% decline from 2025 — see job openings & hiring trends.
About Secret Recipe Cakes’s Workforce
Secret Recipe Cakes & Café Sdn Bhd is a Hospitality and Tourism Management company that employs 1,042 people worldwide as of March 2026. It is the 11th-largest by headcount among its peers. Founded in 1997, the company is headquartered in Petaling Jaya, Malaysia.
Secret Recipe Cakes's workforce has declined 25.8% from 2023 to 2026, down 4.3% year over year in 2026. It fell to a low of 1,041 in 2025 Q4 before recovering. Its workforce is concentrated most in Southeast Asia (92.3%), followed by South Asia (4.5%) and Sub-Saharan Africa (1.6%).
Secret Recipe Cakes's functional groups are Finance and Operations (36.9%), Sales and Marketing (32.5%), and Engineering (30.6%). The average salary is $9,421, ranging from a median of $40,000 in Northern Europe to $3,000 in South Asia.
Secret Recipe Cakes's active job postings fell 47.9% in 2026 to 27, with new postings per month cooling from 25 in 2023 to 20 in 2026. Overall employee sentiment is neutral but declining.
Sourced from Revelio Labs workforce data.
- Headquarters
- Petaling Jaya, Malaysia
- Founded
- 1997
- Industry
- Hospitality and Tourism Management
- Employees
- 1,042
- YoY
- -4.3% (-64)
As of March 2026
Secret Recipe Cakes workforce metrics
Unlock hiring rate, attrition rate, and 12 additional workforce metrics for Secret Recipe Cakes. Compare to peers, export the dataset, and access the full quarterly history.
Unlock MetricsSecret Recipe Cakes Annual Employee Count (2023-2026)
- Secret Recipe Cakes had 1,042 employees in 2026, a 4.3% decline (-64) from 2025.
- Secret Recipe Cakes had 1,041 employees in 2025, a 1.6% decline (-71) from 2024.
- Secret Recipe Cakes had 1,112 employees in 2024, a 3.6% decline (-95) from 2023.
- Secret Recipe Cakes had 1,207 employees in 2023, a 4.4% decline (-106) from 2022.
Secret Recipe Cakes's total workforce has grown from 1,041 employees in 2025 to 1,042 in 2026. Secret Recipe Cakes's headcount peaked at 1,403 in 2023 before declining in 2025 and recovering through 2026.
Secret Recipe Cakes & Café Sdn Bhd quarterly employee count
| Year | Qtr | Employees | YoY Change | YoY % |
|---|---|---|---|---|
| 2026 | Q1 | 1,042 | -64 | -4.3% |
| 2025 | Q4 | 1,041 | -71 | -1.6% |
| 2025 | Q3 | 1,055 | -74 | -1.3% |
| 2025 | Q2 | 1,111 | -102 | -4.6% |
| 2025 | Q1 | 1,106 | -94 | -4.6% |
| 2024 | Q4 | 1,112 | -95 | -3.6% |
| 2024 | Q3 | 1,129 | -164 | -8.7% |
| 2024 | Q2 | 1,213 | -190 | -8.9% |
| 2024 | Q1 | 1,200 | -97 | -0.5% |
| 2023 | Q4 | 1,207 | -106 | -4.4% |
| 2023 | Q3 | 1,293 | -200 | -8.0% |
| 2023 | Q2 | 1,403 | -126 | -5.9% |
See Secret Recipe Cakes's complete headcount history, including quarterly breakdowns.
Get the DataSecret Recipe Cakes Employee Count by Region (2026)
Southeast Asia accounts for the largest share of Secret Recipe Cakes's global workforce with approximately 92% of total employees, followed by South Asia and Sub-Saharan Africa.
Secret Recipe Cakes employees by region
| Region | Employees | % of Total |
|---|---|---|
| Southeast Asia | 952 | 92.3% |
| South Asia | 46 | 4.5% |
| Sub-Saharan Africa | 17 | 1.6% |
| Northern Europe | 6 | 0.6% |
| North America | 4 | 0.4% |
| South America | 4 | 0.4% |
| Pacific Islands | 2 | 0.2% |
Drill into city-level data, hiring trends by region, and historic geographic shifts.
Unlock Geographic DataSecret Recipe Cakes Employee Count by Department (2026)
Secret Recipe Cakes's employee groups are Finance and Operations (36.9%), Sales and Marketing (32.5%), and Engineering (30.6%).
Secret Recipe Cakes employees by department
| Department | Employees | % of Total |
|---|---|---|
| Finance and Operations | 381 | 36.9% |
| Sales and Marketing | 336 | 32.5% |
| Engineering | 316 | 30.6% |
Compare Secret Recipe Cakes's department mix to industry peers.
See Full DataSecret Recipe Cakes Employee Salary by Region (2026)
Secret Recipe Cakes's average employee salary is $9,421 globally. Employees in Northern Europe receive the highest compensation, with median pay approximately 4.2x the global average. Pay is lowest in South Asia, at a median of $3,000.
Secret Recipe Cakes median employee salary by region (USD)
| Region | Median Salary |
|---|---|
| Northern Europe | $40,000 |
| Southeast Asia | $7,000 |
| South Asia | $3,000 |
Unlock salary by role, level, and city — and compare to Secret Recipe Cakes's industry peers.
Unlock Salary DataSecret Recipe Cakes Job Openings and Hiring Trends (2023-2026)
- Secret Recipe Cakes had 27 active job postings in 2026, a 47.9% decline (-1) from 2025.
- Secret Recipe Cakes had 28 active job postings in 2025, a 61.7% decline (-25) from 2024.
- Secret Recipe Cakes had 53 active job postings in 2024, a 1.9% increase (+1) from 2023.
- Secret Recipe Cakes had 52 active job postings in 2023, a 26.1% increase from 2022.
- Hiring velocity in 2026: 20 new roles/month, up from 12 in 2025 and 25 in 2024.
Secret Recipe Cakes's hiring is slowing: active job postings fell 47.9% in 2026 to 27, with new postings per month cooling from 25 in 2023 to 20 in 2026.
Track new postings per month, role-level demand, and hiring velocity vs. peers.
Unlock Hiring DataSecret Recipe Cakes Employee Sentiment (2026)
Revelio Labs tracks employee sentiment across Secret Recipe Cakes's workforce based on public professional data. Overall sentiment is neutral and has declined year over year in 2026.
Overall
Unlock the full sentiment breakdown by department, tenure, and trend over time.
Unlock SentimentSimilar Companies
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Frequently Asked Questions About Secret Recipe Cakes
- How fast is Secret Recipe Cakes growing?
- In 2026, Secret Recipe Cakes's headcount shrank 4.3% to 1,042 employees, down from 1,106 in 2025.
- See the full headcount history
- Where are Secret Recipe Cakes employees located?
- Most Secret Recipe Cakes employees are based in Southeast Asia (92.3% of headcount), followed by South Asia and Sub-Saharan Africa.
- Explore where the workforce is based
- What is the average salary at Secret Recipe Cakes?
- The average employee salary at Secret Recipe Cakes is approximately $9.4k per year.
- Analyze the salary distribution
- How many new job postings does Secret Recipe Cakes open per year?
- In Q1 2026, Secret Recipe Cakes opened 61 new job postings. In 2025, Secret Recipe Cakes opened 141 new job postings — about 12 per month.
- Track hiring trends by role
- When was Secret Recipe Cakes founded and where is it headquartered?
- Secret Recipe Cakes was founded in 1997 and is headquartered in Petaling Jaya, Malaysia.
- Compare Secret Recipe Cakes to industry peers
Speak with a workforce expert about Secret Recipe Cakes.
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