How many employees work at Dunelm Group?
Dunelm Group Plc (DNLM) has approximately 10,470 total employees worldwide as of March 2026, according to Revelio Labs workforce intelligence data. Dunelm Group's total headcount has declined 5.3% from 11,053 employees in 2023 to 10,470 in 2026.
Data source: Revelio LabsCoverage: Global workforce, 2023–2026Published July 2026
Is Dunelm Group hiring right now?
Yes, Dunelm Group is actively hiring. Dunelm Group had 197 active job postings in 2026, a 2.6% increase from 2025 — see job openings & hiring trends.
About Dunelm Group's Workforce
Dunelm Group Plc (DNLM) is an Apparel Retail company that employs 10,470 people worldwide as of March 2026. It is the 7th-largest by headcount among its peers. Founded in 1979, the company is headquartered in Leicester, United Kingdom and trades on the London Stock Exchange.
Dunelm Group's workforce has declined 5.3% from 2023 to 2026, down 3.4% year over year in 2026. It fell to a low of 10,470 in 2026 Q1 before recovering. Its workforce is concentrated most in the United Kingdom (96.0%), followed by India (1.0%) and Ireland (0.7%), with Ireland, its fastest-growing location, up 8.4%.
Dunelm Group's largest functional groups are Finance and Operations (48.2%), Sales and Marketing (31.6%), and Engineering (20.2%). Median employee tenure is 3.2 years. The average salary is $41,858, ranging from a median of $42,000 in Western Europe to $8,000 in Southern Asia.
Dunelm Group's active job postings rose 2.6% in 2026 to 197, with new postings per month cooling from 455 in 2023 to 186 in 2026. Overall employee sentiment is neutral but declining.
Sourced from Revelio Labs workforce data.
As of March 2026
Dunelm Group
workforce metrics
Headcount
10.5k
3.4% YoY
Avg. Salary
$41.9k
0.2% YoY
Tenure
3.2yr
0.1yr YoY
Growth Rate
-3.4%
1.6pts YoY
Hiring Rate
Attrition Rate
Unlock hiring rate, attrition rate, and 12 additional workforce metrics for Dunelm Group. Compare to peers, export the dataset, and access the full quarterly history.
- Dunelm Group had 10,470 employees in 2026, a 3.4% decline (-367) from 2025.
- Dunelm Group had 10,995 employees in 2025, a 0.2% decline (-21) from 2024.
- Dunelm Group had 11,016 employees in 2024, a 3.3% decline (-369) from 2023.
- Dunelm Group had 11,385 employees in 2023, a 1.8% increase (+200) from 2022.
Dunelm Group's total workforce has declined from 11,053 employees in 2023 to 10,470 in 2026.
Dunelm Group Plc — quarterly employee count (2023–2026)
| Year | Qtr | Employees | YoY Change | YoY % |
|---|---|---|---|---|
| 2026 | Q1 | 10,470 | -367 | -3.4% |
| 2025 | Q4 | 10,995 | -21 | -0.2% |
| 2025 | Q3 | 11,021 | -24 | -0.2% |
| 2025 | Q2 | 10,778 | -116 | -1.1% |
| 2025 | Q1 | 10,837 | -205 | -1.9% |
| 2024 | Q4 | 11,016 | -369 | -3.3% |
| 2024 | Q3 | 11,045 | -273 | -2.4% |
| 2024 | Q2 | 10,894 | -159 | -1.5% |
| 2024 | Q1 | 11,042 | +8 | +0.1% |
| 2023 | Q4 | 11,385 | +200 | +1.8% |
| 2023 | Q3 | 11,318 | +276 | +2.5% |
| 2023 | Q2 | 11,053 | -23 | -0.2% |
Want to see Dunelm Group's complete headcount history back to 2008, including quarterly breakdowns?
The United Kingdom accounts for the largest share of Dunelm Group's global workforce with approximately 96% of total employees, followed by India and Ireland. Dunelm Group's headcount in Ireland is growing fastest among its major locations, up 8.4% year over year in 2026.
Dunelm Group employees by country — 2026
| Country | Employees | % of Total | YoY % |
|---|---|---|---|
| United Kingdom | 9,950 | 96.0% | -2.0% |
| India | 99 | 1.0% | +3.1% |
| Ireland | 69 | 0.7% | +8.4% |
| United States | 58 | 0.6% | +3.9% |
| Nepal | 32 | 0.3% | +0.0% |
| Jersey | 17 | 0.2% | -7.6% |
| Sri Lanka | 16 | 0.2% | +0.0% |
| Brazil | 16 | 0.1% | +0.0% |
| Pakistan | 15 | 0.1% | +0.0% |
| South Africa | 13 | 0.1% | +0.0% |
Drill into city-level data, hiring trends by region and historic geographic shifts
Dunelm Group's largest employee groups are Finance and Operations (48.2%), Sales and Marketing (31.6%), and Engineering (20.2%).
Dunelm Group employees by department — 2026
| Department | Employees | % of Total | YoY % |
|---|---|---|---|
| Finance and Operations | 5,012 | 48.2% | -2.9% |
| Sales and Marketing | 3,280 | 31.6% | -1.4% |
| Engineering | 2,102 | 20.2% | -0.4% |
Compare Dunelm Group's department mix to industry peers.
Dunelm Group's average employee salary is $41,858 globally. Employees in Western Europe receive the highest compensation. Pay is lowest in Southern Asia, at a median of $8,000.
Dunelm Group median employee salary by region — 2026 (USD)
| Region | Median Salary |
|---|---|
| Arab States | $85,000 |
| Western Europe | $42,000 |
| Northern America | $40,000 |
| Northern Europe | $33,000 |
| Central America and the Caribbean | $26,000 |
| Southern Europe | $25,000 |
| South-Eastern Asia | $12,000 |
| Central and Western Asia | $11,000 |
| Sub-Saharan Africa | $9,000 |
| Southern Asia | $8,000 |
Unlock salary by role, level, and city — and compare to Dunelm Group's industry peers.
- Dunelm Group had 197 active job postings in 2026, a 2.6% increase (-20) from 2025.
- Dunelm Group had 217 active job postings in 2025, a 1.9% increase (+4) from 2024.
- Dunelm Group had 213 active job postings in 2024, a 45.7% decline (-126) from 2023.
- Dunelm Group had 339 active job postings in 2023, a 42.6% increase from 2022.
- Hiring velocity in 2026: 186 new roles/month, down from 376 in 2025 and 309 in 2024. New metric
Dunelm Group's active job postings rose 2.6% in 2026 to 197, with new postings per month cooling from 455 in 2023 to 186 in 2026.
Track new postings per month, role-level demand, and hiring velocity vs. peers.
Revelio Labs tracks employee sentiment across Dunelm Group's workforce based on public professional data. Overall sentiment is neutral and has declined year over year in 2026.
Overall
Unlock the full sentiment breakdown by department, tenure, and trend over time.
Similar Apparel Retail Companies by Employee Count
- How fast is Dunelm Group growing?
- In 2026, Dunelm Group's headcount shrank 3.4% to 10,470 employees, down from 10,837 in 2025.
- Where are Dunelm Group employees located?
- Most Dunelm Group employees are based in the United Kingdom (96.0% of headcount), followed by India and Ireland.
- What is the average salary at Dunelm Group?
- The average employee salary at Dunelm Group is approximately $41.9k per year.
- How many people does Dunelm Group hire per year?
- In 2026, Dunelm Group opened roughly 2,232 new roles — about 186 per month.
- When was Dunelm Group founded and where is it headquartered?
- Dunelm Group was founded in 1979 and is headquartered in Leicester, United Kingdom.
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