How many employees work at Sunderland?
Sunderland Ltd. has approximately 487 total employees worldwide as of March 2026, according to Revelio Labs workforce intelligence data. Sunderland’s total headcount has grown 19.5% from 407 employees in 2023 to 487 in 2026.
Is Sunderland hiring right now?
Yes, Sunderland is actively hiring. Sunderland had 5 active job postings in 2026, a 200.0% increase from 2025 — see job openings & hiring trends.
About Sunderland’s Workforce
Sunderland Ltd. is a Sports Management company that employs 487 people worldwide as of March 2026. It is the 9th-largest by headcount among its peers. Founded in 1996, the company is headquartered in Sunderland, United Kingdom.
Sunderland's workforce has grown 19.5% from 2023 to 2026, though it is down 4.8% year over year in 2026. Its workforce is concentrated most in the United Kingdom (96.0%), followed by the United States (0.6%) and India (0.6%), with Germany, its fastest-growing location.
Sunderland's largest functional groups are Finance and Operations (45.6%), Engineering (29.7%), and Sales and Marketing (24.6%), with Sales and Marketing growing fastest (up 3.2%). Median employee tenure is 3.0 years. The average salary is $41,833, ranging from a median of $81,000 in Western Europe to $7,000 in Sub-Saharan Africa.
Sunderland's active job postings rose 200.0% in 2026 to 5, with new postings per month climbing from 3 in 2023 to 6 in 2026.
Sourced from Revelio Labs workforce data.
As of March 2026
Sunderland workforce metrics
Unlock hiring rate, attrition rate, and 12 additional workforce metrics for Sunderland. Compare to peers, export the dataset, and access the full quarterly history.
Unlock MetricsSunderland Annual Employee Count (2023-2026)
- Sunderland had 487 employees in 2026, a 4.8% decline (+1) from 2025.
- Sunderland had 481 employees in 2025, a 1.5% decline (+1) from 2024.
- Sunderland had 480 employees in 2024, a 7.7% increase (+21) from 2023.
- Sunderland had 459 employees in 2023, a 9.6% increase (+68) from 2022.
Sunderland's total workforce has grown from 407 employees in 2023 to 487 in 2026.
Sunderland Ltd. quarterly employee count
| Year | Qtr | Employees | YoY Change | YoY % |
|---|---|---|---|---|
| 2026 | Q1 | 487 | +1 | -4.8% |
| 2025 | Q4 | 481 | +1 | -1.5% |
| 2025 | Q3 | 482 | +13 | +2.6% |
| 2025 | Q2 | 473 | +29 | +7.0% |
| 2025 | Q1 | 486 | +24 | +8.1% |
| 2024 | Q4 | 480 | +21 | +7.7% |
| 2024 | Q3 | 469 | +38 | +10.4% |
| 2024 | Q2 | 444 | +37 | +9.1% |
| 2024 | Q1 | 462 | +57 | +10.5% |
| 2023 | Q4 | 459 | +68 | +9.6% |
| 2023 | Q3 | 431 | +57 | +7.9% |
| 2023 | Q2 | 407 | +40 | +4.0% |
See Sunderland's complete headcount history, including quarterly breakdowns.
Get the DataSunderland Employee Count by Country and Region (2026)
The United Kingdom accounts for the largest share of Sunderland's global workforce with approximately 96% of total employees, followed by the United States and India. Sunderland's headcount in Germany is growing fastest among its major locations, up 100.0% year over year in 2026.
Sunderland employees by country
| Country | Employees | % of Total | YoY % |
|---|---|---|---|
| United Kingdom | 465 | 96.0% | +2.1% |
| United States | 3 | 0.6% | +0.0% |
| India | 3 | 0.6% | +0.0% |
| Germany | 2 | 0.4% | +100.0% |
| Italy | 2 | 0.4% | +0.0% |
| Tunisia | 1 | 0.3% | +0.0% |
| Argentina | 1 | 0.3% | +0.0% |
| Australia | 1 | 0.2% | +0.0% |
| Ghana | 1 | 0.2% | +0.0% |
| Spain | 1 | 0.2% | -91.5% |
Drill into city-level data, hiring trends by region, and historic geographic shifts.
Unlock Geographic DataSunderland Employee Count by Department (2026)
- Finance and Operations45.6%
- Engineering29.7%
- Sales and Marketing24.6%
Sunderland's largest employee groups are Finance and Operations (45.6%), Engineering (29.7%), and Sales and Marketing (24.6%).
Sunderland employees by department
| Department | Employees | % of Total | YoY % |
|---|---|---|---|
| Finance and Operations | 219 | 45.6% | +2.6% |
| Engineering | 143 | 29.7% | +0.0% |
| Sales and Marketing | 118 | 24.6% | +3.2% |
Compare Sunderland's department mix to industry peers.
See Full DataSunderland Employee Salary by Region (2026)
Sunderland's average employee salary is $41,833 globally. Employees in Western Europe receive the highest compensation, with median pay approximately 1.9x the global average. Pay is lowest in Sub-Saharan Africa, at a median of $7,000.
Sunderland median employee salary by region (USD)
| Region | Median Salary |
|---|---|
| Western Europe | $81,000 |
| Northern America | $69,000 |
| Northern Europe | $34,000 |
| Southern Europe | $33,000 |
| Sub-Saharan Africa | $7,000 |
Unlock salary by role, level, and city — and compare to Sunderland's industry peers.
Unlock Salary DataSunderland Job Openings and Hiring Trends (2023-2026)
- Sunderland had 5 active job postings in 2026, a 200.0% increase (+1) from 2025.
- Sunderland had 4 active job postings in 2025, a 120.0% increase (+3) from 2024.
- Sunderland had 1 active job postings in 2024, a 200.0% increase (+1) from 2023.
- Sunderland had 0 active job postings in 2023, a 0% no change from 2022.
- Hiring velocity in 2026: 6 new roles/month, up from 1 in 2025 and 0 in 2024.
Sunderland's hiring is accelerating: active job postings rose 200.0% in 2026 to 5, with new postings per month climbing from 3 in 2023 to 6 in 2026.
Track new postings per month, role-level demand, and hiring velocity vs. peers.
Unlock Hiring DataSimilar Companies
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Frequently Asked Questions About Sunderland
- How fast is Sunderland growing?
- In 2026, Sunderland's headcount shrank 4.8% to 487 employees, up from 486 in 2025.
- Where are Sunderland employees located?
- Most Sunderland employees are based in the United Kingdom (96.0% of headcount), followed by the United States and India.
- What is the average salary at Sunderland?
- The average employee salary at Sunderland is approximately $41.8k per year.
- How many people does Sunderland hire per year?
- In 2026, Sunderland opened roughly 72 new roles — about 6 per month.
- When was Sunderland founded and where is it headquartered?
- Sunderland was founded in 1996 and is headquartered in Sunderland, United Kingdom.
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