How many employees work at Hotmart Company?

Hotmart Technology Holding BV has approximately 6,054 total employees worldwide as of March 2026, according to Revelio Labs workforce intelligence data. Hotmart Company's total headcount has grown 2.6% from 5,898 employees in 2023 to 6,054 in 2026.

Data source: Revelio LabsCoverage: Global workforce, 2023–2026Published July 2026

Hotmart Company is hiring

Is Hotmart Company hiring right now?

Yes, Hotmart Company is actively hiring. Hotmart Company had 185 active job postings in 2026, a 142.6% increase from 2025 see job openings & hiring trends.

About Hotmart Company's Workforce

Hotmart Technology Holding BV is a Miscellaneous company that is headquartered in Amsterdam, Netherlands, and was founded years ago in the Netherlands. It employs 6,054 people worldwide as of March 2026, making it the 3rd-largest by headcount among its peers.

Hotmart's workforce has grown 2.6% from 2023 to 2026, but it is down 0.8% year over year in 2026. The headcount declined to a low of 5,671 in 2024 Q4 before recovering. The majority of employees are based in Brazil (72.6%), with Colombia at 5.4% and Argentina at 3.4%; Spain is noted as the fastest-growing location.

Hotmart's largest groups by function are Engineering (44.2%), Finance and Operations (36.0%), and Sales and Marketing (19.8%), with Finance and Operations growing fastest at 4.3%. The average tenure is 2.4 years, and the global average salary is $20,922, with a median of $85,000 in Northern America and $8,000 in Sub-Saharan Africa.

Hotmart's hiring activity has surged, with postings up 142.6% in the latest quarter to 185 postings. Hiring velocity shows 44 postings per month for 2026 and 2025 each, up from 27 per month in 2024 and 24 per month in 2023. Overall sentiment remains neutral but is trending upward.

Sourced from Revelio Labs workforce data.

As of March 2026

Hotmart Company
workforce metrics

Headcount

6.1k

0.8% YoY

Avg. Salary

$20.9k

0.2% YoY

Tenure

2.4yr

0.3yr YoY

Growth Rate

-0.8%

2.3pts YoY

Hiring Rate

Attrition Rate

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Interactive chart of Hotmart Company annual worldwide employee count from 2023 to 2026.
  • Hotmart Company had 6,054 employees in 2026, a 0.8% decline (+357) from 2025.
  • Hotmart Company had 5,941 employees in 2025, a 0.9% decline (+270) from 2024.
  • Hotmart Company had 5,671 employees in 2024, a 3.1% decline (-201) from 2023.
  • Hotmart Company had 5,872 employees in 2023, a 1.4% decline (-96) from 2022.

Hotmart Company's total workforce has grown from 5,898 employees in 2023 to 6,054 in 2026.

Hotmart Technology Holding BV — quarterly employee count (20232026)

YearQtrEmployeesYoY ChangeYoY %
2026Q16,054+357-0.8%
2025Q45,941+270-0.9%
2025Q35,859+121-1.6%
2025Q25,745-70-2.5%
2025Q15,697-192-3.1%
2024Q45,671-201-3.1%
2024Q35,738-157-3.0%
2024Q25,815-83-2.2%
2024Q15,889-57-1.8%
2023Q45,872-96-1.4%
2023Q35,895-170-1.9%
2023Q25,898-229-2.3%

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Brazil accounts for the largest share of Hotmart Company's global workforce with approximately 73% of total employees, followed by Colombia and Argentina. Hotmart Company's headcount in Spain is growing fastest among its major locations, up 8.4% year over year in 2026.

Hotmart Company employees by country — 2026

CountryEmployees% of TotalYoY %
Brazil4,34772.6%+4.4%
Colombia3245.4%+2.4%
Argentina2033.4%-1.2%
Peru1482.5%+1.2%
Mexico1071.8%+3.2%
United States1051.8%+0.3%
Spain931.6%+8.4%
Bolivia731.2%-2.6%
India611.0%+0.0%
Mozambique591.0%+0.0%

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Hotmart Company's largest employee groups are Engineering (44.2%), Finance and Operations (36.0%), and Sales and Marketing (19.8%).

Hotmart Company employees by department — 2026

DepartmentEmployees% of TotalYoY %
Engineering2,55744.2%+3.4%
Finance and Operations2,08536.0%+4.3%
Sales and Marketing1,14419.8%+2.8%

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Hotmart Company's average employee salary is $20,922 globally. Employees in Northern America receive the highest compensation, with median pay approximately 4.1x the global average. Pay is lowest in Sub-Saharan Africa, at a median of $8,000.

Hotmart Company median employee salary by region — 2026 (USD)

RegionMedian Salary
Northern America$85,000
Western Europe$77,000
Northern Europe$68,000
Pacific Islands$57,000
Southern Europe$50,000
Eastern Asia$30,000
Arab States$29,000
Central and Western Asia$27,000
Eastern Europe$22,000
Central America and the Caribbean$22,000
South-Eastern Asia$20,000
Southern America$14,000
Southern Asia$9,000
Sub-Saharan Africa$8,000
Northern Africa$6,000

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Interactive chart of Hotmart Company annual active job postings from 2023 to 2026.
  • Hotmart Company had 185 active job postings in 2026, a 142.6% increase (+43) from 2025.
  • Hotmart Company had 142 active job postings in 2025, a 97.4% increase (+93) from 2024.
  • Hotmart Company had 49 active job postings in 2024, a 84.1% increase (+29) from 2023.
  • Hotmart Company had 20 active job postings in 2023, a 120.0% increase from 2022.
  • Hiring velocity in 2026: 44 new roles/month, up from 44 in 2025 and 27 in 2024. New metric

Hotmart Company's hiring is accelerating: active job postings rose 142.6% in 2026 to 185, with new postings per month climbing from 24 in 2023 to 44 in 2026.

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Revelio Labs tracks employee sentiment across Hotmart Company's workforce based on public professional data. Overall sentiment is neutral and has improved year over year in 2026.

Overall

NegativePositive

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How fast is Hotmart Company growing?
In 2026, Hotmart Company's headcount shrank 0.8% to 6,054 employees, up from 5,697 in 2025.
Where are Hotmart Company employees located?
Most Hotmart Company employees are based in Brazil (72.6% of headcount), followed by Colombia and Argentina.
What is the average salary at Hotmart Company?
The average employee salary at Hotmart Company is approximately $20.9k per year.
How many people does Hotmart Company hire per year?
In 2026, Hotmart Company opened roughly 528 new roles — about 44 per month.
When was Hotmart Company founded and where is it headquartered?
Hotmart Company is headquartered in Amsterdam, Netherlands.

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