How many employees work at Pop Trade Marketing?
Pop Trade Marketing e Consultoria Ltda. has approximately 2,425 total employees worldwide as of March 2026, according to Revelio Labs workforce intelligence data. Pop Trade Marketing's total headcount has declined 5.9% from 2,577 employees in 2023 to 2,425 in 2026.
Data source: Revelio LabsCoverage: Global workforce, 2023–2026Published July 2026
Is Pop Trade Marketing hiring right now?
Yes, Pop Trade Marketing is actively hiring. Pop Trade Marketing had 396 active job postings in 2026, a 1.0% decline from 2025 — see job openings & hiring trends.
About Pop Trade Marketing's Workforce
Pop Trade Marketing e Consultoria Ltda. is a Retail and Consumer Goods company that employs 2,425 people worldwide as of March 2026. It is the 11th-largest by headcount among its peers. Founded in 2005, the company is headquartered in Sao Paulo, Brazil.
Pop Trade Marketing's workforce has declined 5.9% from 2023 to 2026, down 2.5% year over year in 2026. It fell to a low of 2,425 in 2026 Q1 before recovering. Its workforce is concentrated most in Brazil (92.1%), followed by India (1.8%) and the United States (1.2%), with the Philippines, its fastest-growing location.
Pop Trade Marketing's largest functional groups are Finance and Operations (41.6%), Sales and Marketing (40.4%), and Engineering (18.0%). Median employee tenure is 2.5 years. The average salary is $9,488, ranging from a median of $57,000 in Northern America to $4,000 in Southern Asia.
Pop Trade Marketing's active job postings fell 1.0% in 2026 to 396, with new postings per month climbing from 383 in 2023 to 397 in 2026. Overall employee sentiment is neutral but declining.
Sourced from Revelio Labs workforce data.
As of March 2026
Pop Trade Marketing
workforce metrics
Headcount
2.4k
2.5% YoY
Avg. Salary
$9.5k
1.7% YoY
Tenure
2.5yr
0.1yr YoY
Growth Rate
-2.5%
1.5pts YoY
Hiring Rate
Attrition Rate
Unlock hiring rate, attrition rate, and 12 additional workforce metrics for Pop Trade Marketing. Compare to peers, export the dataset, and access the full quarterly history.
- Pop Trade Marketing had 2,425 employees in 2026, a 2.5% decline (-165) from 2025.
- Pop Trade Marketing had 2,435 employees in 2025, a 4.1% decline (-175) from 2024.
- Pop Trade Marketing had 2,610 employees in 2024, a 1.1% increase (-53) from 2023.
- Pop Trade Marketing had 2,663 employees in 2023, a 0.8% decline (+28) from 2022.
Pop Trade Marketing's total workforce has declined from 2,577 employees in 2023 to 2,425 in 2026. Pop Trade Marketing's headcount peaked at 2,664 in 2024.
Pop Trade Marketing e Consultoria Ltda. — quarterly employee count (2023–2026)
| Year | Qtr | Employees | YoY Change | YoY % |
|---|---|---|---|---|
| 2026 | Q1 | 2,425 | -165 | -2.5% |
| 2025 | Q4 | 2,435 | -175 | -4.1% |
| 2025 | Q3 | 2,527 | -103 | -2.2% |
| 2025 | Q2 | 2,566 | -90 | -1.9% |
| 2025 | Q1 | 2,590 | -74 | -1.0% |
| 2024 | Q4 | 2,610 | -53 | +1.1% |
| 2024 | Q3 | 2,630 | -29 | +1.4% |
| 2024 | Q2 | 2,656 | +79 | +2.4% |
| 2024 | Q1 | 2,664 | -92 | -2.7% |
| 2023 | Q4 | 2,663 | +28 | -0.8% |
| 2023 | Q3 | 2,659 | +47 | -1.0% |
| 2023 | Q2 | 2,577 | -57 | -2.4% |
Want to see Pop Trade Marketing's complete headcount history back to 2008, including quarterly breakdowns?
Brazil accounts for the largest share of Pop Trade Marketing's global workforce with approximately 92% of total employees, followed by India and the United States. Pop Trade Marketing's headcount in the Philippines is growing fastest among its major locations, up 15.9% year over year in 2026.
Pop Trade Marketing employees by country — 2026
| Country | Employees | % of Total | YoY % |
|---|---|---|---|
| Brazil | 2,229 | 92.1% | -4.3% |
| India | 43 | 1.8% | +0.0% |
| United States | 29 | 1.2% | +7.1% |
| Australia | 13 | 0.5% | +0.0% |
| Russia | 8 | 0.3% | +0.0% |
| Nigeria | 7 | 0.3% | +0.0% |
| Angola | 7 | 0.3% | +0.0% |
| Philippines | 7 | 0.3% | +15.9% |
| Spain | 6 | 0.3% | +0.0% |
| United Kingdom | 6 | 0.3% | +0.0% |
Drill into city-level data, hiring trends by region and historic geographic shifts
Pop Trade Marketing's largest employee groups are Finance and Operations (41.6%), Sales and Marketing (40.4%), and Engineering (18.0%).
Pop Trade Marketing employees by department — 2026
| Department | Employees | % of Total | YoY % |
|---|---|---|---|
| Finance and Operations | 981 | 41.6% | -3.0% |
| Sales and Marketing | 955 | 40.4% | -3.3% |
| Engineering | 424 | 18.0% | -7.5% |
Compare Pop Trade Marketing's department mix to industry peers.
Pop Trade Marketing's average employee salary is $9,488 globally. Employees in Northern America receive the highest compensation, with median pay approximately 6.0x the global average. Pay is lowest in Southern Asia, at a median of $4,000.
Pop Trade Marketing median employee salary by region — 2026 (USD)
| Region | Median Salary |
|---|---|
| Northern America | $57,000 |
| Western Europe | $53,000 |
| Eastern Europe | $47,000 |
| Northern Europe | $45,000 |
| Pacific Islands | $36,000 |
| Eastern Asia | $28,000 |
| Central and Western Asia | $27,000 |
| Southern Europe | $24,000 |
| Arab States | $22,000 |
| Southern America | $7,000 |
| Northern Africa | $7,000 |
| Sub-Saharan Africa | $6,000 |
| South-Eastern Asia | $5,000 |
| Southern Asia | $4,000 |
Unlock salary by role, level, and city — and compare to Pop Trade Marketing's industry peers.
- Pop Trade Marketing had 396 active job postings in 2026, a 1.0% decline (+151) from 2025.
- Pop Trade Marketing had 245 active job postings in 2025, a 23.7% decline (-66) from 2024.
- Pop Trade Marketing had 311 active job postings in 2024, a 47.4% decline (-193) from 2023.
- Pop Trade Marketing had 504 active job postings in 2023, a 104.1% increase from 2022.
- Hiring velocity in 2026: 397 new roles/month, down from 489 in 2025 and 490 in 2024. New metric
Pop Trade Marketing's active job postings fell 1.0% in 2026 to 396, with new postings per month climbing from 383 in 2023 to 397 in 2026.
Track new postings per month, role-level demand, and hiring velocity vs. peers.
Revelio Labs tracks employee sentiment across Pop Trade Marketing's workforce based on public professional data. Overall sentiment is neutral and has declined year over year in 2026.
Overall
Unlock the full sentiment breakdown by department, tenure, and trend over time.
Similar Retail and Consumer Goods Companies by Employee Count
- How fast is Pop Trade Marketing growing?
- In 2026, Pop Trade Marketing's headcount shrank 2.5% to 2,425 employees, down from 2,590 in 2025.
- Where are Pop Trade Marketing employees located?
- Most Pop Trade Marketing employees are based in Brazil (92.1% of headcount), followed by India and the United States.
- What is the average salary at Pop Trade Marketing?
- The average employee salary at Pop Trade Marketing is approximately $9.5k per year.
- How many people does Pop Trade Marketing hire per year?
- In 2026, Pop Trade Marketing opened roughly 4,764 new roles — about 397 per month.
- When was Pop Trade Marketing founded and where is it headquartered?
- Pop Trade Marketing was founded in 2005 and is headquartered in Sao Paulo, Brazil.
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