How many employees work at Small?
Small & Co. Ltd. has approximately 645 total employees worldwide as of December 2025, according to Revelio Labs workforce intelligence data. Small's total headcount has grown 0.8% from 640 employees in 2023 to 645 in 2025.
Data source: Revelio LabsCoverage: Global workforce, 2023–2026Published June 2026
Is Small hiring right now?
Yes, Small is actively hiring. Small had 1 active job postings in 2025, a 66.7% decline from 2024 — see job openings & hiring trends.
About Small's Workforce
Small & Co. Ltd. is a Marketing and Advertising Services company that employs 645 people worldwide as of December 2025. It is the 6th-largest by headcount among its peers. Founded in 1994, the company is headquartered in Dunstable, United Kingdom.
Small's workforce has grown 0.8% from 2023 to 2025, though it is down 0.9% year over year in 2025. Its workforce is concentrated most in India (45.9%), followed by the United States (16.5%) and Kenya (6.2%), with India, its fastest-growing location.
Small's largest functional groups are Finance and Operations (44.8%), Engineering (39.4%), and Sales and Marketing (15.9%). Median employee tenure is 1.1 years. The average salary is $19,355, ranging from a median of $51,000 in Northern America to $4,000 in Southern Asia.
Small's active job postings fell 66.7% in 2025 to 1.
Sourced from Revelio Labs workforce data.
As of December 2025
Small
workforce metrics
Headcount
645
0.9% YoY
Avg. Salary
$19.4k
1.4% YoY
Tenure
1.1yr
0.0yr YoY
Growth Rate
-0.9%
1.9pts YoY
Hiring Rate
Attrition Rate
Unlock hiring rate, attrition rate, and 12 additional workforce metrics for Small. Compare to peers, export the dataset, and access the full quarterly history.
- Small had 645 employees in 2025, a 0.9% decline (-6) from 2024.
- Small had 651 employees in 2024, a 0.9% increase (+6) from 2023.
- Small had 645 employees in 2023, a 2.1% increase (+13) from 2022.
Small's total workforce has grown from 640 employees in 2023 to 645 in 2025.
Small & Co. Ltd. — quarterly employee count (2023–2025)
| Year | Qtr | Employees | YoY Change | YoY % |
|---|---|---|---|---|
| 2025 | Q4 | 645 | -6 | -0.9% |
| 2025 | Q3 | 653 | +6 | +0.8% |
| 2025 | Q2 | 655 | +4 | +0.7% |
| 2025 | Q1 | 661 | +13 | +2.0% |
| 2024 | Q4 | 651 | +6 | +0.9% |
| 2024 | Q3 | 647 | +1 | +0.2% |
| 2024 | Q2 | 651 | +9 | +1.4% |
| 2024 | Q1 | 648 | +8 | +1.2% |
| 2023 | Q4 | 645 | +13 | +2.1% |
| 2023 | Q3 | 646 | +11 | +1.8% |
| 2023 | Q2 | 642 | +13 | +2.0% |
| 2023 | Q1 | 640 | +15 | +2.4% |
Want to see Small's complete headcount history back to 2017, including quarterly breakdowns?
India accounts for the largest share of Small's global workforce with approximately 46% of total employees, followed by the United States and Kenya.
Small employees by country — 2025
| Country | Employees | % of Total | YoY % |
|---|---|---|---|
| India | 294 | 45.9% | +0.0% |
| United States | 106 | 16.5% | +0.0% |
| Kenya | 40 | 6.2% | +0.0% |
| Philippines | 27 | 4.3% | +0.0% |
| South Africa | 22 | 3.4% | +0.0% |
| Spain | 15 | 2.4% | -45.1% |
| South Korea | 14 | 2.2% | +0.0% |
| Bangladesh | 11 | 1.7% | +0.0% |
| Kazakhstan | 10 | 1.6% | +0.0% |
| Kuwait | 9 | 1.4% | +0.0% |
Drill into city-level data, hiring trends by region and historic geographic shifts
Small's largest employee groups are Finance and Operations (44.8%), Engineering (39.4%), and Sales and Marketing (15.9%).
Small employees by department — 2025
| Department | Employees | % of Total | YoY % |
|---|---|---|---|
| Finance and Operations | 242 | 44.8% | -2.7% |
| Engineering | 213 | 39.4% | -1.1% |
| Sales and Marketing | 86 | 15.9% | +0.0% |
Compare Small's department mix to industry peers.
Small's average employee salary is $19,355 globally. Employees in Northern America receive the highest compensation, with median pay approximately 2.6x the global average. Pay is lowest in Southern Asia, at a median of $4,000.
Small median employee salary by region — 2025 (USD)
| Region | Median Salary |
|---|---|
| Western Europe | $156,000 |
| Northern America | $51,000 |
| Northern Europe | $44,000 |
| Southern Europe | $28,000 |
| Eastern Asia | $27,000 |
| Arab States | $19,000 |
| Sub-Saharan Africa | $8,000 |
| South-Eastern Asia | $7,000 |
| Central and Western Asia | $6,000 |
| Southern Asia | $4,000 |
Unlock salary by role, level, and city — and compare to Small's industry peers.
- Small had 1 active job postings in 2025, a 66.7% decline (-1) from 2024.
- Small had 2 active job postings in 2024, a 66.7% increase (+1) from 2023.
- Small had 1 active job postings in 2023, a 100.0% decline from 2022.
- Hiring velocity in 2025: 1 new roles/month, down from 2 in 2024 and 1 in 2023. New metric
Small's active job postings fell 66.7% in 2025 to 1.
Track new postings per month, role-level demand, and hiring velocity vs. peers.
Similar Marketing and Advertising Services Companies by Employee Count
- How fast is Small growing?
- In 2025, Small's headcount shrank 0.9% to 645 employees, down from 651 in 2024.
- Where are Small employees located?
- Most Small employees are based in India (45.9% of headcount), followed by the United States and Kenya.
- What is the average salary at Small?
- The average employee salary at Small is approximately $19.4k per year.
- How many people does Small hire per year?
- In 2025, Small opened roughly 12 new roles — about 1 per month.
- When was Small founded and where is it headquartered?
- Small was founded in 1994 and is headquartered in Dunstable, United Kingdom.
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