How many employees work at Prime Meridian Direct?
Prime Meridian Direct (Pty) Ltd. has 538 employees, according to Revelio Labs workforce intelligence data. The YoY growth rate is 4.2%.
Data source: Revelio Labs Coverage: Global workforce Latest update: December 2025
About Prime Meridian Direct
Prime Meridian Direct (Pty) Ltd is an Authorised Financial Services Provider, offering affordable, reliable car insurance solutions to South Africans, FSP 41040. Part of a well-established financial services group, PMD has developed a reputation for innovating relevant, affordable financial services products that provide meaningful benefits to hundreds of thousands of South Africans. We pride ourselves on our open, honest and transparent direct purchase methodology that treats our clients fairly and affords them the best possible chance to make an informed decision. Our Prime Motor Comprehensive Cover, Prime Motor Customised Cover and Prime Motor Third Party Plus Cover Plans are underwritten by Santam Structured Insurance Limited, a licenced non-life insurer, and authorised Financial Services Provider, FSP 1027. The information, ideas or opinions expressed on this page should not be regarded as professional advice or the official opinion of Prime Meridian Direct. None of the information on this page has been adapted to any particular person’s circumstances, it is general information only.
As of December 2025
Prime Meridian Direct
workforce metrics
Headcount
538
Avg. Salary
$17.2k
Tenure
3.7yr
Growth Rate
4.2%
Hiring Rate
Attrition Rate
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Employee Headcount
Interactive chart of Prime Meridian Direct annual worldwide employee count from 2023 to 2025.
- Prime Meridian Direct total number of employees in 2025 was 538, a 4.2% increase from 2024.
- Prime Meridian Direct total number of employees in 2024 was 516, a 2.6% increase from 2023.
- Prime Meridian Direct total number of employees in 2023 was 502, a 16.5% increase from 2022.
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Employee Geographic Breakdown
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Active Job Postings
Interactive chart of Prime Meridian Direct annual active job postings from 2023 to 2025.
- Prime Meridian Direct active job postings in 2025 was 11, a 44.4% increase from 2024.
- Prime Meridian Direct active job postings in 2024 was 7, a 200.0% increase from 2023.
- Prime Meridian Direct active job postings in 2023 was 0, a 200.0% decline from 2022.
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Employee Sentiment
Sentiment Topics
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