How many employees work at 20230930-DK-Butterfly-1?
20230930-DK-Butterfly-1, Inc. has approximately 14,569 total employees worldwide as of December 2025, according to Revelio Labs workforce intelligence data. 20230930-DK-Butterfly-1's total headcount has declined 28.9% from 20,478 employees in 2023 to 14,569 in 2025.
Data source: Revelio LabsCoverage: Global workforce, 2023–2026Published June 2026
Is 20230930-DK-Butterfly-1 hiring right now?
Yes, 20230930-DK-Butterfly-1 is actively hiring. 20230930-DK-Butterfly-1 had 13 active job postings in 2025, a 37.5% decline from 2024 — see job openings & hiring trends.
About 20230930-DK-Butterfly-1's Workforce
20230930-DK-Butterfly-1, Inc. is a Retail and Consumer Goods company that employs 14,569 people worldwide as of December 2025. It is the 7th-largest by headcount among its peers. Founded in 1971, the company is headquartered in Union, New Jersey.
Duolingo's workforce has sustained a multi-year contraction, with headcount declining 28.9% from 2023 to 2025 and down 1.7% year over year in 2025. The headcount fell to a low of 14,569 in 2025 Q4 before recovering. The majority of employees are based in the United States (92.0%), followed by Canada (3.5%), and India (0.9%), with Brazil emerging as its fastest-growing location.
Duolingo's largest groups by function are Engineering (41.0%), Finance and Operations (39.2%), and Sales and Marketing (19.8%). The average tenure is 6.4 years, and the average salary is $43,585, with regional medians ranging from $35,000 in the Pacific Islands to $5,000 in Sub-Saharan Africa.
Duolingo's hiring activity shows a downward trend, with the latest quarter posting data in 2025 Q4 reflecting a 37.5% year-over-year decline and 13 postings, while postings per month have cooled from 818 in 2023 to 17 in 2025. Sentiment across employees remains negative but is trending upward.
Sourced from Revelio Labs workforce data.
As of December 2025
20230930-DK-Butterfly-1
workforce metrics
Headcount
14.6k
1.7% YoY
Avg. Salary
$43.6k
0.3% YoY
Tenure
6.4yr
0.0yr YoY
Growth Rate
-1.7%
1.5pts YoY
Hiring Rate
Attrition Rate
Unlock hiring rate, attrition rate, and 12 additional workforce metrics for 20230930-DK-Butterfly-1. Compare to peers, export the dataset, and access the full quarterly history.
- 20230930-DK-Butterfly-1 had 14,569 employees in 2025, a 1.7% decline (-254) from 2024.
- 20230930-DK-Butterfly-1 had 14,823 employees in 2024, a 3.2% decline (-478) from 2023.
- 20230930-DK-Butterfly-1 had 15,301 employees in 2023, a 41.2% decline (-7,943) from 2022.
20230930-DK-Butterfly-1's total workforce has declined from 20,478 employees in 2023 to 14,569 in 2025.
20230930-DK-Butterfly-1, Inc. — quarterly employee count (2023–2025)
| Year | Qtr | Employees | YoY Change | YoY % |
|---|---|---|---|---|
| 2025 | Q4 | 14,569 | -254 | -1.7% |
| 2025 | Q3 | 14,585 | -352 | -2.4% |
| 2025 | Q2 | 14,648 | -403 | -2.7% |
| 2025 | Q1 | 14,726 | -443 | -3.0% |
| 2024 | Q4 | 14,823 | -478 | -3.2% |
| 2024 | Q3 | 14,937 | -605 | -4.0% |
| 2024 | Q2 | 15,051 | -2,932 | -17.8% |
| 2024 | Q1 | 15,169 | -5,309 | -29.8% |
| 2023 | Q4 | 15,301 | -7,943 | -41.2% |
| 2023 | Q3 | 15,542 | -8,631 | -43.5% |
| 2023 | Q2 | 17,983 | -7,588 | -34.8% |
| 2023 | Q1 | 20,478 | -5,927 | -25.3% |
Want to see 20230930-DK-Butterfly-1's complete headcount history back to 2017, including quarterly breakdowns?
The United States accounts for the largest share of 20230930-DK-Butterfly-1's global workforce with approximately 92% of total employees, followed by Canada and India. 20230930-DK-Butterfly-1's headcount in Brazil is growing fastest among its major locations, up 11.9% year over year in 2025.
20230930-DK-Butterfly-1 employees by country — 2025
| Country | Employees | % of Total | YoY % |
|---|---|---|---|
| United States | 13,352 | 92.0% | -0.3% |
| Canada | 507 | 3.5% | -0.0% |
| India | 128 | 0.9% | -2.4% |
| Mexico | 98 | 0.7% | -22.0% |
| New Zealand | 45 | 0.3% | -2.3% |
| United Kingdom | 25 | 0.2% | +0.0% |
| Brazil | 24 | 0.2% | +11.9% |
| Puerto Rico | 23 | 0.2% | +0.0% |
| Hong Kong | 22 | 0.1% | +0.0% |
| France | 21 | 0.1% | +24.0% |
Drill into city-level data, hiring trends by region and historic geographic shifts
20230930-DK-Butterfly-1's largest employee groups are Engineering (41.0%), Finance and Operations (39.2%), and Sales and Marketing (19.8%).
20230930-DK-Butterfly-1 employees by department — 2025
| Department | Employees | % of Total | YoY % |
|---|---|---|---|
| Engineering | 5,882 | 41.0% | -0.3% |
| Finance and Operations | 5,624 | 39.2% | -0.6% |
| Sales and Marketing | 2,836 | 19.8% | -0.6% |
Compare 20230930-DK-Butterfly-1's department mix to industry peers.
20230930-DK-Butterfly-1's average employee salary is $43,585 globally. Employees in Pacific Islands receive the highest compensation. Pay is lowest in Sub-Saharan Africa, at a median of $5,000.
20230930-DK-Butterfly-1 median employee salary by region — 2025 (USD)
| Region | Median Salary |
|---|---|
| Northern Europe | $38,000 |
| Eastern Asia | $37,000 |
| Pacific Islands | $35,000 |
| Southern Europe | $33,000 |
| Northern America | $33,000 |
| Western Europe | $29,000 |
| Arab States | $27,000 |
| Eastern Europe | $21,000 |
| Central America and the Caribbean | $16,000 |
| Central and Western Asia | $12,000 |
| Southern America | $10,000 |
| Northern Africa | $7,000 |
| South-Eastern Asia | $6,000 |
| Southern Asia | $5,000 |
| Sub-Saharan Africa | $5,000 |
Unlock salary by role, level, and city — and compare to 20230930-DK-Butterfly-1's industry peers.
- 20230930-DK-Butterfly-1 had 13 active job postings in 2025, a 37.5% decline (-6) from 2024.
- 20230930-DK-Butterfly-1 had 19 active job postings in 2024, a 89.9% decline (-31) from 2023.
- 20230930-DK-Butterfly-1 had 50 active job postings in 2023, a 193.8% decline from 2022.
- Hiring velocity in 2025: 17 new roles/month, down from 32 in 2024 and 818 in 2023. New metric
20230930-DK-Butterfly-1's hiring is slowing: active job postings fell 37.5% in 2025 to 13, with new postings per month cooling from 818 in 2023 to 17 in 2025.
Track new postings per month, role-level demand, and hiring velocity vs. peers.
Revelio Labs tracks employee sentiment across 20230930-DK-Butterfly-1's workforce based on public professional data. Overall sentiment is negative and has improved year over year in 2025.
Overall
Unlock the full sentiment breakdown by department, tenure, and trend over time.
Similar Retail and Consumer Goods Companies by Employee Count
- How fast is 20230930-DK-Butterfly-1 growing?
- In 2025, 20230930-DK-Butterfly-1's headcount shrank 1.7% to 14,569 employees, down from 14,823 in 2024.
- Where are 20230930-DK-Butterfly-1 employees located?
- Most 20230930-DK-Butterfly-1 employees are based in the United States (92.0% of headcount), followed by Canada and India.
- What is the average salary at 20230930-DK-Butterfly-1?
- The average employee salary at 20230930-DK-Butterfly-1 is approximately $43.6k per year.
- How many people does 20230930-DK-Butterfly-1 hire per year?
- In 2025, 20230930-DK-Butterfly-1 opened roughly 204 new roles — about 17 per month.
- When was 20230930-DK-Butterfly-1 founded and where is it headquartered?
- 20230930-DK-Butterfly-1 was founded in 1971 and is headquartered in Union, New Jersey.
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