How many employees work at New Wave Group?
New Wave Group AB (NEWA.B) has approximately 3,189 total employees worldwide as of March 2026, according to Revelio Labs workforce intelligence data. New Wave Group's total headcount has grown 9.2% from 2,919 employees in 2023 to 3,189 in 2026.
Data source: Revelio LabsCoverage: Global workforce, 2023–2026Published July 2026
Is New Wave Group hiring right now?
Yes, New Wave Group is actively hiring. New Wave Group had 65 active job postings in 2026, a 3.1% increase from 2025 — see job openings & hiring trends.
About New Wave Group's Workforce
New Wave Group AB (NEWA.B) is an Apparel Retail company that employs 3,189 people worldwide as of March 2026. It is the 8th-largest by headcount among its peers. Founded in 1989, the company is headquartered in Goteborg, Sweden and trades on the NASDAQ Stockholm.
New Wave Group's workforce has grown 9.2% from 2023 to 2026, though it is down 0.8% year over year in 2026. Its workforce is concentrated most in Sweden (24.4%), followed by the United States (22.2%) and Brazil (8.2%), with Brazil, its fastest-growing location, up 11.5%.
New Wave Group's largest functional groups are Finance and Operations (45.2%), Engineering (29.6%), and Sales and Marketing (25.2%), with Engineering growing fastest (up 2.5%). Median employee tenure is 5.6 years. The average salary is $49,610, ranging from a median of $66,000 in Northern America to $8,000 in Southern America.
New Wave Group's active job postings rose 3.1% in 2026 to 65, with new postings per month climbing from 32 in 2023 to 37 in 2026. Overall employee sentiment is negative and declining.
Sourced from Revelio Labs workforce data.
As of March 2026
New Wave Group
workforce metrics
Headcount
3.2k
0.8% YoY
Avg. Salary
$49.6k
1.4% YoY
Tenure
5.6yr
0.5yr YoY
Growth Rate
-0.8%
0.4pts YoY
Hiring Rate
Attrition Rate
Unlock hiring rate, attrition rate, and 12 additional workforce metrics for New Wave Group. Compare to peers, export the dataset, and access the full quarterly history.
- New Wave Group had 3,189 employees in 2026, a 0.8% decline (+111) from 2025.
- New Wave Group had 3,137 employees in 2025, a 1.6% decline (+103) from 2024.
- New Wave Group had 3,034 employees in 2024, a 0.9% increase (+81) from 2023.
- New Wave Group had 2,953 employees in 2023, a 0.4% decline (+45) from 2022.
New Wave Group's total workforce has grown from 2,919 employees in 2023 to 3,189 in 2026.
New Wave Group AB — quarterly employee count (2023–2026)
| Year | Qtr | Employees | YoY Change | YoY % |
|---|---|---|---|---|
| 2026 | Q1 | 3,189 | +111 | -0.8% |
| 2025 | Q4 | 3,137 | +103 | -1.6% |
| 2025 | Q3 | 3,120 | +93 | -0.8% |
| 2025 | Q2 | 3,102 | +94 | -0.3% |
| 2025 | Q1 | 3,078 | +77 | -0.4% |
| 2024 | Q4 | 3,034 | +81 | +0.9% |
| 2024 | Q3 | 3,027 | +97 | +0.6% |
| 2024 | Q2 | 3,008 | +89 | +0.1% |
| 2024 | Q1 | 3,001 | +90 | +0.4% |
| 2023 | Q4 | 2,953 | +45 | -0.4% |
| 2023 | Q3 | 2,930 | +39 | +0.5% |
| 2023 | Q2 | 2,919 | +54 | +1.3% |
Want to see New Wave Group's complete headcount history back to 2008, including quarterly breakdowns?
Sweden accounts for the largest share of New Wave Group's global workforce with approximately 24% of total employees, followed by the United States and Brazil. New Wave Group's headcount in Brazil is growing fastest among its major locations, up 11.5% year over year in 2026.
New Wave Group employees by country — 2026
| Country | Employees | % of Total | YoY % |
|---|---|---|---|
| Sweden | 769 | 24.4% | +2.7% |
| United States | 700 | 22.2% | +2.7% |
| Brazil | 259 | 8.2% | +11.5% |
| China | 225 | 7.1% | -0.5% |
| United Kingdom | 188 | 6.0% | -1.8% |
| Canada | 112 | 3.6% | +0.8% |
| Belgium | 97 | 3.1% | -5.8% |
| Norway | 76 | 2.4% | -2.9% |
| Denmark | 62 | 2.0% | +7.2% |
| Italy | 60 | 1.9% | +4.6% |
Drill into city-level data, hiring trends by region and historic geographic shifts
New Wave Group's largest employee groups are Finance and Operations (45.2%), Engineering (29.6%), and Sales and Marketing (25.2%).
New Wave Group employees by department — 2026
| Department | Employees | % of Total | YoY % |
|---|---|---|---|
| Finance and Operations | 1,413 | 45.2% | +1.5% |
| Engineering | 926 | 29.6% | +2.5% |
| Sales and Marketing | 788 | 25.2% | +1.8% |
Compare New Wave Group's department mix to industry peers.
New Wave Group's average employee salary is $49,610 globally. Employees in Northern America receive the highest compensation, with median pay approximately 1.3x the global average. Pay is lowest in Southern America, at a median of $8,000.
New Wave Group median employee salary by region — 2026 (USD)
| Region | Median Salary |
|---|---|
| Pacific Islands | $70,000 |
| Northern America | $66,000 |
| Arab States | $57,000 |
| Northern Europe | $41,000 |
| Western Europe | $40,000 |
| Southern Europe | $25,000 |
| Eastern Asia | $24,000 |
| Eastern Europe | $21,000 |
| Central and Western Asia | $16,000 |
| Northern Africa | $10,000 |
| Sub-Saharan Africa | $10,000 |
| Southern America | $8,000 |
| Southern Asia | $8,000 |
| South-Eastern Asia | $7,000 |
Unlock salary by role, level, and city — and compare to New Wave Group's industry peers.
- New Wave Group had 65 active job postings in 2026, a 3.1% increase (+18) from 2025.
- New Wave Group had 47 active job postings in 2025, a 23.8% increase (+10) from 2024.
- New Wave Group had 37 active job postings in 2024, a 50.5% decline (-25) from 2023.
- New Wave Group had 62 active job postings in 2023, a 75.6% increase from 2022.
- Hiring velocity in 2026: 37 new roles/month, down from 49 in 2025 and 36 in 2024. New metric
New Wave Group's hiring is accelerating: active job postings rose 3.1% in 2026 to 65, with new postings per month climbing from 32 in 2023 to 37 in 2026.
Track new postings per month, role-level demand, and hiring velocity vs. peers.
Revelio Labs tracks employee sentiment across New Wave Group's workforce based on public professional data. Overall sentiment is negative and has declined year over year in 2026.
Overall
Unlock the full sentiment breakdown by department, tenure, and trend over time.
- How fast is New Wave Group growing?
- In 2026, New Wave Group's headcount shrank 0.8% to 3,189 employees, up from 3,078 in 2025.
- Where are New Wave Group employees located?
- Most New Wave Group employees are based in Sweden (24.4% of headcount), followed by the United States and Brazil.
- What is the average salary at New Wave Group?
- The average employee salary at New Wave Group is approximately $49.6k per year.
- How many people does New Wave Group hire per year?
- In 2026, New Wave Group opened roughly 444 new roles — about 37 per month.
- When was New Wave Group founded and where is it headquartered?
- New Wave Group was founded in 1989 and is headquartered in Goteborg, Sweden.
See something that doesn't look right? Reach out and our team will review it.