New York Stock Exchange: SMWB

How many employees work at SimilarWeb?

SimilarWeb Ltd. (SMWB) has approximately 1,126 total employees worldwide as of December 2025, according to Revelio Labs workforce intelligence data. SimilarWeb's total headcount has grown 1.9% from 1,105 employees in 2023 to 1,126 in 2025.

Data source: Revelio LabsCoverage: Global workforce, 2023–2026Published June 2026

SimilarWeb is hiring

Is SimilarWeb hiring right now?

Yes, SimilarWeb is actively hiring. SimilarWeb had 161 active job postings in 2025, a 87.2% decline from 2024 see job openings & hiring trends.

About SimilarWeb's Workforce

SimilarWeb Ltd. (SMWB) is an Information Technology Services company that employs 1,126 people worldwide as of December 2025. It is the 9th-largest by headcount among its peers. Founded in 2007, the company is headquartered in Israel and trades on the New York Stock Exchange.

SimilarWeb's workforce has grown 1.9% from 2023 to 2025, though it is down 4.1% year over year in 2025. It fell to a low of 1,050 in 2023 Q3 before recovering. Its workforce is concentrated most in Israel (40.8%), followed by the United States (17.9%) and the Czech Republic (8.2%), with the Czech Republic, its fastest-growing location, up 27.2%.

SimilarWeb's largest functional groups are Finance and Operations (41.9%), Engineering (33.4%), and Sales and Marketing (24.7%), with Sales and Marketing growing fastest (up 5.1%). Median employee tenure is 2.2 years. The average salary is $106,030, ranging from a median of $149,000 in Northern America to $48,000 in Eastern Europe.

SimilarWeb's active job postings fell 87.2% in 2025 to 161, with new postings per month cooling from 72 in 2023 to 61 in 2025. Overall employee sentiment is negative and declining.

Sourced from Revelio Labs workforce data.

As of December 2025

SimilarWeb
workforce metrics

Headcount

1.1k

4.1% YoY

Avg. Salary

$106k

4.3% YoY

Tenure

2.2yr

0.3yr YoY

Growth Rate

-4.1%

14.0pts YoY

Hiring Rate

Attrition Rate

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Interactive chart of SimilarWeb annual worldwide employee count from 2023 to 2025.
  • SimilarWeb had 1,126 employees in 2025, a 4.1% decline (-47) from 2024.
  • SimilarWeb had 1,173 employees in 2024, a 9.9% increase (+110) from 2023.
  • SimilarWeb had 1,063 employees in 2023, a 7.4% decline (-81) from 2022.

SimilarWeb's total workforce has grown from 1,105 employees in 2023 to 1,126 in 2025.

SimilarWeb Ltd. — quarterly employee count (20232025)

YearQtrEmployeesYoY ChangeYoY %
2025Q41,126-47-4.1%
2025Q31,111-5-0.5%
2025Q21,094+11+1.0%
2025Q11,154+87+7.8%
2024Q41,173+110+9.9%
2024Q31,116+66+6.1%
2024Q21,083+13+1.2%
2024Q11,067-38-3.5%
2023Q41,063-81-7.4%
2023Q31,050-178-15.6%
2023Q21,070-226-19.1%
2023Q11,105-118-10.1%

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Israel accounts for the largest share of SimilarWeb's global workforce with approximately 41% of total employees, followed by the United States and the Czech Republic. SimilarWeb's headcount in the Czech Republic is growing fastest among its major locations, up 27.2% year over year in 2025.

SimilarWeb employees by country — 2025

CountryEmployees% of TotalYoY %
Israel46740.8%+1.4%
United States20517.9%-2.0%
Czech Republic958.2%+27.2%
United Kingdom887.7%-12.5%
Singapore807.0%+9.4%
Ukraine363.2%-2.8%
Brazil322.8%+1.8%
India292.5%+5.9%
Japan272.4%-22.5%
Chile191.7%+6.6%

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SimilarWeb's largest employee groups are Finance and Operations (41.9%), Engineering (33.4%), and Sales and Marketing (24.7%).

SimilarWeb employees by department — 2025

DepartmentEmployees% of TotalYoY %
Finance and Operations47841.9%-1.4%
Engineering38133.4%+0.5%
Sales and Marketing28124.7%+5.1%

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SimilarWeb's average employee salary is $106,030 globally. Employees in Northern America receive the highest compensation, with median pay approximately 1.4x the global average. Pay is lowest in Eastern Europe, at a median of $48,000.

SimilarWeb median employee salary by region — 2025 (USD)

RegionMedian Salary
Pacific Islands$161,000
Western Europe$155,000
Northern America$149,000
Northern Europe$131,000
Southern Europe$121,000
Central and Western Asia$105,000
South-Eastern Asia$100,000
Eastern Asia$86,000
Eastern Europe$48,000
Southern America$26,000
Southern Asia$13,000
Central America and the Caribbean$10,000
Sub-Saharan Africa$7,000

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Interactive chart of SimilarWeb annual active job postings from 2023 to 2025.
  • SimilarWeb had 161 active job postings in 2025, a 87.2% decline (-249) from 2024.
  • SimilarWeb had 410 active job postings in 2024, a 119.7% increase (+307) from 2023.
  • SimilarWeb had 103 active job postings in 2023, a 25.1% increase from 2022.
  • Hiring velocity in 2025: 61 new roles/month, down from 111 in 2024 and 72 in 2023. New metric

SimilarWeb's hiring is slowing: active job postings fell 87.2% in 2025 to 161, with new postings per month cooling from 72 in 2023 to 61 in 2025.

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Revelio Labs tracks employee sentiment across SimilarWeb's workforce based on public professional data. Overall sentiment is negative and has declined year over year in 2025.

Overall

NegativePositive

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How fast is SimilarWeb growing?
In 2025, SimilarWeb's headcount shrank 4.1% to 1,126 employees, down from 1,173 in 2024.
Where are SimilarWeb employees located?
Most SimilarWeb employees are based in Israel (40.8% of headcount), followed by the United States and the Czech Republic.
What is the average salary at SimilarWeb?
The average employee salary at SimilarWeb is approximately $106k per year.
How many people does SimilarWeb hire per year?
In 2025, SimilarWeb opened roughly 732 new roles — about 61 per month.
When was SimilarWeb founded and where is it headquartered?
SimilarWeb was founded in 2007 and is headquartered in Israel.

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