How many employees work at Catalina Marketing?
Catalina Marketing Corp. has approximately 843 total employees worldwide as of December 2025, according to Revelio Labs workforce intelligence data. Catalina Marketing's total headcount has declined 24.8% from 1,121 employees in 2023 to 843 in 2025.
Data source: Revelio LabsCoverage: Global workforce, 2023–2026Published June 2026
Is Catalina Marketing hiring right now?
Yes, Catalina Marketing is actively hiring. Catalina Marketing had 12 active job postings in 2025, a 62.9% decline from 2024 — see job openings & hiring trends.
About Catalina Marketing's Workforce
Catalina Marketing Corp. is an Information Technology Services company that employs 843 people worldwide as of December 2025. It is the 10th-largest by headcount among its peers. Founded in 1983, the company is headquartered in St. Petersburg, Florida.
Catalina Marketing's workforce has declined 24.8% from 2023 to 2025, down 12.0% year over year in 2025. It fell to a low of 843 in 2025 Q4 before recovering. Its workforce is concentrated most in the United States (59.0%), followed by France (22.5%) and Costa Rica (10.1%), with India, its fastest-growing location.
Catalina Marketing's largest functional groups are Finance and Operations (51.2%), Engineering (31.0%), and Sales and Marketing (17.8%). Median employee tenure is 4.8 years. The average salary is $106,986, ranging from a median of $128,000 in Northern America to $7,000 in Southern Asia.
Catalina Marketing's active job postings fell 62.9% in 2025 to 12, with new postings per month cooling from 35 in 2023 to 18 in 2025. Overall employee sentiment is neutral but improving.
Sourced from Revelio Labs workforce data.
As of December 2025
Catalina Marketing
workforce metrics
Headcount
843
12.0% YoY
Avg. Salary
$107k
2.4% YoY
Tenure
4.8yr
0.0yr YoY
Growth Rate
-12.0%
2.3pts YoY
Hiring Rate
Attrition Rate
Unlock hiring rate, attrition rate, and 12 additional workforce metrics for Catalina Marketing. Compare to peers, export the dataset, and access the full quarterly history.
- Catalina Marketing had 843 employees in 2025, a 12.0% decline (-108) from 2024.
- Catalina Marketing had 951 employees in 2024, a 9.7% decline (-97) from 2023.
- Catalina Marketing had 1,048 employees in 2023, a 8.4% decline (-92) from 2022.
Catalina Marketing's total workforce has declined from 1,121 employees in 2023 to 843 in 2025.
Catalina Marketing Corp. — quarterly employee count (2023–2025)
| Year | Qtr | Employees | YoY Change | YoY % |
|---|---|---|---|---|
| 2025 | Q4 | 843 | -108 | -12.0% |
| 2025 | Q3 | 901 | -54 | -5.8% |
| 2025 | Q2 | 916 | -61 | -6.4% |
| 2025 | Q1 | 926 | -82 | -8.4% |
| 2024 | Q4 | 951 | -97 | -9.7% |
| 2024 | Q3 | 955 | -114 | -11.3% |
| 2024 | Q2 | 977 | -128 | -12.3% |
| 2024 | Q1 | 1,008 | -113 | -10.7% |
| 2023 | Q4 | 1,048 | -92 | -8.4% |
| 2023 | Q3 | 1,069 | -81 | -7.3% |
| 2023 | Q2 | 1,105 | -47 | -4.2% |
| 2023 | Q1 | 1,121 | -66 | -5.6% |
Want to see Catalina Marketing's complete headcount history back to 2017, including quarterly breakdowns?
The United States accounts for the largest share of Catalina Marketing's global workforce with approximately 59% of total employees, followed by France and Costa Rica. Catalina Marketing's headcount in India is growing fastest among its major locations, up 17.1% year over year in 2025.
Catalina Marketing employees by country — 2025
| Country | Employees | % of Total | YoY % |
|---|---|---|---|
| United States | 502 | 59.0% | -5.1% |
| France | 191 | 22.5% | +3.1% |
| Costa Rica | 86 | 10.1% | -26.6% |
| Italy | 15 | 1.8% | +0.0% |
| India | 8 | 0.9% | +17.1% |
| Japan | 6 | 0.7% | +0.0% |
| Germany | 4 | 0.4% | -13.0% |
| United Kingdom | 2 | 0.3% | +0.0% |
| Russia | 2 | 0.3% | +0.0% |
| Estonia | 2 | 0.3% | +0.0% |
Drill into city-level data, hiring trends by region and historic geographic shifts
Catalina Marketing's largest employee groups are Finance and Operations (51.2%), Engineering (31.0%), and Sales and Marketing (17.8%).
Catalina Marketing employees by department — 2025
| Department | Employees | % of Total | YoY % |
|---|---|---|---|
| Finance and Operations | 433 | 51.2% | -6.3% |
| Engineering | 262 | 31.0% | -4.0% |
| Sales and Marketing | 150 | 17.8% | -4.2% |
Compare Catalina Marketing's department mix to industry peers.
Catalina Marketing's average employee salary is $106,986 globally. Employees in Northern America receive the highest compensation, with median pay approximately 1.2x the global average. Pay is lowest in Southern Asia, at a median of $7,000.
Catalina Marketing median employee salary by region — 2025 (USD)
| Region | Median Salary |
|---|---|
| Northern America | $128,000 |
| Southern Europe | $84,000 |
| Western Europe | $65,000 |
| Eastern Asia | $61,000 |
| Northern Europe | $38,000 |
| Eastern Europe | $37,000 |
| Central America and the Caribbean | $28,000 |
| Southern America | $20,000 |
| Sub-Saharan Africa | $10,000 |
| South-Eastern Asia | $7,000 |
| Southern Asia | $7,000 |
Unlock salary by role, level, and city — and compare to Catalina Marketing's industry peers.
- Catalina Marketing had 12 active job postings in 2025, a 62.9% decline (-11) from 2024.
- Catalina Marketing had 23 active job postings in 2024, a 78.8% increase (+13) from 2023.
- Catalina Marketing had 10 active job postings in 2023, a 143.7% decline from 2022.
- Hiring velocity in 2025: 18 new roles/month, down from 20 in 2024 and 35 in 2023. New metric
Catalina Marketing's hiring is slowing: active job postings fell 62.9% in 2025 to 12, with new postings per month cooling from 35 in 2023 to 18 in 2025.
Track new postings per month, role-level demand, and hiring velocity vs. peers.
Revelio Labs tracks employee sentiment across Catalina Marketing's workforce based on public professional data. Overall sentiment is neutral and has improved year over year in 2025.
Overall
Unlock the full sentiment breakdown by department, tenure, and trend over time.
Similar Information Technology Services Companies by Employee Count
- How fast is Catalina Marketing growing?
- In 2025, Catalina Marketing's headcount shrank 12.0% to 843 employees, down from 951 in 2024.
- Where are Catalina Marketing employees located?
- Most Catalina Marketing employees are based in the United States (59.0% of headcount), followed by France and Costa Rica.
- What is the average salary at Catalina Marketing?
- The average employee salary at Catalina Marketing is approximately $107k per year.
- How many people does Catalina Marketing hire per year?
- In 2025, Catalina Marketing opened roughly 216 new roles — about 18 per month.
- When was Catalina Marketing founded and where is it headquartered?
- Catalina Marketing was founded in 1983 and is headquartered in St. Petersburg, Florida.
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