How many employees work at Varsity Brands?
Varsity Brands LLC has approximately 7,321 total employees worldwide as of December 2025, according to Revelio Labs workforce intelligence data. Varsity Brands's total headcount has declined 1.9% from 7,465 employees in 2023 to 7,321 in 2025.
Data source: Revelio LabsCoverage: Global workforce, 2023–2026Published June 2026
Is Varsity Brands hiring right now?
Yes, Varsity Brands is actively hiring. Varsity Brands had 400 active job postings in 2025, a 19.5% increase from 2024 — see job openings & hiring trends.
About Varsity Brands's Workforce
Varsity Brands LLC is a Marketing and Advertising Services company that employs 7,321 people worldwide as of December 2025. It is the 8th-largest by headcount among its peers and was founded in 1972 with headquarters in Farmers Branch, Texas.
Varsity Brands's workforce has declined 1.9% from 2023 to 2025, and is down 0.6% year over year in 2025. It fell to a low of 7,321 in 2025 Q4 before recovering. Its workforce is concentrated most in the United States (94.9%), followed by India (1.4%) and El Salvador (0.6%), with Canada, its fastest-growing location, also represented.
Varsity Brands's largest functions are Sales and Marketing (33.6%), Finance and Operations (33.5%), and Engineering (32.9%), with a median tenure of 5.3 years. The average salary across all employees is $59,783, ranging from a median of $51,000 in Northern America to $5,000 in Sub-Saharan Africa.
Varsity Brands's active job postings rose 19.5% in 2025 to 400, with postings per month slowing from 379 in 2023 to 232 in 2025. Overall employee sentiment is neutral but improving.
Sourced from Revelio Labs workforce data.
As of December 2025
Varsity Brands
workforce metrics
Headcount
7.3k
0.6% YoY
Avg. Salary
$59.8k
0.4% YoY
Tenure
5.3yr
0.2yr YoY
Growth Rate
-0.6%
0.9pts YoY
Hiring Rate
Attrition Rate
Unlock hiring rate, attrition rate, and 12 additional workforce metrics for Varsity Brands. Compare to peers, export the dataset, and access the full quarterly history.
- Varsity Brands had 7,321 employees in 2025, a 0.6% decline (-40) from 2024.
- Varsity Brands had 7,361 employees in 2024, a 1.5% decline (-111) from 2023.
- Varsity Brands had 7,472 employees in 2023, a 0.5% increase (+36) from 2022.
Varsity Brands's total workforce has declined from 7,465 employees in 2023 to 7,321 in 2025.
Varsity Brands LLC — quarterly employee count (2023–2025)
| Year | Qtr | Employees | YoY Change | YoY % |
|---|---|---|---|---|
| 2025 | Q4 | 7,321 | -40 | -0.6% |
| 2025 | Q3 | 7,408 | -1 | -0.0% |
| 2025 | Q2 | 7,447 | -68 | -0.9% |
| 2025 | Q1 | 7,394 | -83 | -1.1% |
| 2024 | Q4 | 7,361 | -111 | -1.5% |
| 2024 | Q3 | 7,409 | -51 | -0.7% |
| 2024 | Q2 | 7,515 | -44 | -0.6% |
| 2024 | Q1 | 7,477 | +12 | +0.2% |
| 2023 | Q4 | 7,472 | +36 | +0.5% |
| 2023 | Q3 | 7,460 | +68 | +0.9% |
| 2023 | Q2 | 7,559 | +152 | +2.0% |
| 2023 | Q1 | 7,465 | +307 | +4.2% |
Want to see Varsity Brands's complete headcount history back to 2017, including quarterly breakdowns?
The United States accounts for the largest share of Varsity Brands's global workforce with approximately 95% of total employees, followed by India and El Salvador. Varsity Brands's headcount in Canada is growing fastest among its major locations, up 16.5% year over year in 2025.
Varsity Brands employees by country — 2025
| Country | Employees | % of Total | YoY % |
|---|---|---|---|
| United States | 6,920 | 94.9% | -1.2% |
| India | 104 | 1.4% | +0.1% |
| El Salvador | 46 | 0.6% | -0.6% |
| Dominican Republic | 34 | 0.5% | +2.0% |
| Canada | 15 | 0.2% | +16.5% |
| United Kingdom | 13 | 0.2% | -6.3% |
| Pakistan | 12 | 0.2% | +0.0% |
| Nigeria | 12 | 0.2% | +0.0% |
| Georgia | 9 | 0.1% | +0.0% |
| Malaysia | 7 | 0.1% | +0.0% |
Drill into city-level data, hiring trends by region and historic geographic shifts
Varsity Brands's largest employee groups are Sales and Marketing (33.6%), Finance and Operations (33.5%), and Engineering (32.9%).
Varsity Brands employees by department — 2025
| Department | Employees | % of Total | YoY % |
|---|---|---|---|
| Sales and Marketing | 2,414 | 33.6% | +0.3% |
| Finance and Operations | 2,405 | 33.5% | -2.4% |
| Engineering | 2,365 | 32.9% | -1.1% |
Compare Varsity Brands's department mix to industry peers.
Varsity Brands's average employee salary is $59,783 globally. Employees in Northern America receive the highest compensation. Pay is lowest in Sub-Saharan Africa, at a median of $5,000.
Varsity Brands median employee salary by region — 2025 (USD)
| Region | Median Salary |
|---|---|
| Pacific Islands | $61,000 |
| Western Europe | $58,000 |
| Northern America | $51,000 |
| Northern Europe | $33,000 |
| Southern Europe | $27,000 |
| Eastern Europe | $26,000 |
| Central and Western Asia | $21,000 |
| Southern America | $15,000 |
| Central America and the Caribbean | $12,000 |
| South-Eastern Asia | $8,000 |
| Southern Asia | $5,000 |
| Northern Africa | $5,000 |
| Sub-Saharan Africa | $5,000 |
Unlock salary by role, level, and city — and compare to Varsity Brands's industry peers.
- Varsity Brands had 400 active job postings in 2025, a 19.5% increase (+71) from 2024.
- Varsity Brands had 329 active job postings in 2024, a 1.5% increase (+5) from 2023.
- Varsity Brands had 324 active job postings in 2023, a 65.1% decline from 2022.
- Hiring velocity in 2025: 232 new roles/month, down from 260 in 2024 and 379 in 2023. New metric
Varsity Brands's active job postings rose 19.5% in 2025 to 400, with new postings per month cooling from 379 in 2023 to 232 in 2025.
Track new postings per month, role-level demand, and hiring velocity vs. peers.
Revelio Labs tracks employee sentiment across Varsity Brands's workforce based on public professional data. Overall sentiment is neutral and has improved year over year in 2025.
Overall
Unlock the full sentiment breakdown by department, tenure, and trend over time.
Similar Marketing and Advertising Services Companies by Employee Count
- How fast is Varsity Brands growing?
- In 2025, Varsity Brands's headcount shrank 0.6% to 7,321 employees, down from 7,361 in 2024.
- Where are Varsity Brands employees located?
- Most Varsity Brands employees are based in the United States (94.9% of headcount), followed by India and El Salvador.
- What is the average salary at Varsity Brands?
- The average employee salary at Varsity Brands is approximately $59.8k per year.
- How many people does Varsity Brands hire per year?
- In 2025, Varsity Brands opened roughly 2,784 new roles — about 232 per month.
- When was Varsity Brands founded and where is it headquartered?
- Varsity Brands was founded in 1972 and is headquartered in Farmers Branch, Texas.
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